SiteStyleGuide

Unofficial A style guide made by SiteStyleGuide from citizenm.com’s public web pages. Not affiliated with or endorsed by citizenM. The real site is citizenm.com ↗

citizenM logo

Unofficial style guide

citizenMstyle guide

citizenM’s website (citizenm.com) uses Swiss-721 for its headings and body text. Its palette is led by Crimson (#EB0033), Fire Brick (#D0021B) and Coral (#FF8D6B), with #1C1C1C text on #FFFFFF. Captured from the live site on 26 October 2026.

Typefaces
Swiss-721, SwissCondensed, ChaletNewYorkNineteenSixty
Palette
4 neutrals, 12 colours, 3 gradients
Captured
26 Oct 2026 · added by @sitestyleguide
https://www.marriott.com/brands/citizenm.mi Screenshot
Screenshot of the citizenm.com homepage on a desktop screen
Screenshot of citizenm.com on a 1440 px desktop screen, 26 Oct 2026.

Identity & metadata

What browsers, search engines and social cards show before anyone reaches the page, from the homepage’s <head>.

Title &
description

Page title
citizenM - Modern Hotels in Iconic Cities Worldwide
● 51 / 60 characters
Meta description
citizenM offers modern and smart hotels in iconic cities worldwide. Enjoy XL beds, free Wi-Fi, and smart tech in every room. Book today with Marriott Bonvoy for exclusive rates.
▲ 177 / 160 characters
Site name
citizenM - Modern Hotels in Iconic Cities Worldwide
og:title
citizenM - Modern Hotels in Iconic Cities Worldwide
og:description
citizenM offers modern and smart hotels in iconic cities worldwide. Enjoy XL beds, free Wi-Fi, and smart tech in every room. Book today with Marriott Bonvoy for exclusive rates.
Language
en-US

In search results

citizenM - Modern Hotels in Iconic Cities Worldwidehttps://www.marriott.com/brands/citizenm.mi

citizenM - Modern Hotels in Iconic Cities Worldwide

citizenM offers modern and smart hotels in iconic cities worldwide. Enjoy XL beds, free Wi-Fi, and smart tech in every room. Book today with Marriott Bonvoy for …

When shared

No og:image, so no picture

citizenm.com

citizenM - Modern Hotels in Iconic Cities Worldwide

citizenM offers modern and smart hotels in iconic cities worldwide. Enjoy XL beds, free Wi-Fi, and smart tech…

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Colour

Read from the site’s stylesheets and weighted by where each colour is used. Names are the nearest standard colour name. Click a swatch to copy its hex code.

Contrast is against the site’s text colour (#1C1C1C) and white, using WCAG 2 ratios: 4.5 for body text, 3 for large text.

Colour

Balance

How much each colour is used
  • Near Black 36.9%
  • White 31.3%
  • Dark Grey 14.6%
  • Light Grey 5.4%
  • Crimson 3.1%
  • Fire Brick 3%
  • Coral 1.5%
  • Slate Grey 0.8%
  • Light Sienna 0.8%
  • Green 0.4%
  • Steel Blue 0.4%
  • Deep Salmon 0.4%
  • Indian Red 0.4%
  • Deep Sienna 0.3%
  • Light Salmon 0.3%
  • Dodger Blue 0.1%

By how often each colour appears in the site’s CSS, weighted by where (body, headings, buttons), not by area on the screen.

Neutrals

Text, backgrounds and structure
  • Near Black

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    0 0 0 89
    On text
    —
    On white
    17.04:1 AAA

    Text, background, border · --t-input-fields-bg-color, --t-button-tertiary-color

  • White

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    0 0 0 0
    On text
    17.04:1 AAA
    On white
    —

    Background, text, border · body, --t-input-fields-fg-color

  • Dark Grey

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    0 0 0 56
    On text
    3.44:1 AA large
    On white
    4.95:1 AA

    Text, border, background · .m-input-text-field-v3 input[type=text]:not([type=submit]):not([type=button]):no, .m-input-password-field-v3 input[type=password]:not([type=submit]):not([type=but

  • Light Grey

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    0 0 0 23
    On text
    9.77:1 AAA
    On white
    1.74:1 Fail

    Text, border, background · --t-horizontal-vertical-rule, .t-horizontal-vertical-rule

Colours

Brand colours and accents, most used first
  • Crimson

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    0 100 78 8
    On text
    3.72:1 AA large
    On white
    4.58:1 AA

    Background · --t-button-primary-bg-color, --t-button-primary-border-color

  • Fire Brick

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    0 99 87 18
    On text
    3.01:1 AA large
    On white
    5.67:1 AA

    Text, border, background · --t-form-error-color, .m-input-text-field.is-error input[type=text]:not([type=submit]):not([type=butto

  • Coral

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    0 45 58 0
    On text
    7.53:1 AAA
    On white
    2.26:1 Fail

    Text, background, border · .t-accent-rule, --t-icon-color-decorative

  • Slate Grey

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    18 15 0 47
    On text
    3.69:1 AA large
    On white
    4.62:1 AA

    Background, text, border · .member-S, .mp__member-details.member-S .mp__member-icon img

  • Light Sienna

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    0 21 48 45
    On text
    3.64:1 AA large
    On white
    4.68:1 AA

    Background, text, border · .member-G, .mp__member-details.member-G .mp__member-icon img

  • Green

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    43 0 100 51
    On text
    3.41:1 AA large
    On white
    5.00:1 AA

    Text, border · [class^=m-message].success .m-message-content-wrap::before, body .m-price-saving

  • Steel Blue

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    100 52 0 0
    On text
    4.24:1 AA large
    On white
    4.02:1 AA large

    Text, background, border · a, .swiper-pagination-bullet-active

  • Deep Salmon

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    0 41 62 0
    On text
    7.95:1 AAA
    On white
    2.14:1 Fail

    Text, background, border · .member-R, .table-component .icon-color-member:before

  • Indian Red

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    0 84 65 0
    On text
    4.63:1 AA
    On white
    3.68:1 AA large

    Used · --t-button-primary-bg-color, --t-button-primary-border-color

  • Deep Sienna

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    0 62 100 27
    On text
    3.20:1 AA large
    On white
    5.33:1 AA

    Text, background, border · .member-R, [class^=m-message].warning .m-message-content-wrap::before

  • Light Salmon

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    0 27 42 0
    On text
    10.25:1 AAA
    On white
    1.66:1 Fail

    Background · .cb__container .cb__img.cb__icon, body .m-badge-inline-merch

  • Dodger Blue

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    67 36 0 11
    On text
    5.18:1 AA
    On white
    3.29:1 AA large

    Background, text · .DayPicker-Day--selected:not(.DayPicker-Day--disabled):not(.DayPicker-Day--outsi, .DayPicker-TodayButton

Gradients

  • linear-gradient(0,rgba(28,28,28,0),rgba(28,28,28,.33) 60.47%,rgba(28,28,28,.42))

  • linear-gradient(180deg,rgba(255,255,255,0),rgba(255,255,255,.46) 34.78%,rgba(255,255,255,.54))

  • linear-gradient(180deg,hsla(0,0,100%,0),hsla(0,0,100%,.54) 23.21%,hsla(0,0,100%,.62))

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Typography

Faces from Google Fonts are shown in the real thing. Others are licensed to the site, so they show in your device’s copy if you have one, or a stand-in if not.

Swiss-721

Aa 400 Aa 900

Swiss-721

Self-hosted · weights 400, 500, 700, 900 · body, buttons, headings · shown in a stand-in if you don’t have it

Aa 700 Aa 900

SwissCondensed

Self-hosted · weights 700, 900 · headings · shown in a stand-in if you don’t have it

Aa 400

ChaletNewYorkNineteenSixty

Self-hosted · weights 400 · headings · shown in a stand-in if you don’t have it

ABCDEFGHIJKLMNOPQRSTUVWXYZ
abcdefghijklmnopqrstuvwxyz
0123456789 ! ? & @ % $ – ’ “ ”

Type scale

From the site’s CSS
Heading 1 2.125rem · 34 px / 2.337rem none

citizenM

Heading 2 1.875rem · 30 px / 2.063rem none

citizenM - Modern Hotels in Iconic Cities World…

Heading 3 1.5625rem · 25 px / 1.719rem none

citizenM - Modern Hotels in Iconic Cities World…

Heading 4 1.375rem · 22 px / 1.719rem none

citizenM - Modern Hotels in Iconic Cities World…

Heading 5 1.125rem · 18 px / 1.406rem

citizenM - Modern Hotels in Iconic Cities World…

Heading 6 1rem · 16 px / 1.25rem

citizenM - Modern Hotels in Iconic Cities World…

Body 1rem · 16 px / 1.5rem weight 400 · Swiss-721

citizenM offers modern and smart hotels in iconic cities worldwide. Enjoy XL beds, free Wi-Fi, and smart tech in every room. Book today wit…

Paragraph 1rem · 16 px / 1.5rem weight 700

citizenM offers modern and smart hotels in iconic cities worldwide. Enjoy XL beds, free Wi-Fi, and smart tech in every room. Book today wit…

Small 80%

citizenM offers modern and smart hotels in iconic cities worldwide. Enjoy XL beds, free Wi-Fi, and smart tech in every room. Book today wit…

Link 0.875rem · 14 px / 1.125rem weight 500 · Swiss-721

Read more about citizenM

Sizes in use

Most common across the site
  • 24pxline 1.5rem · 34 rules
  • 22pxline 1.625rem · 22 rules
  • 20pxline 1.25rem · 31 rules
  • 18pxline 1.25rem · 19 rules
  • 16pxline 1.5rem · 61 rules
  • 14pxline 1.125rem · 33 rules
  • 13pxline 1rem · 29 rules
  • 12pxline 1rem · 53 rules

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Elements

The main button and link as the site’s CSS draws them, and the corner radii and shadows it uses most.

Elements

Button

Get started

body .button-checkbox input[type=checkbox] + label · #FFFFFF · radius 1.625rem

Link

Read our latest news today.

a · #007BFF

Corner radius

  • 50% · 48×
  • 0.25rem · 24×
  • .875rem · 13×
  • 0.5rem · 10×
  • 52px · 9×
  • 4px · 6×

Shadows

  • 0 0.25rem 1.25rem 0 rgba(0, 0, 0, 0.07)
  • 0 .25em .5em 0 rgba(0,0,0,.1)
  • 0 0.125rem 0.625rem 0 rgba(0, 0, 0, 0.1)
  • 0 .25rem 1.25rem 0 rgba(0,0,0,.07)

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Layout

Breakpoints from the site’s media queries and the widths its content is held to, with how often each appears.

Grid

Breakpoints

576
767
768
769
991
992
1025
1200

On a scale of 0 to 1440 px.

Content widths (max-width)

1140 px
960 px
830 px
720 px
560 px
540 px

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Notes

Plain checks on what was found. Worth fixing if you look after this site.

Notes

  • ● FineThe title is 51 characters, short enough to show in full in search results.
  • ▲ CheckThe description is 177 characters. Search results usually show about 160.
  • ▲ CheckThere is no og:image, so links shared on social media show no picture.

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Questions

Quick answers, from the same capture as the rest of this guide.

Questions

What font does citizenM use?
citizenM’s website uses three typefaces: Swiss-721 (headings and body text), self-hosted; SwissCondensed, self-hosted; ChaletNewYorkNineteenSixty, self-hosted.
What are citizenM’s brand colours?
The main colours on citizenm.com are Crimson (#EB0033), Fire Brick (#D0021B), Coral (#FF8D6B), Slate Grey (#707488), Light Sienna (#8C6F49) and Green (#477D00).
What colour is citizenM’s text and background?
Body text is #1C1C1C on a #FFFFFF background.
Where is citizenM’s logo from?
The logo shown in this guide was found on citizenm.com’s homepage. For official logo files and usage rules, check citizenM’s own brand or press page.
Is this citizenM’s official style guide?
No. SiteStyleGuide made it from citizenm.com’s public web pages on 26 October 2026, and isn’t affiliated with citizenM. Members can refresh a guide after 90 days to pick up changes.

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Design tokens

Everything above as CSS variables, ready to paste into a project. Members can download the tokens as files for Figma (Tokens Studio), Style Dictionary and Tailwind.

Tokens

citizenm-com-tokens.css

Download

Free with an account: sign up or sign in, and you’ll come straight back here.

/* citizenm.com design tokens, from SiteStyleGuide (https://sitestyleguide.com/citizenm.com) */
:root {
  /* Colours */
  --text: #1C1C1C;
  --background: #FFFFFF;
  --colour-near-black: #1C1C1C;
  --colour-white: #FFFFFF;
  --colour-dark-grey: #707070;
  --colour-light-grey: #C4C4C4;
  --colour-crimson: #EB0033;
  --colour-fire-brick: #D0021B;
  --colour-coral: #FF8D6B;
  --colour-slate-grey: #707488;
  --colour-light-sienna: #8C6F49;
  --colour-green: #477D00;
  --colour-steel-blue: #007AFF;
  --colour-deep-salmon: #FF9662;
  --colour-indian-red: #FF2958;
  --colour-deep-sienna: #B94600;
  --colour-light-salmon: #FFB995;
  --colour-dodger-blue: #4A90E2;
  --gradient-1: linear-gradient(0,rgba(28,28,28,0),rgba(28,28,28,.33) 60.47%,rgba(28,28,28,.42));
  --gradient-2: linear-gradient(180deg,rgba(255,255,255,0),rgba(255,255,255,.46) 34.78%,rgba(255,255,255,.54));
  --gradient-3: linear-gradient(180deg,hsla(0,0,100%,0),hsla(0,0,100%,.54) 23.21%,hsla(0,0,100%,.62));

  /* Typefaces */
  --font-body: 'Swiss-721';
  --font-buttons: 'Swiss-721';
  --font-headings: 'Swiss-721';

  /* Type scale */
  --text-h1: 2.125rem;
  --leading-h1: 2.337rem;
  --text-h2: 1.875rem;
  --leading-h2: 2.063rem;
  --text-h3: 1.5625rem;
  --leading-h3: 1.719rem;
  --text-h4: 1.375rem;
  --leading-h4: 1.719rem;
  --text-h5: 1.125rem;
  --leading-h5: 1.406rem;
  --text-h6: 1rem;
  --leading-h6: 1.25rem;
  --text-body: 1rem;
  --leading-body: 1.5rem;
  --text-p: 1rem;
  --leading-p: 1.5rem;
  --text-small: 80%;
  --text-a: 0.875rem;
  --leading-a: 1.125rem;

  /* Shape */
  --radius-1: 50%;
  --radius-2: 0.25rem;
  --radius-3: .875rem;
  --radius-4: 0.5rem;
  --radius-5: 52px;
  --radius-6: 4px;

  /* Layout (breakpoints can’t be used in media queries as variables; they’re here for reference) */
  --breakpoint-1: 576px;
  --breakpoint-2: 767px;
  --breakpoint-3: 768px;
  --breakpoint-4: 769px;
  --breakpoint-5: 991px;
  --breakpoint-6: 992px;
  --breakpoint-7: 1025px;
  --breakpoint-8: 1200px;
  --max-width-1: 1140px;
  --max-width-2: 960px;
  --max-width-3: 830px;
  --max-width-4: 720px;
  --max-width-5: 560px;
  --max-width-6: 540px;
}

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Share

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Link to this guide from your own site, so your team, designers and agencies can find your colours and fonts in one place.

View our style guide on SiteStyleGuide
<a href="https://sitestyleguide.com/citizenm.com" title="citizenM style guide on SiteStyleGuide"><img src="https://sitestyleguide.com/public/badge.svg" alt="View our style guide on SiteStyleGuide" width="200" height="44"></a>

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Websites whose lead colour is closest to citizenM’s

Captured from citizenm.com on 26 October 2026. SiteStyleGuide isn’t affiliated with or endorsed by citizenM; this guide describes the public website for reference.