SiteStyleGuide

Unofficial A style guide made by SiteStyleGuide from patient.info’s public web pages. Not affiliated with or endorsed by Patient. The real site is patient.info ↗

Patient logo

Unofficial style guide

Patientstyle guide

Patient’s website (patient.info) sets its headings in Crimson Pro and its body text in Poppins. Its palette is led by Deep Slate Blue (#32325D), Slate Grey (#6F6F8C) and Light Violet Red (#D3368A), with #32325D text on #FFFFFF. Captured from the live site on 23 October 2026.

Website
patient.info
Typefaces
Crimson Pro, Poppins
Palette
4 neutrals, 12 colours, 3 gradients
Captured
23 Oct 2026 · added by @sitestyleguide
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https://patient.info/ Screenshot
Screenshot of the patient.info homepage on a desktop screen
Screenshot of patient.info on a 1440 px desktop screen, 23 Oct 2026.

Identity & metadata

What browsers, search engines and social cards show before anyone reaches the page, from the homepage’s <head>.

Title &
description

Page title
Patient.info: Health Information and Symptom Checker
● 52 / 60 characters
Meta description
Healthcare information and symptom checker for patients and professionals. Book your GP appointment or order your medication online with Patient.
● 145 / 160 characters
Site name
Patient
og:title
Patient.info: Health Information and Symptom Checker
og:description
Healthcare information and symptom checker for patients and professionals. Book your GP appointment or order your medication online with Patient.
Language
en

In search results

Patienthttps://patient.info/

Patient.info: Health Information and Symptom Checker

Healthcare information and symptom checker for patients and professionals. Book your GP appointment or order your medication online with Patient.

When shared

The image Patient shares with links

patient.info

Patient.info: Health Information and Symptom Checker

Healthcare information and symptom checker for patients and professionals. Book your GP appointment or order …

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Colour

Read from the site’s stylesheets and weighted by where each colour is used. Names are the nearest standard colour name. Click a swatch to copy its hex code.

Contrast is against the site’s text colour (#32325D) and white, using WCAG 2 ratios: 4.5 for body text, 3 for large text.

Colour

Balance

How much each colour is used
  • White 32.9%
  • Deep Slate Blue 27.4%
  • Slate Grey 11%
  • Deep Off White 6%
  • Light Violet Red 5.8%
  • Light Slate Blue 3.3%
  • Light Off White 2.9%
  • Royal Blue 2.7%
  • Cool Light Grey 1.6%
  • Crimson 1.3%
  • Light Steel Blue 1.2%
  • Coral 0.9%
  • Deep Steel Blue 0.8%
  • Light Slate Grey 0.7%
  • Pale Violet Red 0.7%
  • Deep Violet Red 0.7%

By how often each colour appears in the site’s CSS, weighted by where (body, headings, buttons), not by area on the screen.

Neutrals

Text, backgrounds and structure

  • White

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    0 0 0 0
    On text
    12.00:1 AAA
    On white
    —

    Background, text, graphic · .HealthTopicsSpotlight_wrapper___2CJk .HealthTopicsSpotlight_carousel-controls__, .globalseo-lang-selector-wrapper details .globalseo-lang-selector-menu-container

  • Deep Off White

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    2 2 0 11
    On text
    8.94:1 AAA
    On white
    1.34:1 Fail

    Border, background, text · .WrapperPlaylist_playlist-wrapper__yEL7J::-webkit-scrollbar-track, .TypeAheadDropdown_wrapper__lptec li button svg:hover

  • Light Off White

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    1 1 0 4
    On text
    10.65:1 AAA
    On white
    1.13:1 Fail

    Background, text, graphic · .Button_promo-light__iVZb6.Button_active__FhPUQ, .Button_promo-light__iVZb6.Button_outline__spCkM.Button_active__FhPUQ

  • Cool Light Grey

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    4 4 0 25
    On text
    6.08:1 AA
    On white
    1.97:1 Fail

    Text, background, graphic · .WrapperPlaylist_playlist-wrapper__yEL7J::-webkit-scrollbar-thumb, .TypeAheadDropdown_wrapper-card__lfUxg::-webkit-scrollbar-thumb

Colours

Brand colours and accents, most used first

  • Deep Slate Blue

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    46 46 0 64
    On text
    —
    On white
    12.00:1 AAA

    Text, background, border · .ArticleSectionProgress_wrapper-professional__EVPQa .ArticleSectionProgress_sect, .NewsletterUpsellMessage_wrapper___qK7m .NewsletterUpsellMessage_model-wrapper__

  • Slate Grey

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    21 21 0 45
    On text
    2.47:1 Fail
    On white
    4.85:1 AA

    Text, background, graphic · .TopicHighlights_topichighlights-general__4tMiE .TopicHighlights_custommarkup__0, .Button_promo-dark__vZ4b9:disabled

  • Light Violet Red

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    0 74 35 17
    On text
    2.67:1 Fail
    On white
    4.50:1 AA

    Text, background, border · .Button_patient__i6xRt, .Button_patient__i6xRt.Button_outline__spCkM

  • Light Slate Blue

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    27 27 0 51
    On text
    1.85:1 Fail
    On white
    6.49:1 AA

    Text, background, graphic · .ManagingConditionsPharmacy_choice-card__J0GY_:hover .ManagingConditionsPharmacy, .ManagingConditionsPharmacy_nhs-panel__OZn_A .ManagingConditionsPharmacy_choice-

  • Royal Blue

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    72 59 0 1
    On text
    2.67:1 Fail
    On white
    4.50:1 AA

    Text, background, border · .ArticleSectionProgress_wrapper-pil__rKMuY .ArticleSectionProgress_section-label, .Button_professionals__9qT5I

  • Crimson

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    0 89 75 12
    On text
    2.49:1 Fail
    On white
    4.81:1 AA

    Text, background, border · .Button_destructive__POKqn, .Button_destructive__POKqn.Button_outline__spCkM

  • Light Steel Blue

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    15 7 0 10
    On text
    7.99:1 AAA
    On white
    1.50:1 Fail

    Background, border · .ContentUpsell_contentupsell-prititle__cMvch, #primis

  • Coral

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    0 45 66 9
    On text
    4.38:1 AA large
    On white
    2.74:1 Fail

    Background, border, text · .PaywallPrompt_leadershipCourseHero__DS_gP .PaywallPrompt_actions__OWUlQ .Paywal, .PaywallPrompt_leadershipCourse__Rt0F5 .PaywallPrompt_actions__OWUlQ .PaywallPro

  • Deep Steel Blue

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    33 27 0 0
    On text
    6.38:1 AA
    On white
    1.88:1 Fail

    Text, background, border · .Button_professionals__9qT5I:disabled, .Button_professionals__9qT5I.Button_outline__spCkM:disabled

  • Light Slate Grey

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    14 14 0 36
    On text
    3.65:1 AA large
    On white
    3.28:1 AA large

    Background, text · .Button_promo-light__iVZb6:disabled, .Button_promo-light__iVZb6.Button_outline__spCkM:disabled

  • Pale Violet Red

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    0 57 27 14
    On text
    3.52:1 AA large
    On white
    3.41:1 AA large

    Background, text, graphic · .Button_patient__i6xRt:hover, .Branding_navigation-context--hub__Xq09P span:hover

  • Deep Violet Red

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    0 74 34 25
    On text
    2.28:1 Fail
    On white
    5.27:1 AA

    Text, background · .Button_patient__i6xRt.Button_active__FhPUQ, .Button_patient__i6xRt.Button_outline__spCkM.Button_active__FhPUQ

Gradients

  • linear-gradient(90deg,rgba(0,0,0,0),rgba(0,0,0,0) 30%,rgba(0,0,0,.05) 50%,rgba(0,0,0,0) 70%,rgba(0,0,0,0))

  • linear-gradient(90deg,rgba(0,0,0,0),rgba(0,0,0,0) 30%,rgba(0,0,0,.1) 50%,rgba(0,0,0,0) 70%,rgba(0,0,0,0)),rgba(0,0,0,0)

  • linear-gradient(90deg,rgba(255,255,255,0),rgba(255,255,255,0) 30%,rgba(255,255,255,.4) 50%,rgba(255,255,255,0) 70%,rgba(255,255,255,0)),rgba(0,0,0,0)

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Typography

Faces from Google Fonts are shown in the real thing. Others are licensed to the site, so they show in your device’s copy if you have one, or a stand-in if not.

Crimson Pro

Aa 600

Crimson Pro

Self-hosted · weights 600 · headings · shown in a stand-in if you don’t have it

Aa 400 Aa 700

Poppins

Self-hosted · weights 400, 500, 600, 700 · body · shown in a stand-in if you don’t have it

ABCDEFGHIJKLMNOPQRSTUVWXYZ
abcdefghijklmnopqrstuvwxyz
0123456789 ! ? & @ % $ – ’ “ ”

Type scale

From the site’s CSS
Heading 1 3rem · 48 px / 1.1 weight 600 · Crimson Pro

Patient

Heading 2 1.5rem · 24 px / 1.313 weight 600 · Crimson Pro

Patient.info: Health Information and Symptom Ch…

Heading 3 1.125rem · 18 px / 1.313 weight 600 · Crimson Pro

Patient.info: Health Information and Symptom Ch…

Heading 4 1.25rem · 20 px / 1.4 weight 600 · Crimson Pro

Patient.info: Health Information and Symptom Ch…

Heading 5 1.125rem · 18 px / 1.4 weight 400

Patient.info: Health Information and Symptom Ch…

Heading 6 1rem · 16 px / 1.4 weight 600

Patient.info: Health Information and Symptom Ch…

Body — Poppins

Healthcare information and symptom checker for patients and professionals. Book your GP appointment or order your medication online with Pa…

Paragraph 1.125rem · 18 px / 1.5 weight 400

Healthcare information and symptom checker for patients and professionals. Book your GP appointment or order your medication online with Pa…

Button 1rem · 16 px weight 600

Get started

Link .875rem · 14 px / 1.2 weight 600

Read more about Patient

Sizes in use

Most common across the site
  • 32pxline 1.2 · 9 rules
  • 24pxline 1.313 · 23 rules
  • 20pxline 1.4 · 34 rules
  • 18pxline 1.5 · 21 rules
  • 16pxline 1.5 · 91 rules
  • 14pxline 1.5 · 96 rules
  • 12pxline 1.313 · 14 rules
  • 11pxline 1.2 · 4 rules

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Elements

The main button and link as the site’s CSS draws them, and the corner radii and shadows it uses most.

Elements

Button

Get started

.MedicalToolsAndResources_tabs__6bqbW button · #FFFFFF · radius 4px

Corner radius

  • 12px · 51×
  • 6px · 27×
  • 50% · 25×
  • 100px · 24×
  • 2px · 17×
  • 4px · 13×

Shadows

  • 0 1px 3px 1px rgba(50,50,93,.15),0 1px 2px rgba(50,50,93,.3)
  • 0 4px 4px rgba(50,50,93,.3),0 8px 12px 6px rgba(50,50,93,.15)
  • 0 1px 2px 1px rgba(50,50,93,.08),0 1px 3px rgba(50,50,93,.08)
  • 0 4px 12px rgba(36,28,21,.12)

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Layout

Breakpoints from the site’s media queries and the widths its content is held to, with how often each appears.

Grid

Breakpoints

375
576
768
992
1088
1091
1104
1200

On a scale of 0 to 1440 px.

Content widths (max-width)

1280 px
1200 px
960 px
740 px
448 px
420 px

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Notes

Plain checks on what was found. Worth fixing if you look after this site.

Notes

  • ● FineThe title is 52 characters, short enough to show in full in search results.

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Questions

Quick answers, from the same capture as the rest of this guide.

Questions

What font does Patient use?
Patient’s website uses two typefaces: Crimson Pro (headings), self-hosted; Poppins (body text), self-hosted.
What are Patient’s brand colours?
The main colours on patient.info are Deep Slate Blue (#32325D), Slate Grey (#6F6F8C), Light Violet Red (#D3368A), Light Slate Blue (#5B5B7D), Royal Blue (#4768FD) and Crimson (#E01937).
What colour is Patient’s text and background?
Body text is #32325D on a #FFFFFF background.
Where is Patient’s logo from?
The logo shown in this guide was found on patient.info’s homepage. For official logo files and usage rules, check Patient’s own brand or press page.
Is this Patient’s official style guide?
No. SiteStyleGuide made it from patient.info’s public web pages on 23 October 2026, and isn’t affiliated with Patient. Members can refresh a guide after 90 days to pick up changes.

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Design tokens

Everything above as CSS variables, ready to paste into a project. Members can download the tokens as files for Figma (Tokens Studio), Style Dictionary and Tailwind.

Tokens

patient-info-tokens.css

Download

Free with an account: sign up or sign in, and you’ll come straight back here.

/* patient.info design tokens, from SiteStyleGuide (https://sitestyleguide.com/patient.info) */
:root {
  /* Colours */
  --text: #32325D;
  --background: #FFFFFF;
  --colour-white: #FFFFFF;
  --colour-deep-off-white: #DEDEE2;
  --colour-light-off-white: #F1F1F4;
  --colour-cool-light-grey: #B8B8BF;
  --colour-deep-slate-blue: #32325D;
  --colour-slate-grey: #6F6F8C;
  --colour-light-violet-red: #D3368A;
  --colour-light-slate-blue: #5B5B7D;
  --colour-royal-blue: #4768FD;
  --colour-crimson: #E01937;
  --colour-light-steel-blue: #C3D5E6;
  --colour-coral: #E98050;
  --colour-deep-steel-blue: #AABAFE;
  --colour-light-slate-grey: #8C8CA3;
  --colour-pale-violet-red: #DC5EA1;
  --colour-deep-violet-red: #C0317E;
  --gradient-1: linear-gradient(90deg,rgba(0,0,0,0),rgba(0,0,0,0) 30%,rgba(0,0,0,.05) 50%,rgba(0,0,0,0) 70%,rgba(0,0,0,0));
  --gradient-2: linear-gradient(90deg,rgba(0,0,0,0),rgba(0,0,0,0) 30%,rgba(0,0,0,.1) 50%,rgba(0,0,0,0) 70%,rgba(0,0,0,0)),rgba(0,0,0,0);
  --gradient-3: linear-gradient(90deg,rgba(255,255,255,0),rgba(255,255,255,0) 30%,rgba(255,255,255,.4) 50%,rgba(255,255,255,0) 70%,rgba(255,255,255,0)),rgba(0,0,0,0);

  /* Typefaces */
  --font-headings: 'Crimson Pro', 'Crimson Pro Fallback', serif;
  --font-body: 'Poppins', 'Poppins Fallback';

  /* Type scale */
  --text-h1: 3rem;
  --leading-h1: 1.1;
  --text-h2: 1.5rem;
  --leading-h2: 1.313;
  --text-h3: 1.125rem;
  --leading-h3: 1.313;
  --text-h4: 1.25rem;
  --leading-h4: 1.4;
  --text-h5: 1.125rem;
  --leading-h5: 1.4;
  --text-h6: 1rem;
  --leading-h6: 1.4;
  --text-p: 1.125rem;
  --leading-p: 1.5;
  --text-button: 1rem;
  --text-a: .875rem;
  --leading-a: 1.2;

  /* Shape */
  --radius-1: 12px;
  --radius-2: 6px;
  --radius-3: 50%;
  --radius-4: 100px;
  --radius-5: 2px;
  --radius-6: 4px;

  /* Layout (breakpoints can’t be used in media queries as variables; they’re here for reference) */
  --breakpoint-1: 375px;
  --breakpoint-2: 576px;
  --breakpoint-3: 768px;
  --breakpoint-4: 992px;
  --breakpoint-5: 1088px;
  --breakpoint-6: 1091px;
  --breakpoint-7: 1104px;
  --breakpoint-8: 1200px;
  --max-width-1: 1280px;
  --max-width-2: 1200px;
  --max-width-3: 960px;
  --max-width-4: 740px;
  --max-width-5: 448px;
  --max-width-6: 420px;
}

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Links open each service’s own share page. Nothing from them loads here.

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Link to this guide from your own site, so your team, designers and agencies can find your colours and fonts in one place.

View our style guide on SiteStyleGuide 
<a href="https://sitestyleguide.com/patient.info" title="Patient style guide on SiteStyleGuide"><img src="https://sitestyleguide.com/public/badge.svg" alt="View our style guide on SiteStyleGuide" width="200" height="44"></a>

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Similar colours

Websites whose lead colour is closest to Patient’s

Captured from patient.info on 23 October 2026. SiteStyleGuide isn’t affiliated with or endorsed by Patient; this guide describes the public website for reference.