SiteStyleGuide

Unofficial A style guide made by SiteStyleGuide from hp.com’s public web pages. Not affiliated with or endorsed by HP® Australia. The real site is hp.com ↗

HP® Australia logo

Unofficial style guide

HP® Australiastyle guide

HP® Australia’s website (hp.com) sets its headings in forma-djr-micro and its body text in Segoe UI. Its palette is led by Light Royal Blue (#165DBA), Deep Royal Blue (#024AD8) and Deep Steel Blue (#0171AD), with #191919 text on #FFFFFF. Captured from the live site on 28 October 2026.

Website
hp.com
Typefaces
forma-djr-micro, Segoe UI
Palette
4 neutrals, 12 colours, 3 gradients
Captured
28 Oct 2026 · added by @sitestyleguide
https://www.hp.com/au-en/home.html Screenshot
Screenshot of the hp.com homepage on a desktop screen
Screenshot of hp.com on a 1440 px desktop screen, 28 Oct 2026.

Identity & metadata

What browsers, search engines and social cards show before anyone reaches the page, from the homepage’s <head>.

Title &
description

Page title
Laptop Computers, Desktops, Printers, Ink & Toner | HP® Australia
▲ 65 / 60 characters
Meta description
Learn about HP printers, laptops, desktops and more at the Official HP® Australia Website
● 89 / 160 characters
og:title
Laptop Computers, Desktops, Printers, Ink & Toner
og:description
Learn about HP printers, laptops, desktops and more at the Official HP® Australia Website
Language
en-au

In search results

HP® Australiahttps://www.hp.com/au-en/home.html

Laptop Computers, Desktops, Printers, Ink & Toner | HP® Austr…

Learn about HP printers, laptops, desktops and more at the Official HP® Australia Website

When shared

The image HP® Australia shares with links

hp.com

Laptop Computers, Desktops, Printers, Ink & Toner

Learn about HP printers, laptops, desktops and more at the Official HP® Australia Website

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Colour

Read from the site’s stylesheets and weighted by where each colour is used. Names are the nearest standard colour name. Click a swatch to copy its hex code.

Contrast is against the site’s text colour (#191919) and white, using WCAG 2 ratios: 4.5 for body text, 3 for large text.

Colour

Balance

How much each colour is used
  • Black 38.3%
  • White 31.9%
  • Light Grey 7.3%
  • Off White 4.5%
  • Light Royal Blue 3.9%
  • Deep Royal Blue 2.2%
  • Deep Steel Blue 1.6%
  • Deep Slate Blue 1.5%
  • Rebecca Purple 1.3%
  • Medium Sea Green 1.3%
  • Light Steel Blue 1.3%
  • Light Steel Blue 1.3%
  • Light Slate Blue 0.9%
  • Golden Rod 0.9%
  • Gold 0.9%
  • Steel Blue 0.9%

By how often each colour appears in the site’s CSS, weighted by where (body, headings, buttons), not by area on the screen.

Neutrals

Text, backgrounds and structure
  • Black

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    0 0 0 100
    On text
    1.19:1 Fail
    On white
    21.00:1 AAA

    Text, background, graphic · .id91eb37b0f07ab5a1cb05e8140e0db3b383c194e93fe6b06e39e43e35f592141d.c-custom-inf, .id9bd3b9242d2f23887fc1fb5ae9b9f2800dd5f129d096cd1235b932bc38a2974f.c-custom-inf

  • White

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    0 0 0 0
    On text
    17.58:1 AAA
    On white
    —

    Background, text, graphic · inline style on <path>, .idae44899872962bccde1a547ed346b698485f6cd431281dd2cde347b005373200.c-custom-inf

  • Light Grey

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    0 0 0 22
    On text
    10.40:1 AAA
    On white
    1.69:1 Fail

    Border, background, text · .id_grid_containerf672b8be2ccc4d03a33074aaa9a03437 > .row .cell-id_grid_cellf6db, .id_grid_containerf672b8be2ccc4d03a33074aaa9a03437 > .row .cell-id_grid_cell417a

  • Off White

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    0 0 0 10
    On text
    14.09:1 AAA
    On white
    1.25:1 Fail

    Background, text, border · --hpi-dividerColor, --swiper-pagination-color

Colours

Brand colours and accents, most used first
  • Light Royal Blue

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    88 50 0 27
    On text
    2.77:1 Fail
    On white
    6.35:1 AA

    Text, background, border · .wpr-autocomplete .result__right .title .see-link, --swiper-pagination-color

  • Deep Royal Blue

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    99 66 0 15
    On text
    2.49:1 Fail
    On white
    7.06:1 AAA

    Background, text, graphic · digitnav-header .cart-submit a, digitnav-header .cart-count

  • Deep Steel Blue

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    99 35 0 32
    On text
    3.32:1 AA large
    On white
    5.29:1 AA

    Background, text · digitnav-header .cart-title a, #id4feea6c7abfd5fa2f12d7ff118b792faa3e6757cc939f9d8a5e8695537a1e0a6

  • Deep Slate Blue

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    89 50 0 42
    On text
    2.04:1 Fail
    On white
    8.64:1 AAA

    Background, text, graphic · .bg-button-hover, .c-dropdown.show .c-button

  • Rebecca Purple

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    16 62 0 42
    On text
    2.40:1 Fail
    On white
    7.33:1 AAA

    Background, text · --swiper-pagination-color, .bg-purple

  • Medium Sea Green

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    100 0 55 31
    On text
    6.13:1 AA
    On white
    2.87:1 Fail

    Background, text · --swiper-pagination-color, .bg-green-3

  • Light Steel Blue

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    100 52 0 0
    On text
    4.42:1 AA large
    On white
    3.98:1 AA large

    Background, text · a, .bg-blue

  • Light Steel Blue

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    17 9 0 4
    On text
    12.84:1 AAA
    On white
    1.37:1 Fail

    Border · --hp-button-focus-outline-color, --digitnav-button-hover-bg

  • Light Slate Blue

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    50 57 0 41
    On text
    2.07:1 Fail
    On white
    8.49:1 AAA

    Background, text · --swiper-pagination-color, .bg-indigo

  • Golden Rod

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    0 15 77 13
    On text
    9.50:1 AAA
    On white
    1.85:1 Fail

    Background, text · --swiper-pagination-color, .bg-orange

  • Gold

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    0 18 70 0
    On text
    12.20:1 AAA
    On white
    1.44:1 Fail

    Background, text · --swiper-pagination-color, .bg-yellow

  • Steel Blue

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    90 45 0 10
    On text
    4.32:1 AA large
    On white
    4.07:1 AA large

    Background, text · --swiper-pagination-color, .bg-cyan

Gradients

  • linear-gradient(,)

  • linear-gradient(270deg,rgba(0,0,0,.5),transparent)

  • linear-gradient(90deg,rgba(0,0,0,.5),transparent)

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Typography

Faces from Google Fonts are shown in the real thing. Others are licensed to the site, so they show in your device’s copy if you have one, or a stand-in if not.

forma-djr-micro

Aa 300 Aa 700

forma-djr-micro

Self-hosted · weights 300, 400, 500, 700 · headings · shown in a stand-in if you don’t have it

Aa 400

Segoe UI

System font, or not loaded on this page · weights 400 · body · shown in a stand-in if you don’t have it

ABCDEFGHIJKLMNOPQRSTUVWXYZ
abcdefghijklmnopqrstuvwxyz
0123456789 ! ? & @ % $ – ’ “ ”

Type scale

From the site’s CSS
Heading 1 26px / 28px

HP® Australia

Heading 2 24px / 26px

Laptop Computers, Desktops, Printers, Ink & Ton…

Heading 3 22px / 26px

Laptop Computers, Desktops, Printers, Ink & Ton…

Heading 4 20px / 26px

Laptop Computers, Desktops, Printers, Ink & Ton…

Heading 5 18px / 26px

Laptop Computers, Desktops, Printers, Ink & Ton…

Heading 6 16px / 24px

Laptop Computers, Desktops, Printers, Ink & Ton…

Body 1rem · 16 px / 1.5 weight 400 · Segoe UI

Learn about HP printers, laptops, desktops and more at the Official HP® Australia Website

Paragraph 16px / 22px weight 500

Learn about HP printers, laptops, desktops and more at the Official HP® Australia Website

Small 80%

Learn about HP printers, laptops, desktops and more at the Official HP® Australia Website

Button 100% none

Get started

Link 16px / 1.25 weight 500 · uppercase

Read more about HP® Australia

Sizes in use

Most common across the site
  • 24pxline inherit · 2 rules
  • 20pxline 24px · 12 rules
  • 18pxline 24px · 4 rules
  • 16pxline 22px · 20 rules
  • 14pxline 18px · 20 rules
  • 12pxline 16px · 13 rules
  • 10pxline 15px · 3 rules
  • 8px8 rules

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Elements

The main button and link as the site’s CSS draws them, and the corner radii and shadows it uses most.

Elements

Link

Read our latest news today.

a · #007BFF

Corner radius

  • 10px · 20×
  • 8px · 9×
  • 100% · 4×
  • 50% · 4×
  • 20px · 4×
  • 3px · 3×

Shadows

  • 0 0 10px 0 transparent
  • 0 0 5px 0 rgba(0,0,0,.75)
  • 0 4px 6px 0 rgba(0,0,0,.2)
  • 0 5px 20px 5px rgba(26,26,26,.2)

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Layout

Breakpoints from the site’s media queries and the widths its content is held to, with how often each appears.

Grid

Breakpoints

441
720
1024
1080
1115
1280
1680
1920

On a scale of 0 to 1920 px.

Content widths (max-width)

1920 px
1680 px
1280 px
1200 px
720 px
660 px

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Notes

Plain checks on what was found. Worth fixing if you look after this site.

Notes

  • ▲ CheckThe title is 65 characters. Google usually cuts titles near 60, so the end may not show in results.

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Questions

Quick answers, from the same capture as the rest of this guide.

Questions

What font does HP® Australia use?
HP® Australia’s website uses two typefaces: forma-djr-micro (headings), self-hosted; Segoe UI (body text), a system font.
What are HP® Australia’s brand colours?
The main colours on hp.com are Light Royal Blue (#165DBA), Deep Royal Blue (#024AD8), Deep Steel Blue (#0171AD), Deep Slate Blue (#114A94), Rebecca Purple (#7D3894) and Medium Sea Green (#00B04F).
What colour is HP® Australia’s text and background?
Body text is #191919 on a #FFFFFF background.
Where is HP® Australia’s logo from?
The logo shown in this guide was found on hp.com’s homepage. For official logo files and usage rules, check HP® Australia’s own brand or press page.
Is this HP® Australia’s official style guide?
No. SiteStyleGuide made it from hp.com’s public web pages on 28 October 2026, and isn’t affiliated with HP® Australia. Members can refresh a guide after 90 days to pick up changes.

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Design tokens

Everything above as CSS variables, ready to paste into a project. Members can download the tokens as files for Figma (Tokens Studio), Style Dictionary and Tailwind.

Tokens

hp-com-tokens.css

Download

Free with an account: sign up or sign in, and you’ll come straight back here.

/* hp.com design tokens, from SiteStyleGuide (https://sitestyleguide.com/hp.com) */
:root {
  /* Colours */
  --text: #191919;
  --background: #FFFFFF;
  --colour-black: #000000;
  --colour-white: #FFFFFF;
  --colour-light-grey: #C7C7C7;
  --colour-off-white: #E6E6E6;
  --colour-light-royal-blue: #165DBA;
  --colour-deep-royal-blue: #024AD8;
  --colour-deep-steel-blue: #0171AD;
  --colour-deep-slate-blue: #114A94;
  --colour-rebecca-purple: #7D3894;
  --colour-medium-sea-green: #00B04F;
  --colour-light-steel-blue: #007BFF;
  --colour-light-steel-blue-2: #CCDEF5;
  --colour-light-slate-blue: #4B4096;
  --colour-golden-rod: #DEBC33;
  --colour-gold: #FFD24D;
  --colour-steel-blue: #187EE6;
  --gradient-1: linear-gradient(,);
  --gradient-2: linear-gradient(270deg,rgba(0,0,0,.5),transparent);
  --gradient-3: linear-gradient(90deg,rgba(0,0,0,.5),transparent);

  /* Typefaces */
  --font-headings: 'forma-djr-micro', 'Arial', sans-serif;
  --font-body: -apple-system, blinkmacsystemfont, 'Segoe UI', 'Roboto', 'Helvetica Neue', 'Arial';

  /* Type scale */
  --text-h1: 26px;
  --leading-h1: 28px;
  --text-h2: 24px;
  --leading-h2: 26px;
  --text-h3: 22px;
  --leading-h3: 26px;
  --text-h4: 20px;
  --leading-h4: 26px;
  --text-h5: 18px;
  --leading-h5: 26px;
  --text-h6: 16px;
  --leading-h6: 24px;
  --text-body: 1rem;
  --leading-body: 1.5;
  --text-p: 16px;
  --leading-p: 22px;
  --text-small: 80%;
  --text-button: 100%;
  --text-a: 16px;
  --leading-a: 1.25;

  /* Shape */
  --radius-1: 10px;
  --radius-2: 8px;
  --radius-3: 100%;
  --radius-4: 50%;
  --radius-5: 20px;
  --radius-6: 3px;

  /* Layout (breakpoints can’t be used in media queries as variables; they’re here for reference) */
  --breakpoint-1: 441px;
  --breakpoint-2: 720px;
  --breakpoint-3: 1024px;
  --breakpoint-4: 1080px;
  --breakpoint-5: 1115px;
  --breakpoint-6: 1280px;
  --breakpoint-7: 1680px;
  --breakpoint-8: 1920px;
  --max-width-1: 1920px;
  --max-width-2: 1680px;
  --max-width-3: 1280px;
  --max-width-4: 1200px;
  --max-width-5: 720px;
  --max-width-6: 660px;
}

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Websites whose lead colour is closest to HP® Australia’s

Captured from hp.com on 28 October 2026. SiteStyleGuide isn’t affiliated with or endorsed by HP® Australia; this guide describes the public website for reference.