What font does Liquid Death use?

Liquid Death’s website uses three typefaces: Acumin Pro (headings and body text), self-hosted; SuperClarendon, served from cdn.shopify.com; Splash, google Fonts.

What are Liquid Death’s brand colours?

The main colours on liquiddeath.com are Deep Golden Rod (#CBA14F), Light Coral (#FF8A98), Red (#E93A26), Midnight Blue (#142B48), Crimson (#CF3030) and Sea Green (#326E4B).

What colour is Liquid Death’s text and background?

Body text is #000000 on a #FFFFFF background.

Where is Liquid Death’s logo from?

The logo shown in this guide was found on liquiddeath.com’s homepage. For official logo files and usage rules, check Liquid Death’s own brand or press page.

Is this Liquid Death’s official style guide?

No. SiteStyleGuide made it from liquiddeath.com’s public web pages on 27 October 2026, and isn’t affiliated with Liquid Death. Members can refresh a guide after 90 days to pick up changes.

Unofficial A style guide made by SiteStyleGuide from liquiddeath.com’s public web pages. Not affiliated with or endorsed by Liquid Death. The real site is liquiddeath.com ↗

Unofficial style guide

Liquid Deathstyle guide

Liquid Death’s website (liquiddeath.com) uses Acumin Pro for its headings and body text. Its palette is led by Deep Golden Rod (#CBA14F), Light Coral (#FF8A98) and Red (#E93A26), with #000000 text on #FFFFFF. Captured from the live site on 27 October 2026.

Website: liquiddeath.com
Typefaces: Acumin Pro, SuperClarendon, Splash
Palette: 4 neutrals, 12 colours, 3 gradients
Captured: 27 Oct 2026 · added by @sitestyleguide

Save Add to collection Share Report

Screenshot of the liquiddeath.com homepage on a desktop screen — Screenshot of liquiddeath.com on a 1440 px desktop screen, 27 Oct 2026.

Screenshot of the liquiddeath.com homepage on a phone — On a phone, 390 px.

Identity & metadata

What browsers, search engines and social cards show before anyone reaches the page, from the homepage’s <head>.

Title &
description

Page title: Liquid Death | Murder Your Thirst; ● 33 / 60 characters
Meta description: A better-for-you beverage company with water, iced tea, and sparkling energy. Murder your thirst. Death to plastic bottles.; ● 123 / 160 characters
Site name: Liquid Death
og:title: Liquid Death | Murder Your Thirst
og:description: A better-for-you beverage company with water, iced tea, and sparkling energy. Murder your thirst. Death to plastic bottles.
Language: en

In search results

Liquid Deathhttps://liquiddeath.com/en-au

Liquid Death | Murder Your Thirst

A better-for-you beverage company with water, iced tea, and sparkling energy. Murder your thirst. Death to plastic bottles.

When shared

The image Liquid Death shares with links

liquiddeath.com

Liquid Death | Murder Your Thirst

A better-for-you beverage company with water, iced tea, and sparkling energy. Murder your thirst. Death to pl…

Logo & favicons

Found as: SVG in the header. SVG, 110 × 28.

Logo

On white

On black

On Deep Golden Rod

Favicons

1 found

32 px · PNG icon

Liquid Death | Murder Your Thirst

Light browser tab

Liquid Death | Murder Your Thirst

Dark browser tab

Colour

Read from the site’s stylesheets and weighted by where each colour is used. Names are the nearest standard colour name. Click a swatch to copy its hex code.

Contrast is against the site’s text colour (#000000) and white, using WCAG 2 ratios: 4.5 for body text, 3 for large text.

Colour

Balance

How much each colour is used

White 27.8%
Black 25.6%
Near Black 13.1%
Off White 8.1%
Deep Golden Rod 3.6%
Light Coral 3.2%
Red 3.2%
Midnight Blue 2.5%
Crimson 2.1%
Sea Green 1.9%
Royal Blue 1.7%
Light Golden Rod 1.7%
Olive 1.7%
Tan 1.3%
Dark Khaki 1.3%
Yellow 1.3%

By how often each colour appears in the site’s CSS, weighted by where (body, headings, buttons), not by area on the screen.

Neutrals

Text, backgrounds and structure

White

HEX

RGB

HSL

OKLCH

CMYK
0 0 0 0

On text
21.00:1 AAA

On white
—

Background, text, border · .rebuy-color-label[title="Mountain Water"], #onetrust-consent-sdk #onetrust-pc-sdk
Black

HEX

RGB

HSL

OKLCH

CMYK
0 0 0 100

On text
—

On white
21.00:1 AAA

Background, text, border · .rebuy-color-label[title="Black"], .rebuy-color-label[title="Sparkling Water"]
Near Black

HEX

RGB

HSL

OKLCH

CMYK
0 0 0 92

On text
1.15:1 Fail

On white
18.26:1 AAA

Text, background, border · .rebuy-color-label[title="Matte Black"], .video-carousel .hero-pagination span
Off White

HEX

RGB

HSL

OKLCH

CMYK
0 0 0 6

On text
18.43:1 AAA

On white
1.14:1 Fail

Background, border, text · .rebuy-color-label[title="Transparent"], .video-carousel .hero-pagination span

Colours

Brand colours and accents, most used first

Deep Golden Rod

HEX

RGB

HSL

OKLCH

CMYK
0 21 61 20

On text
8.75:1 AAA

On white
2.40:1 Fail

Background, text, border · .button-gold, .rebuy-color-label[title="Yellow/Blue"]
Light Coral

HEX

RGB

HSL

OKLCH

CMYK
0 46 40 0

On text
9.34:1 AAA

On white
2.25:1 Fail

Background · .rebuy-color-label[title="Vintage Murderberry"], .rebuy-color-label[title="Pink"]
Red

HEX

RGB

HSL

OKLCH

CMYK
0 75 84 9

On text
5.10:1 AA

On white
4.12:1 AA large

Background, text, border · .rebuy-color-label[title="Rasta"], .rebuy-color-label[title="White/Red"]
Midnight Blue

HEX

RGB

HSL

OKLCH

CMYK
72 40 0 72

On text
1.47:1 Fail

On white
14.30:1 AAA

Background · .rebuy-color-label[title="Navy"], .rebuy-color-label[title="Navy/Silver"]
Crimson

HEX

RGB

HSL

OKLCH

CMYK
0 77 77 19

On text
4.12:1 AA large

On white
5.10:1 AA

Background, text · .rebuy-color-label[title="Redrum"], .rebuy-color-label[title="Navy/Red"]
Sea Green

HEX

RGB

HSL

OKLCH

CMYK
55 0 32 57

On text
3.47:1 AA large

On white
6.06:1 AA

Background · .rebuy-color-label[title="Green"], .rebuy-color-label[title="Green/Silver"]
Royal Blue

HEX

RGB

HSL

OKLCH

CMYK
71 49 0 25

On text
3.58:1 AA large

On white
5.86:1 AA

Text, background, border · #onetrust-pc-sdk .ot-chkbox input:checked~label:before, #onetrust-pc-sdk .ot-chkbox input[aria-checked=mixed]~label:before
Light Golden Rod

HEX

RGB

HSL

OKLCH

CMYK
0 23 70 0

On text
13.26:1 AAA

On white
1.58:1 Fail

Background, text, border · .rebuy-color-label[title="Mountain Slobber"], .rebuy-color-label[title="Sparkling Slobber"]
Olive

HEX

RGB

HSL

OKLCH

CMYK
0 21 62 46

On text
4.32:1 AA large

On white
4.86:1 AA

Text, border, background · .footer-message a, .\!bg-\[\#8a6d35\]
Tan

HEX

RGB

HSL

OKLCH

CMYK
0 10 34 28

On text
8.67:1 AAA

On white
2.42:1 Fail

Background, text, border · .rebuy-color-label[title="Black/Metallic Gold"], .sell-your-soul-register h2>span
Dark Khaki

HEX

RGB

HSL

OKLCH

CMYK
0 8 64 29

On text
8.50:1 AAA

On white
2.47:1 Fail

Background · .rebuy-color-label[title="Brass"], .brass
Yellow

HEX

RGB

HSL

OKLCH

CMYK
0 5 100 0

On text
17.83:1 AAA

On white
1.18:1 Fail

Background · .rebuy-color-label[title="Yellow"], .yellow

Gradients

linear-gradient(45deg, #4e4e4e 50%, #4e4e4e 50%)
linear-gradient(45deg, #ff8a98 50%, #ff8a98 50%)
linear-gradient(45deg, #000000 50%, #000000 50%)

Typography

Faces from Google Fonts are shown in the real thing. Others are licensed to the site, so they show in your device’s copy if you have one, or a stand-in if not.

Acumin Pro

Aa 400 Aa 700

Acumin Pro

Self-hosted · weights 400, 500, 600, 700 · buttons, headings · shown in a stand-in if you don’t have it

Aa 400

SuperClarendon

Served from cdn.shopify.com · weights 400 · shown in a stand-in if you don’t have it

Aa 400

Splash

Google Fonts · weights 400

ABCDEFGHIJKLMNOPQRSTUVWXYZ
abcdefghijklmnopqrstuvwxyz
0123456789 ! ? & @ % $ – ’ “ ”

Type scale

From the site’s CSS

Heading 1 3rem · 48 px / 100%

Liquid Death

Heading 2 2.5rem · 40 px / 100%

Liquid Death | Murder Your Thirst

Heading 3 2.25rem · 36 px / 100%

Liquid Death | Murder Your Thirst

Heading 4 2rem · 32 px / 100%

Liquid Death | Murder Your Thirst

Heading 5 1.75rem · 28 px / 100%

Liquid Death | Murder Your Thirst

Heading 6 1.5rem · 24 px / 100%

Liquid Death | Murder Your Thirst

Paragraph 1rem · 16 px / 100%

A better-for-you beverage company with water, iced tea, and sparkling energy. Murder your thirst. Death to plastic bottles.

Small 80%

A better-for-you beverage company with water, iced tea, and sparkling energy. Murder your thirst. Death to plastic bottles.

Button 100% none

Get started

Link 16px / 100% weight 700 · none

Sizes in use

Most common across the site

60px10 rules
32pxline 100% · 10 rules
24pxline 1.5 · 16 rules
20pxline 100% · 8 rules
16pxline 100% · 49 rules
14pxline 1.5 · 32 rules
13pxline 1.5 · 30 rules
12pxline 100% · 19 rules

Elements

The main button and link as the site’s CSS draws them, and the corner radii and shadows it uses most.

Elements

Button

Get started

#klaviyo-bis-modal .btn · #FFFFFF · radius 2px

Corner radius

2px · 11×
100px · 6×
4px · 4×
10px · 4×
.3125rem · 3×
50% · 3×

Shadows

0 0 #0000,0 0 #0000,0 0 #0000
0 0 0 6px #fff,0 0 0 7px #000
0 0 #0000
0 0 0 2px #fff,0 0 0 3px #000

Layout

Breakpoints from the site’s media queries and the widths its content is held to, with how often each appears.

Grid

Breakpoints

550

640

767

768

850

1024

1110

1280

On a scale of 0 to 1440 px.

Content widths (max-width)

1440 px

1280 px

870 px

768 px

400 px

300 px

Notes

Plain checks on what was found. Worth fixing if you look after this site.

Notes

● FineThe title is 33 characters, short enough to show in full in search results.

Questions

Quick answers, from the same capture as the rest of this guide.

Questions

What font does Liquid Death use?: Liquid Death’s website uses three typefaces: Acumin Pro (headings and body text), self-hosted; SuperClarendon, served from cdn.shopify.com; Splash, google Fonts.
What are Liquid Death’s brand colours?: The main colours on liquiddeath.com are Deep Golden Rod (#CBA14F), Light Coral (#FF8A98), Red (#E93A26), Midnight Blue (#142B48), Crimson (#CF3030) and Sea Green (#326E4B).
What colour is Liquid Death’s text and background?: Body text is #000000 on a #FFFFFF background.
Where is Liquid Death’s logo from?: The logo shown in this guide was found on liquiddeath.com’s homepage. For official logo files and usage rules, check Liquid Death’s own brand or press page.
Is this Liquid Death’s official style guide?: No. SiteStyleGuide made it from liquiddeath.com’s public web pages on 27 October 2026, and isn’t affiliated with Liquid Death. Members can refresh a guide after 90 days to pick up changes.

Design tokens

Everything above as CSS variables, ready to paste into a project. Members can download the tokens as files for Figma (Tokens Studio), Style Dictionary and Tailwind.

Tokens

liquiddeath-com-tokens.css

Download

Free with an account: sign up or sign in, and you’ll come straight back here.

/* liquiddeath.com design tokens, from SiteStyleGuide (https://sitestyleguide.com/liquiddeath.com) */
:root {
  /* Colours */
  --text: #000000;
  --background: #FFFFFF;
  --colour-white: #FFFFFF;
  --colour-black: #000000;
  --colour-near-black: #151515;
  --colour-off-white: #F0F0F0;
  --colour-deep-golden-rod: #CBA14F;
  --colour-light-coral: #FF8A98;
  --colour-red: #E93A26;
  --colour-midnight-blue: #142B48;
  --colour-crimson: #CF3030;
  --colour-sea-green: #326E4B;
  --colour-royal-blue: #3860BE;
  --colour-light-golden-rod: #FFC44D;
  --colour-olive: #8A6D35;
  --colour-tan: #B7A579;
  --colour-dark-khaki: #B5A642;
  --colour-yellow: #FFF100;
  --gradient-1: linear-gradient(45deg, #4e4e4e 50%, #4e4e4e 50%);
  --gradient-2: linear-gradient(45deg, #ff8a98 50%, #ff8a98 50%);
  --gradient-3: linear-gradient(45deg, #000000 50%, #000000 50%);

  /* Typefaces */
  --font-buttons: 'Acumin Pro', sans-serif;
  --font-headings: 'Acumin Pro', sans-serif;
  --font-other: 'SuperClarendon', serif;

  /* Type scale */
  --text-h1: 3rem;
  --leading-h1: 100%;
  --text-h2: 2.5rem;
  --leading-h2: 100%;
  --text-h3: 2.25rem;
  --leading-h3: 100%;
  --text-h4: 2rem;
  --leading-h4: 100%;
  --text-h5: 1.75rem;
  --leading-h5: 100%;
  --text-h6: 1.5rem;
  --leading-h6: 100%;
  --text-p: 1rem;
  --leading-p: 100%;
  --text-small: 80%;
  --text-button: 100%;
  --text-a: 16px;
  --leading-a: 100%;

  /* Shape */
  --radius-1: 2px;
  --radius-2: 100px;
  --radius-3: 4px;
  --radius-4: 10px;
  --radius-5: .3125rem;
  --radius-6: 50%;

  /* Layout (breakpoints can’t be used in media queries as variables; they’re here for reference) */
  --breakpoint-1: 550px;
  --breakpoint-2: 640px;
  --breakpoint-3: 767px;
  --breakpoint-4: 768px;
  --breakpoint-5: 850px;
  --breakpoint-6: 1024px;
  --breakpoint-7: 1110px;
  --breakpoint-8: 1280px;
  --max-width-1: 1440px;
  --max-width-2: 1280px;
  --max-width-3: 870px;
  --max-width-4: 768px;
  --max-width-5: 400px;
  --max-width-6: 300px;
}

{
    "site": "liquiddeath.com",
    "source": "https://sitestyleguide.com/liquiddeath.com",
    "text": "#000000",
    "background": "#FFFFFF",
    "colours": [
        {
            "name": "White",
            "hex": "#FFFFFF",
            "rgb": [
                255,
                255,
                255
            ]
        },
        {
            "name": "Black",
            "hex": "#000000",
            "rgb": [
                0,
                0,
                0
            ]
        },
        {
            "name": "Near Black",
            "hex": "#151515",
            "rgb": [
                21,
                21,
                21
            ]
        },
        {
            "name": "Off White",
            "hex": "#F0F0F0",
            "rgb": [
                240,
                240,
                240
            ]
        },
        {
            "name": "Deep Golden Rod",
            "hex": "#CBA14F",
            "rgb": [
                203,
                161,
                79
            ]
        },
        {
            "name": "Light Coral",
            "hex": "#FF8A98",
            "rgb": [
                255,
                138,
                152
            ]
        },
        {
            "name": "Red",
            "hex": "#E93A26",
            "rgb": [
                233,
                58,
                38
            ]
        },
        {
            "name": "Midnight Blue",
            "hex": "#142B48",
            "rgb": [
                20,
                43,
                72
            ]
        },
        {
            "name": "Crimson",
            "hex": "#CF3030",
            "rgb": [
                207,
                48,
                48
            ]
        },
        {
            "name": "Sea Green",
            "hex": "#326E4B",
            "rgb": [
                50,
                110,
                75
            ]
        },
        {
            "name": "Royal Blue",
            "hex": "#3860BE",
            "rgb": [
                56,
                96,
                190
            ]
        },
        {
            "name": "Light Golden Rod",
            "hex": "#FFC44D",
            "rgb": [
                255,
                196,
                77
            ]
        },
        {
            "name": "Olive",
            "hex": "#8A6D35",
            "rgb": [
                138,
                109,
                53
            ]
        },
        {
            "name": "Tan",
            "hex": "#B7A579",
            "rgb": [
                183,
                165,
                121
            ]
        },
        {
            "name": "Dark Khaki",
            "hex": "#B5A642",
            "rgb": [
                181,
                166,
                66
            ]
        },
        {
            "name": "Yellow",
            "hex": "#FFF100",
            "rgb": [
                255,
                241,
                0
            ]
        }
    ],
    "fonts": [
        {
            "name": "Acumin Pro",
            "stack": "Acumin Pro, sans-serif",
            "weights": [
                400,
                500,
                600,
                700
            ],
            "source": "Self-hosted"
        },
        {
            "name": "SuperClarendon",
            "stack": "SuperClarendon, serif",
            "weights": [
                400
            ],
            "source": "Served from cdn.shopify.com"
        },
        {
            "name": "Splash",
            "stack": "Splash, cursive",
            "weights": [
                400
            ],
            "source": "Google Fonts"
        }
    ]
}

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Captured from liquiddeath.com on 27 October 2026. SiteStyleGuide isn’t affiliated with or endorsed by Liquid Death; this guide describes the public website for reference.

Liquid Deathstyle guide

Title &description

Logo

Favicons

Colour

Balance

Neutrals

White

Black

Near Black

Off White

Colours

Deep Golden Rod

Light Coral

Red

Midnight Blue

Crimson

Sea Green

Royal Blue

Light Golden Rod

Olive

Tan

Dark Khaki

Yellow

Gradients

Acumin Pro

Type scale

Sizes in use

Elements

Grid

Notes

Questions

Tokens

Share

Run liquiddeath.com?

Similar colours

mixi

Tasting Table

Miraheze

mysql.com

Title &
description