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SaveUnofficial A style guide made by SiteStyleGuide from innovationdigitalmarketing.com’s public web pages. Not affiliated with or endorsed by Innovation Digital Marketing. The real site is innovationdigitalmarketing.com ↗
Unofficial style guide
Innovation Digital Marketingstyle guide
Innovation Digital Marketing’s website (innovationdigitalmarketing.com) sets its headings in Sora and its body text in IBM Plex Sans. Its palette is led by Dark Slate Grey (#24404C), Golden Rod (#F6BB06) and Gold (#FBE049), with #140F0C text on #F4F3F2. Captured from the live site on 24 October 2026.
- Typefaces
- Sora, IBM Plex Sans, Trustindex Poppins
- Palette
- 4 neutrals, 5 colours, 3 gradients
- Captured
- 24 Oct 2026 · added by @nateidm
https://innovationdigitalmarketing.com/
Screenshot
innovationdigitalmarketing.com
Identity & metadata
What browsers, search engines and social cards show before anyone reaches the page, from the homepage’s <head>.
Title &
description
- Page title
- Waynesville Marketing Agency | Innovation Digital Marketing
- ● 59 / 60 characters
- Meta description
- Proven marketing agency in Waynesville, NC helping contractors turn local searches into booked jobs. Get your FREE strategy call at (828) 550-8658.
- ● 147 / 160 characters
- Site name
- Innovation Digital Marketing
- og:title
- Waynesville Marketing Agency | Innovation Digital Marketing
- og:description
- Proven marketing agency in Waynesville, NC helping contractors turn local searches into booked jobs. Get your FREE strategy call at (828) 550-8658.
- Language
- en-US
In search results
Innovation Digital Marketinghttps://innovationdigitalmarketing.com/
Waynesville Marketing Agency | Innovation Digital Marketing
Proven marketing agency in Waynesville, NC helping contractors turn local searches into booked jobs. Get your FREE strategy call at (828) 550-8658.
When shared
innovationdigitalmarketing.com
Waynesville Marketing Agency | Innovation Digital Marketing
Proven marketing agency in Waynesville, NC helping contractors turn local searches into booked jobs. Get your…
Logo & favicons
Found as: schema.org logo. PNG, 512 × 512.
Logo
On white
On black
On Dark Slate Grey
Favicons
3 found-
192 px · PNG
icon
-
180 px · PNG
apple-touch-icon
-
32 px · PNG
icon
Waynesville Marketing Agency | Innovation Digital Marketing
Light browser tab
Waynesville Marketing Agency | Innovation Digital Marketing
Dark browser tab
Colour
Read from the site’s stylesheets and weighted by where each colour is used. Names are the nearest standard colour name. Click a swatch to copy its hex code.
Contrast is against the site’s text colour (#140F0C) and white, using WCAG 2 ratios: 4.5 for body text, 3 for large text.
Colour
Balance
How much each colour is used- White 41.6%
- Dark Slate Grey 21.9%
- Near Black 12.3%
- Black 11.7%
- Off White 7.3%
- Golden Rod 3.3%
- Gold 0.8%
- Dark Violet 0.6%
- Steel Blue 0.6%
By how often each colour appears in the site’s CSS, weighted by where (body, headings, buttons), not by area on the screen.
Neutrals
Text, backgrounds and structure-
White
- HEX
- RGB
- HSL
- OKLCH
- CMYK
- 0 0 0 0
- On text
- 19.03:1 AAA
- On white
- —
Background, text, border · body, .btn-neu
-
Near Black
- HEX
- RGB
- HSL
- OKLCH
- CMYK
- 0 25 40 92
- On text
- —
- On white
- 19.03:1 AAA
Background, border, text · body, .gb-element-811eec0f
-
Black
- HEX
- RGB
- HSL
- OKLCH
- CMYK
- 0 0 0 100
- On text
- 1.10:1 Fail
- On white
- 21.00:1 AAA
Text, background, border · .ti-widget-lightbox[data-layout-id='5'][data-set-id='ligth-border'] .ti-ai-summa, --ti-border-arrow-color
-
Off White
- HEX
- RGB
- HSL
- OKLCH
- CMYK
- 0 2 4 12
- On text
- 13.86:1 AAA
- On white
- 1.37:1 Fail
Text, background, border · .footer-link a, .gb-element-31d3d32b
Colours
Brand colours and accents, most used first-
Dark Slate Grey
- HEX
- RGB
- HSL
- OKLCH
- CMYK
- 53 16 0 70
- On text
- 1.73:1 Fail
- On white
- 10.98:1 AAA
Border, text, background · .gb-element-cb001f95, .gb-element-72ea4e2d
-
Golden Rod
- HEX
- RGB
- HSL
- OKLCH
- CMYK
- 0 24 98 4
- On text
- 10.90:1 AAA
- On white
- 1.75:1 Fail
Background · .ti-widget-lightbox[data-layout-id='5'][data-set-id='ligth-border'].ti-custom-st, .ti-widget.ti-goog.ti-custom-stars .ti-star.h
-
Gold
- HEX
- RGB
- HSL
- OKLCH
- CMYK
- 0 11 71 2
- On text
- 14.37:1 AAA
- On white
- 1.32:1 Fail
Background · .ti-widget.ti-goog .ti-highlight
-
Dark Violet
- HEX
- RGB
- HSL
- OKLCH
- CMYK
- 45 100 0 13
- On text
- 2.62:1 Fail
- On white
- 7.26:1 AAA
Used · --wp-block-synced-color
-
Steel Blue
- HEX
- RGB
- HSL
- OKLCH
- CMYK
- 100 33 0 27
- On text
- 4.16:1 AA large
- On white
- 4.57:1 AA
Used · --wp-admin-theme-color
Gradients
-
linear-gradient(135deg, , , )
-
linear-gradient(90deg, #f6bb06 50%, #cccccc 50%)
-
linear-gradient(45deg,#140f0c 0%,#24404c 35%,#140f0c 100%)
Typography
Faces from Google Fonts are shown in the real thing. Others are licensed to the site, so they show in your device’s copy if you have one, or a stand-in if not.
Sora
Aa
300
Aa
700
Sora
Self-hosted · weights 300, 400, 500, 600, 700 · headings, buttons · shown in a stand-in if you don’t have it
Aa
400
Aa
700
IBM Plex Sans
Self-hosted · weights 400, 450, 500, 600, 700 · body, buttons · shown in a stand-in if you don’t have it
Aa
400
Aa
600
Trustindex Poppins
Served from cdn.trustindex.io · weights 400, 600 · shown in a stand-in if you don’t have it
ABCDEFGHIJKLMNOPQRSTUVWXYZ
abcdefghijklmnopqrstuvwxyz
0123456789 ! ? & @ % $ – ’ “ ”
Type scale
From the site’s CSS
Heading 1
clamp(25.984px, 1.624rem + ((1vw - 3.2px) * 2.371), 44px) · 44 px / 1.15
weight 600 · none · Sora
Innovation Digital Marketing
Heading 2
/ 1.15
weight 600 · Sora
Waynesville Marketing Agency | Innovation Digit…
Heading 3
clamp(20px, 1.25rem + ((1vw - 3.2px) * 0.526), 24px) · 24 px / 1.35
weight 500 · Sora
Waynesville Marketing Agency | Innovation Digit…
Heading 4
clamp(18px, 1.125rem + ((1vw - 3.2px) * 0.263), 20px) · 20 px / 1.15
weight 500 · Sora
Waynesville Marketing Agency | Innovation Digit…
Heading 5
clamp(18px, 1.125rem + ((1vw - 3.2px) * 0.263), 20px) · 20 px / 1.15
weight 500 · Sora
Waynesville Marketing Agency | Innovation Digit…
Heading 6
clamp(16px, 1rem + ((1vw - 3.2px) * 0.263), 18px) · 18 px / 1.15
weight 500 · Sora
Waynesville Marketing Agency | Innovation Digit…
Body
clamp(15px, 0.938rem + ((1vw - 3.2px) * 0.132), 16px) · 16 px / 1.5
weight 400 · IBM Plex Sans
Proven marketing agency in Waynesville, NC helping contractors turn local searches into booked jobs. Get your FREE strategy call at (828) 5…
Link
14px
Read more about Innovation Digital Marketing
Sizes in use
Most common across the site- 24pxline 1.35 · 4 rules
- 20pxline 1.15 · 8 rules
- 18pxline 1.15 · 10 rules
- 16pxline 1.5 · 14 rules
- 15pxline 17px · 8 rules
- 14pxline 1.4em · 21 rules
- 13px5 rules
- 12pxline 1 · 11 rules
Elements
The main button and link as the site’s CSS draws them, and the corner radii and shadows it uses most.
Elements
Button
Get started
.btn-neu · #F4F3F2
Corner radius
- 8px · 15×
- 12px · 5×
- 6px · 4×
- 30px · 4×
- 3px · 4×
- 4px · 4×
Shadows
- 0 4px 12px rgba(0, 0, 0, 0.33)
- 0 4px 0 0 #97ADB4
- unset
- 0 4px 15px rgba(0, 0, 0, 0.05)
Layout
Breakpoints from the site’s media queries and the widths its content is held to, with how often each appears.
Grid
Breakpoints
479
599
600
767
782
1024
1025
1160
On a scale of 0 to 1440 px.
Content widths (max-width)
1400 px
1200 px
840 px
600 px
585 px
520 px
Notes
Plain checks on what was found. Worth fixing if you look after this site.
Notes
- ● FineThe title is 59 characters, short enough to show in full in search results.
Questions
Quick answers, from the same capture as the rest of this guide.
Questions
- What font does Innovation Digital Marketing use?
- Innovation Digital Marketing’s website uses three typefaces: Sora (headings), self-hosted; IBM Plex Sans (body text), self-hosted; Trustindex Poppins, served from cdn.trustindex.io.
- What are Innovation Digital Marketing’s brand colours?
- The main colours on innovationdigitalmarketing.com are Dark Slate Grey (#24404C), Golden Rod (#F6BB06), Gold (#FBE049), Dark Violet (#7A00DF), Steel Blue (#007CBA) and White (#FFFFFF).
- What colour is Innovation Digital Marketing’s text and background?
- Body text is #140F0C on a #F4F3F2 background.
- Where is Innovation Digital Marketing’s logo from?
- The logo shown in this guide was found on innovationdigitalmarketing.com’s homepage. For official logo files and usage rules, check Innovation Digital Marketing’s own brand or press page.
- Is this Innovation Digital Marketing’s official style guide?
- No. SiteStyleGuide made it from innovationdigitalmarketing.com’s public web pages on 24 October 2026, and isn’t affiliated with Innovation Digital Marketing. Members can refresh a guide after 90 days to pick up changes.
Design tokens
Everything above as CSS variables, ready to paste into a project. Members can download the tokens as files for Figma (Tokens Studio), Style Dictionary and Tailwind.
Tokens
innovationdigitalmarketing-com-tokens.css
/* innovationdigitalmarketing.com design tokens, from SiteStyleGuide (https://sitestyleguide.com/innovationdigitalmarketing.com) */
:root {
/* Colours */
--text: #140F0C;
--background: #F4F3F2;
--colour-white: #FFFFFF;
--colour-near-black: #140F0C;
--colour-black: #000000;
--colour-off-white: #E0DBD8;
--colour-dark-slate-grey: #24404C;
--colour-golden-rod: #F6BB06;
--colour-gold: #FBE049;
--colour-dark-violet: #7A00DF;
--colour-steel-blue: #007CBA;
--gradient-1: linear-gradient(135deg, , , );
--gradient-2: linear-gradient(90deg, #f6bb06 50%, #cccccc 50%);
--gradient-3: linear-gradient(45deg,#140f0c 0%,#24404c 35%,#140f0c 100%);
/* Typefaces */
--font-headings: 'Sora', sans-serif;
--font-buttons: 'Sora', sans-serif;
--font-body: 'IBM Plex Sans', sans-serif;
--font-other: 'Trustindex Poppins';
/* Type scale */
--text-a: 14px;
/* Shape */
--radius-1: 8px;
--radius-2: 12px;
--radius-3: 6px;
--radius-4: 30px;
--radius-5: 3px;
--radius-6: 4px;
/* Layout (breakpoints can’t be used in media queries as variables; they’re here for reference) */
--breakpoint-1: 479px;
--breakpoint-2: 599px;
--breakpoint-3: 600px;
--breakpoint-4: 767px;
--breakpoint-5: 782px;
--breakpoint-6: 1024px;
--breakpoint-7: 1025px;
--breakpoint-8: 1160px;
--max-width-1: 1400px;
--max-width-2: 1200px;
--max-width-3: 840px;
--max-width-4: 600px;
--max-width-5: 585px;
--max-width-6: 520px;
}
{
"site": "innovationdigitalmarketing.com",
"source": "https://sitestyleguide.com/innovationdigitalmarketing.com",
"text": "#140F0C",
"background": "#F4F3F2",
"colours": [
{
"name": "White",
"hex": "#FFFFFF",
"rgb": [
255,
255,
255
]
},
{
"name": "Near Black",
"hex": "#140F0C",
"rgb": [
20,
15,
12
]
},
{
"name": "Black",
"hex": "#000000",
"rgb": [
0,
0,
0
]
},
{
"name": "Off White",
"hex": "#E0DBD8",
"rgb": [
224,
219,
216
]
},
{
"name": "Dark Slate Grey",
"hex": "#24404C",
"rgb": [
36,
64,
76
]
},
{
"name": "Golden Rod",
"hex": "#F6BB06",
"rgb": [
246,
187,
6
]
},
{
"name": "Gold",
"hex": "#FBE049",
"rgb": [
251,
224,
73
]
},
{
"name": "Dark Violet",
"hex": "#7A00DF",
"rgb": [
122,
0,
223
]
},
{
"name": "Steel Blue",
"hex": "#007CBA",
"rgb": [
0,
124,
186
]
}
],
"fonts": [
{
"name": "Sora",
"stack": "Sora, sans-serif",
"weights": [
300,
400,
500,
600,
700
],
"source": "Self-hosted"
},
{
"name": "IBM Plex Sans",
"stack": "\"IBM Plex Sans\", sans-serif",
"weights": [
400,
450,
500,
600,
700
],
"source": "Self-hosted"
},
{
"name": "Trustindex Poppins",
"stack": "\"Trustindex Poppins\"",
"weights": [
400,
600
],
"source": "Served from cdn.trustindex.io"
}
]
}
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Captured from innovationdigitalmarketing.com on 24 October 2026. SiteStyleGuide isn’t affiliated with or endorsed by Innovation Digital Marketing; this guide describes the public website for reference.