What font does Michelin use?

Michelin’s website uses two typefaces: Noto Sans (headings and body text), self-hosted; Michelin Unit Titling, self-hosted.

What are Michelin’s brand colours?

The main colours on michelin.com are Dark Slate Blue (#27509B), Midnight Blue (#00205B), Alice Blue (#D4E7FA), Fire Brick (#B71C1C), Medium Violet Red (#9F4595) and Medium Orchid (#D34BC2).

What colour is Michelin’s text and background?

Body text is #1A1A1A on a #FFFFFF background.

Where is Michelin’s logo from?

The logo shown in this guide was found on michelin.com’s homepage. For official logo files and usage rules, check Michelin’s own brand or press page.

Is this Michelin’s official style guide?

No. SiteStyleGuide made it from michelin.com’s public web pages on 22 October 2026, and isn’t affiliated with Michelin. Members can refresh a guide after 90 days to pick up changes.

Unofficial A style guide made by SiteStyleGuide from michelin.com’s public web pages. Not affiliated with or endorsed by Michelin. The real site is michelin.com ↗

Unofficial style guide

Michelinstyle guide

Michelin’s website (michelin.com) uses Noto Sans for its headings and body text. Its palette is led by Dark Slate Blue (#27509B), Midnight Blue (#00205B) and Alice Blue (#D4E7FA), with #1A1A1A text on #FFFFFF. Captured from the live site on 22 October 2026.

Website: michelin.com
Typefaces: Noto Sans, Michelin Unit Titling, Arial
Palette: 4 neutrals, 12 colours, 3 gradients
Captured: 22 Oct 2026 · added by @sitestyleguide

Save Add to collection Share Report

Screenshot of the michelin.com homepage on a desktop screen — Screenshot of michelin.com on a 1440 px desktop screen, 22 Oct 2026.

Screenshot of the michelin.com homepage on a phone — On a phone, 390 px.

Identity & metadata

What browsers, search engines and social cards show before anyone reaches the page, from the homepage’s <head>.

Title &
description

Page title: Groupe Michelin | Leader mondial des composites et expériences qui transforment notre quotidien; ▲ 95 / 60 characters
Meta description: Pionnier de la science des matériaux depuis plus de 130 ans, Michelin construit un manufacturier leader mondial des composites et expériences qui transforment notre quotidien.; ▲ 175 / 160 characters
Site name: Michelin
Language: fr

In search results

Michelinhttps://www.michelin.com/

Groupe Michelin | Leader mondial des composites et expérience…

Pionnier de la science des matériaux depuis plus de 130 ans, Michelin construit un manufacturier leader mondial des composites et expériences qui transforment no…

When shared

michelin.com

Groupe Michelin | Leader mondial des composites et expériences qui transforment notre quo…

Pionnier de la science des matériaux depuis plus de 130 ans, Michelin construit un manufacturier leader mondi…

Logo & favicons

Found as: SVG in the header. SVG.

Logo

On white

On black

On Dark Slate Blue

Favicons

1 found

48 px · ICO favicon.ico

Groupe Michelin | Leader mondial des composites et expériences qui transforment notre quotidien

Light browser tab

Groupe Michelin | Leader mondial des composites et expériences qui transforment notre quotidien

Dark browser tab

Colour

Read from the site’s stylesheets and weighted by where each colour is used. Names are the nearest standard colour name. Click a swatch to copy its hex code.

Contrast is against the site’s text colour (#1A1A1A) and white, using WCAG 2 ratios: 4.5 for body text, 3 for large text.

Colour

Balance

How much each colour is used

White 37.4%
Dark Slate Blue 18.1%
Black 12.1%
Off White 5.5%
Midnight Blue 5.3%
Near Black 5.2%
Alice Blue 4.1%
Fire Brick 3%
Medium Violet Red 1.2%
Medium Orchid 1.2%
Indian Red 1.2%
Dark Salmon 1.2%
Lavender 1.2%
Thistle 1.2%
Medium Purple 1.2%
Slate Blue 1.2%

By how often each colour appears in the site’s CSS, weighted by where (body, headings, buttons), not by area on the screen.

Neutrals

Text, backgrounds and structure

White

HEX

RGB

HSL

OKLCH

CMYK
0 0 0 0

On text
17.40:1 AAA

On white
—

Background, text, border · --block-color-background, .ds__timeline-item[data-ui-panel-title][data-ui-skin=secondary] .ds__timeline-it
Black

HEX

RGB

HSL

OKLCH

CMYK
0 0 0 100

On text
1.21:1 Fail

On white
21.00:1 AAA

Background, text, border · --button-color-text, .ds__timeline-item[data-ui-panel-title] .ds__timeline-item-panel-title-point>spa
Off White

HEX

RGB

HSL

OKLCH

CMYK
0 0 0 10

On text
13.82:1 AAA

On white
1.26:1 Fail

Background, border, text · --block-color-background, .ds__timeline-item[data-ui-box-media-slider] .ds__slider-pager li:not([data-ui-c
Near Black

HEX

RGB

HSL

OKLCH

CMYK
0 0 0 90

On text
—

On white
17.40:1 AAA

Text, background, border · --heading-color-text, .form__drag-and-drop-field__zone

Colours

Brand colours and accents, most used first

Dark Slate Blue

HEX

RGB

HSL

OKLCH

CMYK
75 48 0 39

On text
2.24:1 Fail

On white
7.76:1 AAA

Background, text, border · --block-color-background, --button-color-text
Midnight Blue

HEX

RGB

HSL

OKLCH

CMYK
100 65 0 64

On text
1.13:1 Fail

On white
15.47:1 AAA

Background, border · --block-color-background, .ds__block-card-key-figure[data-ui-key-mode-media=true]>.ds__container[data-ui-c
Alice Blue

HEX

RGB

HSL

OKLCH

CMYK
15 8 0 2

On text
13.77:1 AAA

On white
1.26:1 Fail

Background, text · --block-color-background, --form-control-color-background
Fire Brick

HEX

RGB

HSL

OKLCH

CMYK
0 85 85 28

On text
2.65:1 Fail

On white
6.57:1 AA

Text, background, border · .form__drag-and-drop-field.is-error .form__drag-and-drop-field__zone, .ds__phone-input-container>.ds__country-phone-container:has([data-ui-status=erro
Medium Violet Red

HEX

RGB

HSL

OKLCH

CMYK
0 57 6 38

On text
3.12:1 AA large

On white
5.59:1 AA

Background · .ds__block-card-key-figure[data-ui-key-mode-media=true]>.ds__container[data-ui-c, [dir=rtl] .ds__block-card-key-figure[data-ui-key-mode-media=true]>.ds__container
Medium Orchid

HEX

RGB

HSL

OKLCH

CMYK
0 64 8 17

On text
4.60:1 AA

On white
3.78:1 AA large

Background · .ds__block-card-key-figure[data-ui-key-mode-media=true]>.ds__container[data-ui-c, [dir=rtl] .ds__block-card-key-figure[data-ui-key-mode-media=true]>.ds__container
Indian Red

HEX

RGB

HSL

OKLCH

CMYK
0 65 61 14

On text
4.34:1 AA large

On white
4.01:1 AA large

Background · .ds__block-card-key-figure[data-ui-key-mode-media=true]>.ds__container[data-ui-c, [dir=rtl] .ds__block-card-key-figure[data-ui-key-mode-media=true]>.ds__container
Dark Salmon

HEX

RGB

HSL

OKLCH

CMYK
0 37 53 11

On text
7.05:1 AAA

On white
2.47:1 Fail

Background · .ds__block-card-key-figure[data-ui-key-mode-media=true]>.ds__container[data-ui-c, [dir=rtl] .ds__block-card-key-figure[data-ui-key-mode-media=true]>.ds__container
Lavender

HEX

RGB

HSL

OKLCH

CMYK
13 14 0 2

On text
12.46:1 AAA

On white
1.40:1 Fail

Background · .ds__block-card-key-figure[data-ui-key-mode-media=true]>.ds__container[data-ui-c, [dir=rtl] .ds__block-card-key-figure[data-ui-key-mode-media=true]>.ds__container
Thistle

HEX

RGB

HSL

OKLCH

CMYK
14 17 0 3

On text
11.50:1 AAA

On white
1.51:1 Fail

Background · .ds__block-card-key-figure[data-ui-key-mode-media=true]>.ds__container[data-ui-c, [dir=rtl] .ds__block-card-key-figure[data-ui-key-mode-media=true]>.ds__container
Medium Purple

HEX

RGB

HSL

OKLCH

CMYK
35 38 0 6

On text
6.48:1 AA

On white
2.69:1 Fail

Background · .ds__block-card-key-figure[data-ui-key-mode-media=true]>.ds__container[data-ui-c, [dir=rtl] .ds__block-card-key-figure[data-ui-key-mode-media=true]>.ds__container
Slate Blue

HEX

RGB

HSL

OKLCH

CMYK
65 65 0 15

On text
2.76:1 Fail

On white
6.30:1 AA

Background · .ds__block-card-key-figure[data-ui-key-mode-media=true]>.ds__container[data-ui-c, [dir=rtl] .ds__block-card-key-figure[data-ui-key-mode-media=true]>.ds__container

Gradients

linear-gradient(to bottom,#fff3 20%,#fff0 80%)
radial-gradient(#fff .15rem,transparent 0)
linear-gradient(90deg,#9f4595 10%,#d34bc2 20%,#dc4d56 30%,#e4906c 40%,#d9d7f9 50%,#d4cdf7 60%,#9b93ef 70%,#4b4cd9 80%,#062157 90%)

Typography

Faces from Google Fonts are shown in the real thing. Others are licensed to the site, so they show in your device’s copy if you have one, or a stand-in if not.

Noto Sans

Aa 400 Aa 700

Noto Sans

Self-hosted · weights 400, 700 · headings, body, buttons · shown in a stand-in if you don’t have it

Aa 400 Aa 900

Michelin Unit Titling

Self-hosted · weights 400, 700, 900 · headings · shown in a stand-in if you don’t have it

Aa 400 Aa 700

Arial

System font, or not loaded on this page · weights 400, 700 · headings · shown in a stand-in if you don’t have it

ABCDEFGHIJKLMNOPQRSTUVWXYZ
abcdefghijklmnopqrstuvwxyz
0123456789 ! ? & @ % $ – ’ “ ”

Type scale

From the site’s CSS · root 10 px

Body 1.6rem · 16 px / 1.5 Noto Sans

Pionnier de la science des matériaux depuis plus de 130 ans, Michelin construit un manufacturier leader mondial des composites et expérienc…

Paragraph 1.8rem · 18 px / 1.5 weight 700 · Michelin Unit Titling

Pionnier de la science des matériaux depuis plus de 130 ans, Michelin construit un manufacturier leader mondial des composites et expérienc…

Small 2rem · 20 px

Pionnier de la science des matériaux depuis plus de 130 ans, Michelin construit un manufacturier leader mondial des composites et expérienc…

Button 1.4rem · 14 px Noto Sans

Get started

Link 1.4rem · 14 px weight 400 · Noto Sans

Sizes in use

Most common across the site

56px4 rules
24px7 rules
22pxline 1.5 · 5 rules
20px5 rules
18pxline 1.5 · 34 rules
16pxline 1.5 · 46 rules
14pxline 1.71 · 65 rules
12pxline 1.5 · 23 rules

Elements

The main button and link as the site’s CSS draws them, and the corner radii and shadows it uses most.

Elements

Button

Get started

.ds__module-filter .ds__form-textfield-wrapper button · #27509B

Corner radius

.8rem · 95×
50% · 46×
.4rem · 23×
0.8rem · 18×
2.4rem · 11×
unset · 10×

Shadows

0 .4rem .8rem 0 rgba(51,51,51,.12)
0 .8rem 1.6rem 0 rgba(51,51,51,.16)
0 1.1rem .8rem -1rem rgba(51,51,51,.12)
unset

Layout

Breakpoints from the site’s media queries and the widths its content is held to, with how often each appears.

Grid

Breakpoints

599

600

767

959

960

1279

1280

1920

On a scale of 0 to 1920 px.

Content widths (max-width)

1600 px

1190 px

960 px

889 px

860 px

524 px

Notes

Plain checks on what was found. Worth fixing if you look after this site.

Notes

▲ CheckThe title is 95 characters. Google usually cuts titles near 60, so the end may not show in results.
▲ CheckThe description is 175 characters. Search results usually show about 160.

Questions

Quick answers, from the same capture as the rest of this guide.

Questions

What font does Michelin use?: Michelin’s website uses two typefaces: Noto Sans (headings and body text), self-hosted; Michelin Unit Titling, self-hosted.
What are Michelin’s brand colours?: The main colours on michelin.com are Dark Slate Blue (#27509B), Midnight Blue (#00205B), Alice Blue (#D4E7FA), Fire Brick (#B71C1C), Medium Violet Red (#9F4595) and Medium Orchid (#D34BC2).
What colour is Michelin’s text and background?: Body text is #1A1A1A on a #FFFFFF background.
Where is Michelin’s logo from?: The logo shown in this guide was found on michelin.com’s homepage. For official logo files and usage rules, check Michelin’s own brand or press page.
Is this Michelin’s official style guide?: No. SiteStyleGuide made it from michelin.com’s public web pages on 22 October 2026, and isn’t affiliated with Michelin. Members can refresh a guide after 90 days to pick up changes.

Design tokens

Everything above as CSS variables, ready to paste into a project. Members can download the tokens as files for Figma (Tokens Studio), Style Dictionary and Tailwind.

Tokens

michelin-com-tokens.css

Download

Free with an account: sign up or sign in, and you’ll come straight back here.

/* michelin.com design tokens, from SiteStyleGuide (https://sitestyleguide.com/michelin.com) */
:root {
  /* Colours */
  --text: #1A1A1A;
  --background: #FFFFFF;
  --colour-white: #FFFFFF;
  --colour-black: #000000;
  --colour-off-white: #E5E5E5;
  --colour-near-black: #1A1A1A;
  --colour-dark-slate-blue: #27509B;
  --colour-midnight-blue: #00205B;
  --colour-alice-blue: #D4E7FA;
  --colour-fire-brick: #B71C1C;
  --colour-medium-violet-red: #9F4595;
  --colour-medium-orchid: #D34BC2;
  --colour-indian-red: #DC4D56;
  --colour-dark-salmon: #E4906C;
  --colour-lavender: #D9D7F9;
  --colour-thistle: #D4CDF7;
  --colour-medium-purple: #9B93EF;
  --colour-slate-blue: #4B4CD9;
  --gradient-1: linear-gradient(to bottom,#fff3 20%,#fff0 80%);
  --gradient-2: radial-gradient(#fff .15rem,transparent 0);
  --gradient-3: linear-gradient(90deg,#9f4595 10%,#d34bc2 20%,#dc4d56 30%,#e4906c 40%,#d9d7f9 50%,#d4cdf7 60%,#9b93ef 70%,#4b4cd9 80%,#062157 90%);

  /* Typefaces */
  --font-headings: 'Noto Sans', 'Arial', sans-serif;
  --font-body: 'Noto Sans', 'Arial', sans-serif;
  --font-buttons: 'Noto Sans', 'Arial', sans-serif;

  /* Type scale */
  --text-body: 1.6rem;
  --leading-body: 1.5;
  --text-p: 1.8rem;
  --leading-p: 1.5;
  --text-small: 2rem;
  --text-button: 1.4rem;
  --text-a: 1.4rem;

  /* Shape */
  --radius-1: .8rem;
  --radius-2: 50%;
  --radius-3: .4rem;
  --radius-4: 0.8rem;
  --radius-5: 2.4rem;
  --radius-6: unset;

  /* Layout (breakpoints can’t be used in media queries as variables; they’re here for reference) */
  --breakpoint-1: 599px;
  --breakpoint-2: 600px;
  --breakpoint-3: 767px;
  --breakpoint-4: 959px;
  --breakpoint-5: 960px;
  --breakpoint-6: 1279px;
  --breakpoint-7: 1280px;
  --breakpoint-8: 1920px;
  --max-width-1: 1600px;
  --max-width-2: 1190px;
  --max-width-3: 960px;
  --max-width-4: 889px;
  --max-width-5: 860px;
  --max-width-6: 524px;
}

{
    "site": "michelin.com",
    "source": "https://sitestyleguide.com/michelin.com",
    "text": "#1A1A1A",
    "background": "#FFFFFF",
    "colours": [
        {
            "name": "White",
            "hex": "#FFFFFF",
            "rgb": [
                255,
                255,
                255
            ]
        },
        {
            "name": "Black",
            "hex": "#000000",
            "rgb": [
                0,
                0,
                0
            ]
        },
        {
            "name": "Off White",
            "hex": "#E5E5E5",
            "rgb": [
                229,
                229,
                229
            ]
        },
        {
            "name": "Near Black",
            "hex": "#1A1A1A",
            "rgb": [
                26,
                26,
                26
            ]
        },
        {
            "name": "Dark Slate Blue",
            "hex": "#27509B",
            "rgb": [
                39,
                80,
                155
            ]
        },
        {
            "name": "Midnight Blue",
            "hex": "#00205B",
            "rgb": [
                0,
                32,
                91
            ]
        },
        {
            "name": "Alice Blue",
            "hex": "#D4E7FA",
            "rgb": [
                212,
                231,
                250
            ]
        },
        {
            "name": "Fire Brick",
            "hex": "#B71C1C",
            "rgb": [
                183,
                28,
                28
            ]
        },
        {
            "name": "Medium Violet Red",
            "hex": "#9F4595",
            "rgb": [
                159,
                69,
                149
            ]
        },
        {
            "name": "Medium Orchid",
            "hex": "#D34BC2",
            "rgb": [
                211,
                75,
                194
            ]
        },
        {
            "name": "Indian Red",
            "hex": "#DC4D56",
            "rgb": [
                220,
                77,
                86
            ]
        },
        {
            "name": "Dark Salmon",
            "hex": "#E4906C",
            "rgb": [
                228,
                144,
                108
            ]
        },
        {
            "name": "Lavender",
            "hex": "#D9D7F9",
            "rgb": [
                217,
                215,
                249
            ]
        },
        {
            "name": "Thistle",
            "hex": "#D4CDF7",
            "rgb": [
                212,
                205,
                247
            ]
        },
        {
            "name": "Medium Purple",
            "hex": "#9B93EF",
            "rgb": [
                155,
                147,
                239
            ]
        },
        {
            "name": "Slate Blue",
            "hex": "#4B4CD9",
            "rgb": [
                75,
                76,
                217
            ]
        }
    ],
    "fonts": [
        {
            "name": "Noto Sans",
            "stack": "Noto Sans, Arial, sans-serif",
            "weights": [
                400,
                700
            ],
            "source": "Self-hosted"
        },
        {
            "name": "Michelin Unit Titling",
            "stack": "Michelin Unit Titling, Helvetica, sans-serif",
            "weights": [
                400,
                700,
                900
            ],
            "source": "Self-hosted"
        },
        {
            "name": "Arial",
            "stack": "Arial, sans-serif",
            "weights": [
                400,
                700
            ],
            "source": "System font, or not loaded on this page"
        }
    ]
}

Other websites using Noto Sans as their main typeface

New York Daily News

nydailynews.com · set in Noto Sans
Save
gameforge.com

gameforge.com · set in Noto Sans
Save
The Denver Post

denverpost.com · set in Noto Sans
Save
PPP

ppp.tokyo.jp · set in Noto Sans
Save

Websites whose lead colour is closest to Michelin’s

MyAnimeList.net

myanimelist.net · 4 days ago
Save
Space

space.com · 2 days ago
Save
华声在线

voc.com.cn · 3 days ago
Save
Das Örtliche

dasoertliche.de · 4 days ago
Save

Captured from michelin.com on 22 October 2026. SiteStyleGuide isn’t affiliated with or endorsed by Michelin; this guide describes the public website for reference.

Michelinstyle guide

Title &description

Logo

Favicons

Colour

Balance

Neutrals

White

Black

Off White

Near Black

Colours

Dark Slate Blue

Midnight Blue

Alice Blue

Fire Brick

Medium Violet Red

Medium Orchid

Indian Red

Dark Salmon

Lavender

Thistle

Medium Purple

Slate Blue

Gradients

Noto Sans

Type scale

Sizes in use

Elements

Grid

Notes

Questions

Tokens

Share

Run michelin.com?

Also set in Noto Sans

New York Daily News

gameforge.com

The Denver Post

PPP

Similar colours

MyAnimeList.net

Space

华声在线

Das Örtliche

Title &
description