SiteStyleGuide

Unofficial A style guide made by SiteStyleGuide from charitywater.org’s public web pages. Not affiliated with or endorsed by water. The real site is charitywater.org ↗

water logo

Unofficial style guide

waterstyle guide

water’s website (charitywater.org) uses Proxima Nova for its headings and body text. Its palette is led by Midnight Blue (#003366), Gold (#FFCA0A) and Indian Red (#FA575D), with #222520 text on #FFFFFF. Captured from the live site on 27 October 2026.

Website
charitywater.org
Typefaces
Proxima Nova, Kazimir Text, Anonymous Pro
Palette
4 neutrals, 12 colours, 3 gradients
Captured
27 Oct 2026 · added by @sitestyleguide
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https://www.charitywater.org/ Screenshot
Screenshot of the charitywater.org homepage on a desktop screen
Screenshot of charitywater.org on a 1440 px desktop screen, 27 Oct 2026.

Identity & metadata

What browsers, search engines and social cards show before anyone reaches the page, from the homepage’s <head>.

Title &
description

Page title
charity: water | Help Bring Clean and Safe Water to Communities
▲ 63 / 60 characters
Meta description
charity: water is a global nonprofit organization on a mission to end the water crisis by bringing clean and safe water to communities in need.
● 143 / 160 characters
Site name
charity: water
og:title
charity: water | Help Bring Clean and Safe Water to Communities
og:description
charity: water is a global nonprofit organization on a mission to end the water crisis by bringing clean and safe water to communities in need.
Language
en

In search results

charity: waterhttps://www.charitywater.org/

charity: water | Help Bring Clean and Safe Water to Communiti…

charity: water is a global nonprofit organization on a mission to end the water crisis by bringing clean and safe water to communities in need.

When shared

The image water shares with links

charitywater.org

charity: water | Help Bring Clean and Safe Water to Communities

charity: water is a global nonprofit organization on a mission to end the water crisis by bringing clean and …

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Colour

Read from the site’s stylesheets and weighted by where each colour is used. Names are the nearest standard colour name. Click a swatch to copy its hex code.

Contrast is against the site’s text colour (#222520) and white, using WCAG 2 ratios: 4.5 for body text, 3 for large text.

Colour

Balance

How much each colour is used
  • White 36.4%
  • Midnight Blue 10.8%
  • Warm Off White 8.9%
  • Warm Near Black 8.9%
  • Warm Dark Grey 7.8%
  • Gold 7.4%
  • Indian Red 3%
  • Deep Sea Green 2.5%
  • Dodger Blue 2.5%
  • Deep Steel Blue 2.2%
  • Corn Silk 2%
  • Light Steel Blue 1.9%
  • Light Sea Green 1.6%
  • Dark Sea Green 1.4%
  • Medium Turquoise 1.3%
  • Royal Blue 1.3%

By how often each colour appears in the site’s CSS, weighted by where (body, headings, buttons), not by area on the screen.

Neutrals

Text, backgrounds and structure

  • White

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    0 0 0 0
    On text
    15.52:1 AAA
    On white
    —

    Text, background, border · .nav-bar, body

  • Warm Off White

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    0 0 4 13
    On text
    11.58:1 AAA
    On white
    1.34:1 Fail

    Border, background, text · .button.button--grey-30, .button.button--grey-20

  • Warm Near Black

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    8 0 14 85
    On text
    —
    On white
    15.52:1 AAA

    Text, background, border · inline style on <div>, [css--display-mode=light] h1

  • Warm Dark Grey

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    0 0 4 56
    On text
    3.16:1 AA large
    On white
    4.91:1 AA

    Text, background, border · .nav-bar-section .right-side .donate-link .button-links:before, .button.button--grey-60

Colours

Brand colours and accents, most used first

  • Midnight Blue

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    100 50 0 60
    On text
    1.23:1 Fail
    On white
    12.61:1 AAA

    Text, background, border · .amount-buttons-wrapper .button.amount-button.selected, .button

  • Gold

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    0 21 96 0
    On text
    10.13:1 AAA
    On white
    1.53:1 Fail

    Background, text, border · .donate-form-body .button#donate-button, .modal.iho .button

  • Indian Red

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    0 65 63 2
    On text
    4.87:1 AA
    On white
    3.19:1 AA large

    Text, background, border · .button.button--cw-red, .button.button--outline-red

  • Deep Sea Green

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    88 0 58 34
    On text
    5.02:1 AA
    On white
    3.09:1 AA large

    Background, text · .button.button--cw-green, .bg-cw-green

  • Dodger Blue

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    60 30 0 17
    On text
    4.80:1 AA
    On white
    3.24:1 AA large

    Text, background, border · .heading-eyebrow, .modal.iho .iho-header h3

  • Deep Steel Blue

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    91 31 0 27
    On text
    3.55:1 AA large
    On white
    4.37:1 AA large

    Background, text, border · .button.button--cw-spring-med-blue, .bg-cw-spring-med-blue

  • Corn Silk

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    0 4 15 3
    On text
    13.42:1 AAA
    On white
    1.16:1 Fail

    Background · [css--background-overlap-color=light--secondary]:before, .bg-cw-brand-yellow-300

  • Light Steel Blue

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    100 52 0 0
    On text
    3.86:1 AA large
    On white
    4.02:1 AA large

    Background, text, border · .swiper-pagination-bullet-active, .swiper-pagination-progressbar .swiper-pagination-progressbar-fill

  • Light Sea Green

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    100 0 26 33
    On text
    5.33:1 AA
    On white
    2.91:1 Fail

    Background, text · .button.button--cw-spring-med-green, .bg-cw-spring-med-green

  • Dark Sea Green

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    32 0 32 28
    On text
    6.67:1 AA
    On white
    2.33:1 Fail

    Background, text · .button.button--sc-green, .button.button--outline-sc-green

  • Medium Turquoise

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    33 0 4 17
    On text
    9.19:1 AAA
    On white
    1.69:1 Fail

    Background, text · .button.button--cw-teal, .button.button--cw-teal:hover

  • Royal Blue

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    61 41 0 40
    On text
    2.27:1 Fail
    On white
    6.84:1 AA

    Background · .button.button--color-facebook, --social-facebook

Gradients

  • linear-gradient(to right,)

  • linear-gradient(90deg,#fff0,#fff)

  • linear-gradient(to left,#00000080,#0000)

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Typography

Faces from Google Fonts are shown in the real thing. Others are licensed to the site, so they show in your device’s copy if you have one, or a stand-in if not.

Proxima Nova

Aa 400 Aa 600

Proxima Nova

Self-hosted · weights 400, 500, 600 · headings, body · shown in a stand-in if you don’t have it

Aa 400 Aa 500

Kazimir Text

Self-hosted · weights 400, 500 · headings · shown in a stand-in if you don’t have it

Aa 400 Aa 700

Anonymous Pro

Self-hosted · weights 400, 700 · shown in a stand-in if you don’t have it

Aa 100 Aa 900

Roboto

Google Fonts · weights 100, 300, 400, 500, 700, 900

ABCDEFGHIJKLMNOPQRSTUVWXYZ
abcdefghijklmnopqrstuvwxyz
0123456789 ! ? & @ % $ – ’ “ ”

Type scale

From the site’s CSS · root 20 px
Heading 1 2em · 40 px / 1.1em weight 500

water

Heading 2 .7rem · 14 px / 1.1em weight 500 · uppercase · Proxima Nova

charity: water | Help Bring Clean and Safe Wate…

Heading 3 .7rem · 14 px / 1.1em weight 500 · uppercase · Proxima Nova

charity: water | Help Bring Clean and Safe Wate…

Heading 4 .7rem · 14 px / 1.1em weight 500 · uppercase · Proxima Nova

charity: water | Help Bring Clean and Safe Wate…

Heading 5 .7rem · 14 px / 1.1em weight 500 · uppercase · Proxima Nova

charity: water | Help Bring Clean and Safe Wate…

Heading 6 .7rem · 14 px / 1.1em weight 500 · uppercase · Proxima Nova

charity: water | Help Bring Clean and Safe Wate…

Body — Segoe UI

charity: water is a global nonprofit organization on a mission to end the water crisis by bringing clean and safe water to communities in n…

Paragraph 16px / 1.3em

charity: water is a global nonprofit organization on a mission to end the water crisis by bringing clean and safe water to communities in n…

Small 80%

charity: water is a global nonprofit organization on a mission to end the water crisis by bringing clean and safe water to communities in n…

Button 100% / 1.15 none

Get started

Link 14px / 1.5 weight 400 · uppercase

Read more about water

Sizes in use

Most common across the site
  • 20pxline "1.5rem" · 8 rules
  • 19px7 rules
  • 18pxline 1.2rem · 10 rules
  • 16pxline 1rem · 19 rules
  • 15pxline 20px · 11 rules
  • 14pxline .8rem · 23 rules
  • 13pxline ".75rem" · 9 rules
  • 12pxline .8rem · 59 rules

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Elements

The main button and link as the site’s CSS draws them, and the corner radii and shadows it uses most.

Elements

Button

Get started

.button · #003366 · radius 4px

Link

Read our latest news today.

a · #003366

Corner radius

  • 4px · 26×
  • 8px · 12×
  • 50% · 11×
  • 10px · 9×
  • 3px · 6×
  • 4px 0 0 4px · 5×

Shadows

  • 0 0 2px 2px #0096ff
  • 0 2px 2px #00000026
  • 0 0 #0000,0 0 #0000,0 0 #0000
  • 0 2px 3px #0000001a

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Layout

Breakpoints from the site’s media queries and the widths its content is held to, with how often each appears.

Grid

Breakpoints

374
640
641
991
999
1025
1281
1919

On a scale of 0 to 1919 px.

Content widths (max-width)

1200 px
980 px
800 px
600 px
415 px
400 px

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Notes

Plain checks on what was found. Worth fixing if you look after this site.

Notes

  • ▲ CheckThe title is 63 characters. Google usually cuts titles near 60, so the end may not show in results.

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Questions

Quick answers, from the same capture as the rest of this guide.

Questions

What font does water use?
water’s website uses four typefaces: Proxima Nova (headings and body text), self-hosted; Kazimir Text, self-hosted; Anonymous Pro, self-hosted; Roboto, google Fonts.
What are water’s brand colours?
The main colours on charitywater.org are Midnight Blue (#003366), Gold (#FFCA0A), Indian Red (#FA575D), Deep Sea Green (#14A947), Dodger Blue (#5493D3) and Deep Steel Blue (#1080B9).
What colour is water’s text and background?
Body text is #222520 on a #FFFFFF background.
Where is water’s logo from?
The logo shown in this guide was found on charitywater.org’s homepage. For official logo files and usage rules, check water’s own brand or press page.
Is this water’s official style guide?
No. SiteStyleGuide made it from charitywater.org’s public web pages on 27 October 2026, and isn’t affiliated with water. Members can refresh a guide after 90 days to pick up changes.

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Design tokens

Everything above as CSS variables, ready to paste into a project. Members can download the tokens as files for Figma (Tokens Studio), Style Dictionary and Tailwind.

Tokens

charitywater-org-tokens.css

Download

Free with an account: sign up or sign in, and you’ll come straight back here.

/* charitywater.org design tokens, from SiteStyleGuide (https://sitestyleguide.com/charitywater.org) */
:root {
  /* Colours */
  --text: #222520;
  --background: #FFFFFF;
  --colour-white: #FFFFFF;
  --colour-warm-off-white: #DFDFD7;
  --colour-warm-near-black: #222520;
  --colour-warm-dark-grey: #71716C;
  --colour-midnight-blue: #003366;
  --colour-gold: #FFCA0A;
  --colour-indian-red: #FA575D;
  --colour-deep-sea-green: #14A947;
  --colour-dodger-blue: #5493D3;
  --colour-deep-steel-blue: #1080B9;
  --colour-corn-silk: #F8EED3;
  --colour-light-steel-blue: #007AFF;
  --colour-light-sea-green: #00AC7F;
  --colour-dark-sea-green: #7DB87E;
  --colour-medium-turquoise: #8ED4CC;
  --colour-royal-blue: #3B5998;
  --gradient-1: linear-gradient(to right,);
  --gradient-2: linear-gradient(90deg,#fff0,#fff);
  --gradient-3: linear-gradient(to left,#00000080,#0000);

  /* Typefaces */
  --font-headings: 'Proxima Nova', sans-serif;
  --font-body: 'Proxima Nova', sans-serif;
  --font-other: 'Anonymous Pro', ui-monospace, 'SFMono-Regular', 'Menlo', 'Monaco', 'Consolas';

  /* Type scale */
  --text-h1: 2em;
  --leading-h1: 1.1em;
  --text-h2: .7rem;
  --leading-h2: 1.1em;
  --text-h3: .7rem;
  --leading-h3: 1.1em;
  --text-h4: .7rem;
  --leading-h4: 1.1em;
  --text-h5: .7rem;
  --leading-h5: 1.1em;
  --text-h6: .7rem;
  --leading-h6: 1.1em;
  --text-p: 16px;
  --leading-p: 1.3em;
  --text-small: 80%;
  --text-button: 100%;
  --leading-button: 1.15;
  --text-a: 14px;
  --leading-a: 1.5;

  /* Shape */
  --radius-1: 4px;
  --radius-2: 8px;
  --radius-3: 50%;
  --radius-4: 10px;
  --radius-5: 3px;
  --radius-6: 4px 0 0 4px;

  /* Layout (breakpoints can’t be used in media queries as variables; they’re here for reference) */
  --breakpoint-1: 374px;
  --breakpoint-2: 640px;
  --breakpoint-3: 641px;
  --breakpoint-4: 991px;
  --breakpoint-5: 999px;
  --breakpoint-6: 1025px;
  --breakpoint-7: 1281px;
  --breakpoint-8: 1919px;
  --max-width-1: 1200px;
  --max-width-2: 980px;
  --max-width-3: 800px;
  --max-width-4: 600px;
  --max-width-5: 415px;
  --max-width-6: 400px;
}

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Links open each service’s own share page. Nothing from them loads here.

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<a href="https://sitestyleguide.com/charitywater.org" title="water style guide on SiteStyleGuide"><img src="https://sitestyleguide.com/public/badge.svg" alt="View our style guide on SiteStyleGuide" width="200" height="44"></a>

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Also set in Proxima Nova

Other websites using Proxima Nova as their main typeface

Similar colours

Websites whose lead colour is closest to water’s

Captured from charitywater.org on 27 October 2026. SiteStyleGuide isn’t affiliated with or endorsed by water; this guide describes the public website for reference.