SiteStyleGuide

Unofficial A style guide made by SiteStyleGuide from nbc.com’s public web pages. Not affiliated with or endorsed by NBC. The real site is nbc.com ↗

NBC logo

Unofficial style guide

NBCstyle guide

NBC’s website (nbc.com) uses AcuminPro for its headings and body text. Its palette is led by Royal Blue (#316BC9), Deep Steel Blue (#147AC2) and Deep Sky Blue (#00B2EB), with #222222 text on #1F2127. Captured from the live site on 25 October 2026.

Website
nbc.com
Typefaces
AcuminPro, MontserratBold, MontserratRegular
Palette
4 neutrals, 12 colours, 3 gradients
Captured
25 Oct 2026 · added by @sitestyleguide
https://www.nbc.com/ Screenshot
Screenshot of the nbc.com homepage on a desktop screen
Screenshot of nbc.com on a 1440 px desktop screen, 25 Oct 2026.

Identity & metadata

What browsers, search engines and social cards show before anyone reaches the page, from the homepage’s <head>.

Title &
description

Page title
NBC TV Network - Shows, Episodes, Schedule
● 42 / 60 characters
Meta description
Watch full episodes of current and classic NBC shows online. Plus find clips, previews, photos and exclusive online features on NBC.com.
● 136 / 160 characters
Site name
NBC
og:title
NBC TV Network - Shows, Episodes, Schedule
og:description
Watch full episodes of current and classic NBC shows online. Plus find clips, previews, photos and exclusive online features on NBC.com.
Language
en-US

In search results

NBChttps://www.nbc.com/

NBC TV Network - Shows, Episodes, Schedule

Watch full episodes of current and classic NBC shows online. Plus find clips, previews, photos and exclusive online features on NBC.com.

When shared

The image NBC shares with links

nbc.com

NBC TV Network - Shows, Episodes, Schedule

Watch full episodes of current and classic NBC shows online. Plus find clips, previews, photos and exclusive …

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Colour

Read from the site’s stylesheets and weighted by where each colour is used. Names are the nearest standard colour name. Click a swatch to copy its hex code.

Contrast is against the site’s text colour (#222222) and white, using WCAG 2 ratios: 4.5 for body text, 3 for large text.

Colour

Balance

How much each colour is used
  • White 51.7%
  • Near Black 11.5%
  • Cool Near Black 11%
  • Royal Blue 7%
  • Black 6.2%
  • Deep Steel Blue 2.9%
  • Deep Sky Blue 2.2%
  • Light Steel Blue 2.1%
  • Red 1.3%
  • Fire Brick 1.2%
  • Dark Slate Blue 0.8%
  • Tomato 0.7%
  • Light Midnight Blue 0.6%
  • Slate Grey 0.2%
  • Medium Violet Red 0.2%
  • Deep Midnight Blue 0.1%

By how often each colour appears in the site’s CSS, weighted by where (body, headings, buttons), not by area on the screen.

Neutrals

Text, backgrounds and structure
  • White

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    0 0 0 0
    On text
    15.91:1 AAA
    On white
    —

    Text, background, border · .guest-shelf__heading, .navigation__list--show-page .identity-header a

  • Near Black

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    0 0 0 87
    On text
    —
    On white
    15.91:1 AAA

    Text, background · .fork-screen__title, .credit-landing-page__inner .section-heading .section-heading__title

  • Cool Near Black

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    21 15 0 85
    On text
    1.01:1 Fail
    On white
    16.09:1 AAA

    Background, border, text · .responsive-app, .app-page__title

  • Black

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    0 0 0 100
    On text
    1.32:1 Fail
    On white
    21.00:1 AAA

    Background, text, border · .credits-overlay__buttons button:last-child, .credits-overlay__buttons button:last-child.credits-btn-disabled

Colours

Brand colours and accents, most used first
  • Royal Blue

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    76 47 0 21
    On text
    3.09:1 AA large
    On white
    5.15:1 AA

    Background, text, border · .provider-linked-page__cta-wrapper button.button--hollow, .button.button--secondary

  • Deep Steel Blue

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    90 37 0 24
    On text
    3.48:1 AA large
    On white
    4.57:1 AA

    Border, background, text · .navigation__accessibility-button, .top-player-news__tabs-wrap li.active button[role=tab]

  • Deep Sky Blue

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    100 24 0 8
    On text
    6.49:1 AA
    On white
    2.45:1 Fail

    Text, background, border · .button.button--hollow, .title-description__content .title-description__cta-wrapper

  • Light Steel Blue

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    69 42 0 18
    On text
    3.65:1 AA large
    On white
    4.35:1 AA large

    Background, text, border · .sweepstakes .SweepstakesForm button, .sweepstakes .signup-form .signup-form__submit>button

  • Red

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    0 82 95 16
    On text
    3.11:1 AA large
    On white
    5.11:1 AA

    Background, border · .badge__live, .slide-f3__badge--live

  • Fire Brick

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    0 99 87 18
    On text
    2.81:1 Fail
    On white
    5.67:1 AA

    Text, background, border · .button.button-vendor.button--google, .signin-page .flash-messages--displayed .flash-messages__message--error

  • Dark Slate Blue

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    27 17 0 65
    On text
    1.75:1 Fail
    On white
    9.08:1 AAA

    Background · .slideshow--showpage.slideshow--image-fail .slideshow__slide__gradient, .marketing-module__asset--fallback

  • Tomato

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    0 72 72 2
    On text
    4.54:1 AA
    On white
    3.50:1 AA large

    Background, border, text · .identity-form__dropdown--error, .live-video-promo__cta--usa

  • Light Midnight Blue

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    41 88 0 70
    On text
    1.05:1 Fail
    On white
    16.73:1 AAA

    Background · .onboarding-page--confirmation, .onboarding-confirmation__animation-wrapper .onboarding-confirmation__background

  • Slate Grey

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    27 17 0 43
    On text
    3.62:1 AA large
    On white
    4.40:1 AA large

    Background · .onboarding-page__banner--favorites .button, .onboarding-page--favorites

  • Medium Violet Red

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    0 62 37 25
    On text
    3.34:1 AA large
    On white
    4.76:1 AA

    Background · .onboarding-page__banner--categories .button, .onboarding-page--categories

  • Deep Midnight Blue

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    55 83 0 77
    On text
    1.15:1 Fail
    On white
    18.29:1 AAA

    Background · .onboarding-page--categories, .onboarding-page__banner--categories

Gradients

  • linear-gradient(to bottom right,#404958,#232531)

  • linear-gradient(180deg,transparent,rgba(0,0,0,.4))

  • linear-gradient(180deg,transparent,rgba(0,0,0,.5))

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Typography

Faces from Google Fonts are shown in the real thing. Others are licensed to the site, so they show in your device’s copy if you have one, or a stand-in if not.

AcuminPro

Aa 275 Aa 600

AcuminPro

Self-hosted · weights 275, 300, 400, 600 · headings, buttons · shown in a stand-in if you don’t have it

Aa 400

MontserratBold

Self-hosted · weights 400 · headings · shown in a stand-in if you don’t have it

Aa 400

MontserratRegular

Self-hosted · weights 400 · shown in a stand-in if you don’t have it

ABCDEFGHIJKLMNOPQRSTUVWXYZ
abcdefghijklmnopqrstuvwxyz
0123456789 ! ? & @ % $ – ’ “ ”

Type scale

From the site’s CSS · root 14 px
Heading 1 2em · 28 px

NBC

Heading 2 1.25rem · 18 px / 20.5px weight 275 · uppercase · AcuminPro

NBC TV Network - Shows, Episodes, Schedule

Heading 3 1.063rem · 15 px / 18.752px weight 600 · uppercase · AcuminPro

NBC TV Network - Shows, Episodes, Schedule

Heading 4 1.125rem · 16 px / 18.75px capitalize

NBC TV Network - Shows, Episodes, Schedule

Body 14px / calc(1.2rem + 3px)

Watch full episodes of current and classic NBC shows online. Plus find clips, previews, photos and exclusive online features on NBC.com.

Paragraph 1rem · 14 px / 2rem weight 700

Watch full episodes of current and classic NBC shows online. Plus find clips, previews, photos and exclusive online features on NBC.com.

Small 80%

Watch full episodes of current and classic NBC shows online. Plus find clips, previews, photos and exclusive online features on NBC.com.

Button .75rem · 11 px / .2857142857142857em weight 400 · uppercase · AcuminPro

Get started

Link 1rem · 14 px / 17.75px weight 400 · capitalize · AcuminPro

Read more about NBC

Sizes in use

Most common across the site
  • 21pxline 24px · 19 rules
  • 18pxline 21.1px · 62 rules
  • 16pxline 19.35px · 45 rules
  • 14pxline 17.75px · 150 rules
  • 13pxline 17.175px · 22 rules
  • 12pxline 20px · 66 rules
  • 11pxline 1.22222 · 50 rules
  • 9pxline 26px · 22 rules

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Elements

The main button and link as the site’s CSS draws them, and the corner radii and shadows it uses most.

Elements

Button

Get started

.button-link · #F1F1F1 · radius 20px

Corner radius

  • 50% · 33×
  • 3px · 28×
  • 21px · 25×
  • 4px · 12×
  • 2px · 10×
  • 5px · 7×

Shadows

  • 0 0 0 2px #147ac2
  • 0
  • 0 0 24px 0 rgba(0,0,0,.15)
  • 0 0 1px 3px #3b99fc

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Layout

Breakpoints from the site’s media queries and the widths its content is held to, with how often each appears.

Grid

Breakpoints

320
480
665
668
990
1060
1150
1260

On a scale of 0 to 1440 px.

Content widths (max-width)

1920 px
1080 px
1050 px
460 px
350 px
320 px

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Notes

Plain checks on what was found. Worth fixing if you look after this site.

Notes

  • ● FineThe title is 42 characters, short enough to show in full in search results.
  • ▲ CheckBody text (#222222 on #1F2127) has a contrast of 1.01:1, under the 4.5:1 WCAG asks for.

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Questions

Quick answers, from the same capture as the rest of this guide.

Questions

What font does NBC use?
NBC’s website uses three typefaces: AcuminPro (headings and body text), self-hosted; MontserratBold, self-hosted; MontserratRegular, self-hosted.
What are NBC’s brand colours?
The main colours on nbc.com are Royal Blue (#316BC9), Deep Steel Blue (#147AC2), Deep Sky Blue (#00B2EB), Light Steel Blue (#4178D0), Red (#D5260B) and Fire Brick (#D0021B).
What colour is NBC’s text and background?
Body text is #222222 on a #1F2127 background.
Where is NBC’s logo from?
The logo shown in this guide was found on nbc.com’s homepage. For official logo files and usage rules, check NBC’s own brand or press page.
Is this NBC’s official style guide?
No. SiteStyleGuide made it from nbc.com’s public web pages on 25 October 2026, and isn’t affiliated with NBC. Members can refresh a guide after 90 days to pick up changes.

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Design tokens

Everything above as CSS variables, ready to paste into a project. Members can download the tokens as files for Figma (Tokens Studio), Style Dictionary and Tailwind.

Tokens

nbc-com-tokens.css

Download

Free with an account: sign up or sign in, and you’ll come straight back here.

/* nbc.com design tokens, from SiteStyleGuide (https://sitestyleguide.com/nbc.com) */
:root {
  /* Colours */
  --text: #222222;
  --background: #1F2127;
  --colour-white: #FFFFFF;
  --colour-near-black: #222222;
  --colour-cool-near-black: #1F2127;
  --colour-black: #000000;
  --colour-royal-blue: #316BC9;
  --colour-deep-steel-blue: #147AC2;
  --colour-deep-sky-blue: #00B2EB;
  --colour-light-steel-blue: #4178D0;
  --colour-red: #D5260B;
  --colour-fire-brick: #D0021B;
  --colour-dark-slate-blue: #404958;
  --colour-tomato: #F94646;
  --colour-light-midnight-blue: #2D094C;
  --colour-slate-grey: #6B7992;
  --colour-medium-violet-red: #BE4978;
  --colour-deep-midnight-blue: #1A0A3A;
  --gradient-1: linear-gradient(to bottom right,#404958,#232531);
  --gradient-2: linear-gradient(180deg,transparent,rgba(0,0,0,.4));
  --gradient-3: linear-gradient(180deg,transparent,rgba(0,0,0,.5));

  /* Typefaces */
  --font-headings: 'AcuminPro', sans-serif;
  --font-buttons: 'AcuminPro', sans-serif;
  --font-other: 'MontserratRegular', sans-serif;

  /* Type scale */
  --text-h1: 2em;
  --text-h2: 1.25rem;
  --leading-h2: 20.5px;
  --text-h3: 1.063rem;
  --leading-h3: 18.752px;
  --text-h4: 1.125rem;
  --leading-h4: 18.75px;
  --text-body: 14px;
  --leading-body: calc(1.2rem + 3px);
  --text-p: 1rem;
  --leading-p: 2rem;
  --text-small: 80%;
  --text-button: .75rem;
  --leading-button: .2857142857142857em;
  --text-a: 1rem;
  --leading-a: 17.75px;

  /* Shape */
  --radius-1: 50%;
  --radius-2: 3px;
  --radius-3: 21px;
  --radius-4: 4px;
  --radius-5: 2px;
  --radius-6: 5px;

  /* Layout (breakpoints can’t be used in media queries as variables; they’re here for reference) */
  --breakpoint-1: 320px;
  --breakpoint-2: 480px;
  --breakpoint-3: 665px;
  --breakpoint-4: 668px;
  --breakpoint-5: 990px;
  --breakpoint-6: 1060px;
  --breakpoint-7: 1150px;
  --breakpoint-8: 1260px;
  --max-width-1: 1920px;
  --max-width-2: 1080px;
  --max-width-3: 1050px;
  --max-width-4: 460px;
  --max-width-5: 350px;
  --max-width-6: 320px;
}

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Websites whose lead colour is closest to NBC’s

Captured from nbc.com on 25 October 2026. SiteStyleGuide isn’t affiliated with or endorsed by NBC; this guide describes the public website for reference.