SiteStyleGuide

Unofficial A style guide made by SiteStyleGuide from lonelyplanet.com’s public web pages. Not affiliated with or endorsed by Lonely Planet. The real site is lonelyplanet.com ↗

Lonely Planet logo

Unofficial style guide

Lonely Planetstyle guide

Lonely Planet’s website (lonelyplanet.com) uses ABC Monument Grotesk for its headings and body text. Its palette is led by Blue (#3A1FE6), with #000000 text on #FFFFFF. Captured from the live site on 24 October 2026.

Typefaces
ABC Monument Grotesk, ABC Arizona Flare, ABC Monument Grotesk Mono
Palette
3 neutrals, 1 colours, 1 gradient
Captured
24 Oct 2026 · added by @sitestyleguide
https://www.lonelyplanet.com/ Screenshot
Screenshot of the lonelyplanet.com homepage on a desktop screen
Screenshot of lonelyplanet.com on a 1440 px desktop screen, 24 Oct 2026.

Identity & metadata

What browsers, search engines and social cards show before anyone reaches the page, from the homepage’s <head>.

Title &
description

Page title
Travel Guides & Travel Inspiration - Lonely Planet
● 50 / 60 characters
Meta description
Lonely Planet has helped people explore the world for over 50 years. View travel guides, expert tips, and itineraries for every budget and travel style.
● 152 / 160 characters
Site name
Lonely Planet
og:title
Travel Guides & Inspiration | Lonely Planet
og:description
Love travel? Discover, plan and book your perfect trip with expert advice, travel guides, destination information and inspiration from Lonely Planet.
Language
en

In search results

Lonely Planethttps://www.lonelyplanet.com/

Travel Guides & Travel Inspiration - Lonely Planet

Lonely Planet has helped people explore the world for over 50 years. View travel guides, expert tips, and itineraries for every budget and travel style.

When shared

The image Lonely Planet shares with links

lonelyplanet.com

Travel Guides & Inspiration | Lonely Planet

Love travel? Discover, plan and book your perfect trip with expert advice, travel guides, destination informa…

Back to top ↑

Colour

Read from the site’s stylesheets and weighted by where each colour is used. Names are the nearest standard colour name. Click a swatch to copy its hex code.

Contrast is against the site’s text colour (#000000) and white, using WCAG 2 ratios: 4.5 for body text, 3 for large text.

Colour

Balance

How much each colour is used
  • White 91.3%
  • Black 6.4%
  • Blue 1.4%
  • Light Grey 0.9%

By how often each colour appears in the site’s CSS, weighted by where (body, headings, buttons), not by area on the screen.

Neutrals

Text, backgrounds and structure
  • White

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    0 0 0 0
    On text
    21.00:1 AAA
    On white
    —

    Text, background · .btn-primary-inverse, [data-mode~=shop] .btn-secondary

  • Black

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    0 0 0 100
    On text
    —
    On white
    21.00:1 AAA

    Background · [data-video-full-bleed] [data-player-wrapper][data-active], [data-video-full-bleed] [data-jw-playback-slot]

  • Light Grey

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    0 0 0 20
    On text
    13.08:1 AAA
    On white
    1.61:1 Fail

    Border · .border-\[\#cccccc\]

Colours

Brand colours and accents, most used first
  • Blue

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    75 87 0 10
    On text
    2.52:1 Fail
    On white
    8.34:1 AAA

    Used · --core-brand-guide

Gradients

  • linear-gradient(initial)

Back to top ↑

Typography

Faces from Google Fonts are shown in the real thing. Others are licensed to the site, so they show in your device’s copy if you have one, or a stand-in if not.

ABC Monument Grotesk

Aa 400 Aa 900

ABC Monument Grotesk

Served from assets.staticlp.com · weights 400, 700, 900 · headings, body · shown in a stand-in if you don’t have it

Aa 400

ABC Arizona Flare

Served from assets.staticlp.com · weights 400 · headings, buttons · shown in a stand-in if you don’t have it

Aa 400

ABC Monument Grotesk Mono

Served from assets.staticlp.com · weights 400 · headings, buttons · shown in a stand-in if you don’t have it

Aa 700

American Grotesk

Served from assets.staticlp.com · weights 700 · headings · shown in a stand-in if you don’t have it

ABCDEFGHIJKLMNOPQRSTUVWXYZ
abcdefghijklmnopqrstuvwxyz
0123456789 ! ? & @ % $ – ’ “ ”

Type scale

From the site’s CSS
Heading 1 2.25rem · 36 px / 1.15 weight 400 · uppercase · ABC Arizona Flare

Lonely Planet

Heading 2 2rem · 32 px / 1.15 weight 400 · uppercase · ABC Arizona Flare

Travel Guides & Travel Inspiration - Lonely Pla…

Heading 3 1.75rem · 28 px / 1.15 weight 700 · American Grotesk

Travel Guides & Travel Inspiration - Lonely Pla…

Heading 4 1.5rem · 24 px / 1.15 weight 700 · American Grotesk

Travel Guides & Travel Inspiration - Lonely Pla…

Heading 5 1.5rem · 24 px / 1.15 weight 700 · American Grotesk

Travel Guides & Travel Inspiration - Lonely Pla…

Heading 6 1rem · 16 px / 1.5 weight 400 · ABC Monument Grotesk

Travel Guides & Travel Inspiration - Lonely Pla…

Body 1rem · 16 px / 1.5 weight 400 · ABC Monument Grotesk

Lonely Planet has helped people explore the world for over 50 years. View travel guides, expert tips, and itineraries for every budget and …

Paragraph 1rem · 16 px / 1.5 weight 400 · uppercase · ABC Monument Grotesk

Lonely Planet has helped people explore the world for over 50 years. View travel guides, expert tips, and itineraries for every budget and …

Small 80%

Lonely Planet has helped people explore the world for over 50 years. View travel guides, expert tips, and itineraries for every budget and …

Sizes in use

Most common across the site
  • 64pxline 1 · 2 rules
  • 32pxline 1.15 · 4 rules
  • 28pxline 1.15 · 4 rules
  • 24pxline 1.15 · 3 rules
  • 20pxline 1.15 · 4 rules
  • 16pxline 1.5 · 24 rules
  • 14pxline 1.15 · 11 rules
  • 12pxline 1.15 · 5 rules

Back to top ↑

Elements

The main button and link as the site’s CSS draws them, and the corner radii and shadows it uses most.

Elements

Button

Get started

.btn-primary-inverse · #FFFFFF

Corner radius

  • 1rem · 3×
  • .5rem · 2×
  • 100% · 1×
  • 2px · 1×
  • 1.5rem · 1×

Shadows

  • 0 0 #0000, 0 0 #0000, 0 0 #0000, 0 0 #0000, 0 0 #0000
  • 0 0 #0000, 0 0 #0000, 0 0 #0000

Back to top ↑

Layout

Breakpoints from the site’s media queries and the widths its content is held to, with how often each appears.

Grid

Content widths (max-width)

1536 px
1280 px
1024 px
768 px
640 px
384 px

Back to top ↑

Notes

Plain checks on what was found. Worth fixing if you look after this site.

Notes

  • ● FineThe title is 50 characters, short enough to show in full in search results.

Back to top ↑

Questions

Quick answers, from the same capture as the rest of this guide.

Questions

What font does Lonely Planet use?
Lonely Planet’s website uses four typefaces: ABC Monument Grotesk (headings and body text), served from assets.staticlp.com; ABC Arizona Flare, served from assets.staticlp.com; ABC Monument Grotesk Mono, served from assets.staticlp.com; American Grotesk, served from assets.staticlp.com.
What are Lonely Planet’s brand colours?
The main colours on lonelyplanet.com are Blue (#3A1FE6), White (#FFFFFF), Black (#000000) and Light Grey (#CCCCCC).
What colour is Lonely Planet’s text and background?
Body text is #000000 on a #FFFFFF background.
Where is Lonely Planet’s logo from?
The logo shown in this guide was found on lonelyplanet.com’s homepage. For official logo files and usage rules, check Lonely Planet’s own brand or press page.
Is this Lonely Planet’s official style guide?
No. SiteStyleGuide made it from lonelyplanet.com’s public web pages on 24 October 2026, and isn’t affiliated with Lonely Planet. Members can refresh a guide after 90 days to pick up changes.

Back to top ↑

Design tokens

Everything above as CSS variables, ready to paste into a project. Members can download the tokens as files for Figma (Tokens Studio), Style Dictionary and Tailwind.

Tokens

lonelyplanet-com-tokens.css

Download

Free with an account: sign up or sign in, and you’ll come straight back here.

/* lonelyplanet.com design tokens, from SiteStyleGuide (https://sitestyleguide.com/lonelyplanet.com) */
:root {
  /* Colours */
  --text: #000000;
  --background: #FFFFFF;
  --colour-white: #FFFFFF;
  --colour-black: #000000;
  --colour-light-grey: #CCCCCC;
  --colour-blue: #3A1FE6;
  --gradient-1: linear-gradient(initial);

  /* Typefaces */
  --font-headings: 'ABC Monument Grotesk', 'Arial', sans-serif;
  --font-body: 'ABC Monument Grotesk', 'Arial', sans-serif;
  --font-buttons: 'ABC Arizona Flare', 'Georgia', 'Cambria', 'Times New Roman', 'Times', serif;
  --font-other: 'American Grotesk Compressed', 'Arial', sans-serif;

  /* Type scale */
  --text-h1: 2.25rem;
  --leading-h1: 1.15;
  --text-h2: 2rem;
  --leading-h2: 1.15;
  --text-h3: 1.75rem;
  --leading-h3: 1.15;
  --text-h4: 1.5rem;
  --leading-h4: 1.15;
  --text-h5: 1.5rem;
  --leading-h5: 1.15;
  --text-h6: 1rem;
  --leading-h6: 1.5;
  --text-body: 1rem;
  --leading-body: 1.5;
  --text-p: 1rem;
  --leading-p: 1.5;
  --text-small: 80%;

  /* Shape */
  --radius-1: 1rem;
  --radius-2: .5rem;
  --radius-3: 100%;
  --radius-4: 2px;
  --radius-5: 1.5rem;
}

Back to top ↑

Share

Links open each service’s own share page. Nothing from them loads here.

Share

Run lonelyplanet.com?

Add the badge to your site

Link to this guide from your own site, so your team, designers and agencies can find your colours and fonts in one place.

View our style guide on SiteStyleGuide
<a href="https://sitestyleguide.com/lonelyplanet.com" title="Lonely Planet style guide on SiteStyleGuide"><img src="https://sitestyleguide.com/public/badge.svg" alt="View our style guide on SiteStyleGuide" width="200" height="44"></a>

Back to top ↑

Other websites using ABC Monument Grotesk as their main typeface
Websites whose lead colour is closest to Lonely Planet’s

Captured from lonelyplanet.com on 24 October 2026. SiteStyleGuide isn’t affiliated with or endorsed by Lonely Planet; this guide describes the public website for reference.