SiteStyleGuide

Unofficial A style guide made by SiteStyleGuide from everlane.com’s public web pages. Not affiliated with or endorsed by Everlane. The real site is everlane.com ↗

Everlane logo

Unofficial style guide

Everlanestyle guide

Everlane’s website (everlane.com) uses Maison Neue Book for its headings and body text. Its palette is led by Deep Honey Dew (#C5E4CE), Royal Blue (#006ADC) and Light Honey Dew (#DFF3DF), with #121212 text on #FFFFFF. Captured from the live site on 27 October 2026.

Typefaces
Maison Neue Book, Maison Neue, Maison Neue Demi
Palette
4 neutrals, 12 colours, 3 gradients
Captured
27 Oct 2026 · added by @sitestyleguide
https://www.everlane.com/ Screenshot
Screenshot of the everlane.com homepage on a desktop screen
Screenshot of everlane.com on a 1440 px desktop screen, 27 Oct 2026.

Identity & metadata

What browsers, search engines and social cards show before anyone reaches the page, from the homepage’s <head>.

Title &
description

Page title
Everlane
● 8 / 60 characters
Meta description
Shop Everlane now for modern essentials. We make the most beautiful essentials, at the best factories, without traditional markups.
● 131 / 160 characters
Site name
Everlane
og:title
Everlane
og:description
Shop Everlane now for modern essentials. We make the most beautiful essentials, at the best factories, without traditional markups.
Language
en

In search results

Everlanehttps://www.everlane.com/

Everlane

Shop Everlane now for modern essentials. We make the most beautiful essentials, at the best factories, without traditional markups.

When shared

No og:image, so no picture

everlane.com

Everlane

Shop Everlane now for modern essentials. We make the most beautiful essentials, at the best factories, withou…

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Colour

Read from the site’s stylesheets and weighted by where each colour is used. Names are the nearest standard colour name. Click a swatch to copy its hex code.

Contrast is against the site’s text colour (#121212) and white, using WCAG 2 ratios: 4.5 for body text, 3 for large text.

Colour

Balance

How much each colour is used
  • White 32.2%
  • Black 29.1%
  • Near Black 9.1%
  • Off White 8.6%
  • Deep Honey Dew 5%
  • Royal Blue 3.5%
  • Light Honey Dew 3.1%
  • Midnight Blue 2.4%
  • Sea Green 2.1%
  • Teal 1.9%
  • Dodger Blue 0.8%
  • Fire Brick 0.6%
  • Dark Slate Blue 0.5%
  • Red 0.5%
  • Dark Slate Grey 0.4%
  • Old Lace 0.2%

By how often each colour appears in the site’s CSS, weighted by where (body, headings, buttons), not by area on the screen.

Neutrals

Text, backgrounds and structure
  • White

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    0 0 0 0
    On text
    18.73:1 AAA
    On white
    —

    Background, text, graphic · body, .button-group .button

  • Black

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    0 0 0 100
    On text
    1.12:1 Fail
    On white
    21.00:1 AAA

    Text, background, border · body, .mc-cart__order-summary-title

  • Near Black

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    0 0 0 93
    On text
    —
    On white
    18.73:1 AAA

    Text, background, graphic · body, .button

  • Off White

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    0 0 0 12
    On text
    14.09:1 AAA
    On white
    1.33:1 Fail

    Border, background, text · .btn--secondary:disabled, .btn--secondary-small-disabled

Colours

Brand colours and accents, most used first
  • Deep Honey Dew

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    14 0 10 11
    On text
    13.70:1 AAA
    On white
    1.37:1 Fail

    Background, border · .feature-grid__section-title-text:after, .feature-grid__section-title-text:before

  • Royal Blue

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    100 52 0 14
    On text
    3.65:1 AA large
    On white
    5.13:1 AA

    Border, background, text · .content__body h2:before, .shopify-policy__body h2:before

  • Light Honey Dew

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    8 0 8 5
    On text
    16.08:1 AAA
    On white
    1.17:1 Fail

    Text, background, border · .button-group .button, .menu-drawer__account-menu-credit

  • Midnight Blue

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    100 49 0 67
    On text
    1.31:1 Fail
    On white
    14.25:1 AAA

    Text · .mobile-app-banner__title, .member-sign-in-banner__title

  • Sea Green

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    67 0 52 51
    On text
    3.60:1 AA large
    On white
    5.20:1 AA

    Text, background · .menu-drawer__promotional-menu-item a:before, .menu-drawer__promotional-menu-item

  • Teal

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    100 7 0 45
    On text
    4.13:1 AA large
    On white
    4.53:1 AA

    Text · .section-expandable-text__heading, .expandable-text__detail-text h2

  • Dodger Blue

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    100 43 0 0
    On text
    5.79:1 AA
    On white
    3.23:1 AA large

    Background, border · .collection-list-section .section-header__heading:before, .icon-text-banner__container-inner

  • Fire Brick

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    0 75 90 21
    On text
    3.55:1 AA large
    On white
    5.28:1 AA

    Text · .form__label-hover-message, .bag .cart-item__percentage-off

  • Dark Slate Blue

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    72 56 0 29
    On text
    2.60:1 Fail
    On white
    7.20:1 AAA

    Used · --gradient-background, --payment-terms-background-color

  • Red

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    0 100 100 11
    On text
    3.78:1 AA large
    On white
    4.96:1 AA

    Text · .message--error, .complete-the-look-modal .error

  • Dark Slate Grey

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    97 0 15 75
    On text
    1.62:1 Fail
    On white
    11.58:1 AAA

    Background · .bag__welcome-offer, .bag__returns-banner

  • Old Lace

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    0 3 11 4
    On text
    16.02:1 AAA
    On white
    1.17:1 Fail

    Background, border · .builder-block.builder-da16a79

Gradients

  • linear-gradient(45deg,#f6f6f6 10%,#fff 33% 66%,#f6f6f6)

  • linear-gradient(to top left,#0000 0% calc(50% - .8px),#e0dfdf 50%,#0000 calc(50% + .8px) 100%)

  • linear-gradient(rgb(0,0,0,0),rgba(0,0,0,.51))

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Typography

Faces from Google Fonts are shown in the real thing. Others are licensed to the site, so they show in your device’s copy if you have one, or a stand-in if not.

Maison Neue Book

Aa 100 Aa 700

Maison Neue Book

Self-hosted · weights 100, 300, 400, 500, 600, 700 · headings, buttons, body · shown in a stand-in if you don’t have it

Aa 400 Aa 600

Maison Neue

Self-hosted · weights 400, 500, 600 · headings, buttons · shown in a stand-in if you don’t have it

Aa 600

Maison Neue Demi

Self-hosted · weights 600 · headings · shown in a stand-in if you don’t have it

ABCDEFGHIJKLMNOPQRSTUVWXYZ
abcdefghijklmnopqrstuvwxyz
0123456789 ! ? & @ % $ – ’ “ ”

Type scale

From the site’s CSS · root 10 px
Heading 1 2.4rem · 24 px / 3.2rem weight 400 · Maison Neue Book

Everlane

Heading 2 2rem · 20 px / 2.4rem weight 400 · Maison Neue Book

Everlane

Heading 3 1.6rem · 16 px / 2.4rem weight 400 · Maison Neue Book

Everlane

Heading 4 1rem · 10 px / 1.6rem weight 400 · Maison Neue Book

Everlane

Heading 5 1rem · 10 px / 1.6rem weight 400 · Maison Neue Book

Everlane

Heading 6 1rem · 10 px / 1.6rem weight 400 · Maison Neue Book

Everlane

Body 1.5rem · 15 px / calc(1 + 0.8 / 1.0) weight 300 · Maison Neue Book

Shop Everlane now for modern essentials. We make the most beautiful essentials, at the best factories, without traditional markups.

Paragraph 1.4rem · 14 px / 2rem weight 400 · Maison Neue Book

Shop Everlane now for modern essentials. We make the most beautiful essentials, at the best factories, without traditional markups.

Small 1.4rem · 14 px / 1.6rem

Shop Everlane now for modern essentials. We make the most beautiful essentials, at the best factories, without traditional markups.

Button 1.5rem · 15 px / calc(1 + .2 / 1.0)

Get started

Link 1.2rem · 12 px / 1.8rem weight 400 · uppercase · Maison Neue Book

Read more about Everlane

Sizes in use

Most common across the site
  • 24pxline 3.2rem · 10 rules
  • 20pxline 2.4rem · 8 rules
  • 16pxline 2.4rem · 47 rules
  • 15pxline calc(1 + 0.8 / 1.0) · 9 rules
  • 14pxline 2rem · 66 rules
  • 13pxline 1.8rem · 10 rules
  • 12pxline 1.6rem · 125 rules
  • 10pxline 1.6rem · 23 rules

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Elements

The main button and link as the site’s CSS draws them, and the corner radii and shadows it uses most.

Elements

Button

Get started

.btn · #262626

Corner radius

  • 50% · 8×
  • .4rem · 4×
  • 4px · 2×
  • 100% · 2×
  • inherit · 1×

Shadows

  • 0px 4px 5px rgba(18,18,18,0.0)
  • inherit
  • 0 0 .2rem rgba(18,18,18,.3)
  • 0 0 0 1px rgba(18,18,18,0.55)

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Layout

Breakpoints from the site’s media queries and the widths its content is held to, with how often each appears.

Grid

Breakpoints

749
750
767
768
989
990
1024
1025

On a scale of 0 to 1440 px.

Content widths (max-width)

2304 px
1920 px
960 px
672 px
576 px
320 px

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Notes

Plain checks on what was found. Worth fixing if you look after this site.

Notes

  • ● FineThe title is 8 characters, short enough to show in full in search results.
  • ▲ CheckThere is no og:image, so links shared on social media show no picture.

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Questions

Quick answers, from the same capture as the rest of this guide.

Questions

What font does Everlane use?
Everlane’s website uses three typefaces: Maison Neue Book (headings and body text), self-hosted; Maison Neue, self-hosted; Maison Neue Demi, self-hosted.
What are Everlane’s brand colours?
The main colours on everlane.com are Deep Honey Dew (#C5E4CE), Royal Blue (#006ADC), Light Honey Dew (#DFF3DF), Midnight Blue (#002B54), Sea Green (#297C3B) and Teal (#00838D).
What colour is Everlane’s text and background?
Body text is #121212 on a #FFFFFF background.
Where is Everlane’s logo from?
The logo shown in this guide was found on everlane.com’s homepage. For official logo files and usage rules, check Everlane’s own brand or press page.
Is this Everlane’s official style guide?
No. SiteStyleGuide made it from everlane.com’s public web pages on 27 October 2026, and isn’t affiliated with Everlane. Members can refresh a guide after 90 days to pick up changes.

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Design tokens

Everything above as CSS variables, ready to paste into a project. Members can download the tokens as files for Figma (Tokens Studio), Style Dictionary and Tailwind.

Tokens

everlane-com-tokens.css

Download

Free with an account: sign up or sign in, and you’ll come straight back here.

/* everlane.com design tokens, from SiteStyleGuide (https://sitestyleguide.com/everlane.com) */
:root {
  /* Colours */
  --text: #121212;
  --background: #FFFFFF;
  --colour-white: #FFFFFF;
  --colour-black: #000000;
  --colour-near-black: #121212;
  --colour-off-white: #E0DFDF;
  --colour-deep-honey-dew: #C5E4CE;
  --colour-royal-blue: #006ADC;
  --colour-light-honey-dew: #DFF3DF;
  --colour-midnight-blue: #002B54;
  --colour-sea-green: #297C3B;
  --colour-teal: #00838D;
  --colour-dodger-blue: #0091FF;
  --colour-fire-brick: #CA3214;
  --colour-dark-slate-blue: #334FB4;
  --colour-red: #E20000;
  --colour-dark-slate-grey: #024137;
  --colour-old-lace: #F4EDD9;
  --gradient-1: linear-gradient(45deg,#f6f6f6 10%,#fff 33% 66%,#f6f6f6);
  --gradient-2: linear-gradient(to top left,#0000 0% calc(50% - .8px),#e0dfdf 50%,#0000 calc(50% + .8px) 100%);
  --gradient-3: linear-gradient(rgb(0,0,0,0),rgba(0,0,0,.51));

  /* Typefaces */
  --font-headings: 'Maison Neue Book', sans-serif;
  --font-buttons: 'Maison Neue Book', sans-serif;
  --font-body: 'Maison Neue Book', sans-serif;

  /* Type scale */
  --text-h1: 2.4rem;
  --leading-h1: 3.2rem;
  --text-h2: 2rem;
  --leading-h2: 2.4rem;
  --text-h3: 1.6rem;
  --leading-h3: 2.4rem;
  --text-h4: 1rem;
  --leading-h4: 1.6rem;
  --text-h5: 1rem;
  --leading-h5: 1.6rem;
  --text-h6: 1rem;
  --leading-h6: 1.6rem;
  --text-body: 1.5rem;
  --leading-body: calc(1 + 0.8 / 1.0);
  --text-p: 1.4rem;
  --leading-p: 2rem;
  --text-small: 1.4rem;
  --leading-small: 1.6rem;
  --text-button: 1.5rem;
  --leading-button: calc(1 + .2 / 1.0);
  --text-a: 1.2rem;
  --leading-a: 1.8rem;

  /* Shape */
  --radius-1: 50%;
  --radius-2: .4rem;
  --radius-3: 4px;
  --radius-4: 100%;
  --radius-5: inherit;

  /* Layout (breakpoints can’t be used in media queries as variables; they’re here for reference) */
  --breakpoint-1: 749px;
  --breakpoint-2: 750px;
  --breakpoint-3: 767px;
  --breakpoint-4: 768px;
  --breakpoint-5: 989px;
  --breakpoint-6: 990px;
  --breakpoint-7: 1024px;
  --breakpoint-8: 1025px;
  --max-width-1: 2304px;
  --max-width-2: 1920px;
  --max-width-3: 960px;
  --max-width-4: 672px;
  --max-width-5: 576px;
  --max-width-6: 320px;
}

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Websites whose lead colour is closest to Everlane’s

Captured from everlane.com on 27 October 2026. SiteStyleGuide isn’t affiliated with or endorsed by Everlane; this guide describes the public website for reference.