What font does Ryan Kelly use?

Ryan Kelly’s website uses two typefaces: Lora (headings), google Fonts; DM Sans (body text), google Fonts.

What are Ryan Kelly’s brand colours?

The main colours on tigercore.co.uk are Sky Blue (#7DD4FC), Deep Royal Blue (#1259B8), Light Royal Blue (#1767D1), Black (#0D1B2A), Dark Orange (#F5790A) and White (#FFFFFF).

What colour is Ryan Kelly’s text and background?

Body text is #FFFFFF on a #1767D1 background.

Where is Ryan Kelly’s logo from?

The logo shown in this guide was found on tigercore.co.uk’s homepage. For official logo files and usage rules, check Ryan Kelly’s own brand or press page.

Is this Ryan Kelly’s official style guide?

No. SiteStyleGuide made it from tigercore.co.uk’s public web pages on 23 October 2026, and isn’t affiliated with Ryan Kelly. Members can refresh a guide after 90 days to pick up changes.

Ryan Kelly Style Guide: Colours, Fonts & Logo

Identity & metadata

What browsers, search engines and social cards show before anyone reaches the page, from the homepage’s <head>.

Title &
description

Page title: Ryan Kelly — Freelance Digital Marketing Consultant | East Sussex, UK; ▲ 69 / 60 characters
Meta description: Ryan Kelly is a freelance digital marketing consultant based in East Sussex with 20+ years of experience across SEO, paid search, HubSpot, content strategy, and B2B media. Currently available for new projects.; ▲ 209 / 160 characters
og:title: Ryan Kelly — Freelance Digital Marketing Consultant | East Sussex
og:description: 20+ years of digital marketing experience across agency, in-house, and B2B media. SEO, paid search, HubSpot, content strategy, and creative technology. Open to new projects.
Language: en

In search results

Ryan Kellyhttps://tigercore.co.uk/

Ryan Kelly — Freelance Digital Marketing Consultant | East Su…

Ryan Kelly is a freelance digital marketing consultant based in East Sussex with 20+ years of experience across SEO, paid search, HubSpot, content strategy, and …

When shared

tigercore.co.uk

Ryan Kelly — Freelance Digital Marketing Consultant | East Sussex

20+ years of digital marketing experience across agency, in-house, and B2B media. SEO, paid search, HubSpot, …

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Logo & favicons

Found as: image in the header. SVG, 180 × 200.

Logo

On white

On black

On Sky Blue

Favicons

6 found

512 px · PNG manifest
192 px · PNG manifest
180 px · SVG icon
180 px · PNG apple-touch-icon
96 px · PNG icon
48 px · ICO shortcut icon

Ryan Kelly — Freelance Digital Marketing Consultant | East Sussex, UK

Light browser tab

Ryan Kelly — Freelance Digital Marketing Consultant | East Sussex, UK

Dark browser tab

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Colour

Read from the site’s stylesheets and weighted by where each colour is used. Names are the nearest standard colour name. Click a swatch to copy its hex code.

Contrast is against the site’s text colour (#FFFFFF) and white, using WCAG 2 ratios: 4.5 for body text, 3 for large text.

Colour

Balance

How much each colour is used

White 44.4%
Sky Blue 39.6%
Deep Royal Blue 5.6%
Light Royal Blue 5%
Black 2.8%
Dark Orange 1.5%
Cool Near Black 1.1%

By how often each colour appears in the site’s CSS, weighted by where (body, headings, buttons), not by area on the screen.

Neutrals

Text, backgrounds and structure

White

HEX

RGB

HSL

OKLCH

CMYK
0 0 0 0

On text
—

On white
—

Text, background, border · body, .nav-toggle span
Cool Near Black

HEX

RGB

HSL

OKLCH

CMYK
50 50 0 92

On text
19.69:1 AAA

On white
19.69:1 AAA

Background · .cookie-banner

Colours

Brand colours and accents, most used first

Sky Blue

HEX

RGB

HSL

OKLCH

CMYK
50 16 0 1

On text
1.65:1 Fail

On white
1.65:1 Fail

Text, background, border · .hero-eyebrow::before, .hero-cta
Deep Royal Blue

HEX

RGB

HSL

OKLCH

CMYK
90 52 0 28

On text
6.67:1 AA

On white
6.67:1 AA

Text, background · .hero-cta, .nav-links
Light Royal Blue

HEX

RGB

HSL

OKLCH

CMYK
89 51 0 18

On text
5.39:1 AA

On white
5.39:1 AA

Background · body, --cream
Black

HEX

RGB

HSL

OKLCH

CMYK
69 36 0 84

On text
17.39:1 AAA

On white
17.39:1 AAA

Text, background · .zoonou-close, .skip-link
Dark Orange

HEX

RGB

HSL

OKLCH

CMYK
0 51 96 4

On text
2.76:1 Fail

On white
2.76:1 Fail

Background, border · .zoonou-badge, .zoonou-close

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Typography

Faces from Google Fonts are shown in the real thing. Others are licensed to the site, so they show in your device’s copy if you have one, or a stand-in if not.

Lora

Aa 400 Aa 600

Lora

Google Fonts · weights 400, 600 · headings

Aa 300 Aa 600

DM Sans

Google Fonts · weights 300, 400, 500, 600 · body

ABCDEFGHIJKLMNOPQRSTUVWXYZ
abcdefghijklmnopqrstuvwxyz
0123456789 ! ? & @ % $ – ’ “ ”

Type scale

From the site’s CSS

Heading 1 clamp(2rem, 4vw, 3rem) · 48 px / 1.15 weight 600 · Lora

Ryan Kelly

Heading 3 1.05rem · 17 px weight 600 · Lora

Ryan Kelly — Freelance Digital Marketing Consul…

Body 16px / 1.7 weight 400 · DM Sans

Ryan Kelly is a freelance digital marketing consultant based in East Sussex with 20+ years of experience across SEO, paid search, HubSpot, …

Paragraph 0.8rem · 13 px / 1.6

Ryan Kelly is a freelance digital marketing consultant based in East Sussex with 20+ years of experience across SEO, paid search, HubSpot, …

Link 0.9rem · 14 px weight 500 · uppercase

Sizes in use

Most common across the site

48pxline 1.15 · 1 rules
17pxline 1.75 · 4 rules
16pxline 1.7 · 6 rules
15pxline 1.3 · 4 rules
14pxline 1.65 · 17 rules
13px11 rules
12px11 rules
10px1 rules

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Elements

The main button and link as the site’s CSS draws them, and the corner radii and shadows it uses most.

Elements

Corner radius

50% · 4×
3px · 4×
2px · 1×

Shadows

0 4px 18px rgba(0,0,0,0.25)

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Layout

Breakpoints from the site’s media queries and the widths its content is held to, with how often each appears.

Grid

Breakpoints

580

600

680

768

900

On a scale of 0 to 1440 px.

Content widths (max-width)

1200 px

1100 px

900 px

700 px

640 px

480 px

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Notes

Plain checks on what was found. Worth fixing if you look after this site.

Notes

▲ CheckThe title is 69 characters. Google usually cuts titles near 60, so the end may not show in results.
▲ CheckThe description is 209 characters. Search results usually show about 160.

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Questions

Quick answers, from the same capture as the rest of this guide.

Questions

What font does Ryan Kelly use?: Ryan Kelly’s website uses two typefaces: Lora (headings), google Fonts; DM Sans (body text), google Fonts.
What are Ryan Kelly’s brand colours?: The main colours on tigercore.co.uk are Sky Blue (#7DD4FC), Deep Royal Blue (#1259B8), Light Royal Blue (#1767D1), Black (#0D1B2A), Dark Orange (#F5790A) and White (#FFFFFF).
What colour is Ryan Kelly’s text and background?: Body text is #FFFFFF on a #1767D1 background.
Where is Ryan Kelly’s logo from?: The logo shown in this guide was found on tigercore.co.uk’s homepage. For official logo files and usage rules, check Ryan Kelly’s own brand or press page.
Is this Ryan Kelly’s official style guide?: No. SiteStyleGuide made it from tigercore.co.uk’s public web pages on 23 October 2026, and isn’t affiliated with Ryan Kelly. Members can refresh a guide after 90 days to pick up changes.

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Design tokens

Everything above as CSS variables, ready to paste into a project. Members can download the tokens as files for Figma (Tokens Studio), Style Dictionary and Tailwind.

Tokens

tigercore-co-uk-tokens.css

Download

Free with an account: sign up or sign in, and you’ll come straight back here.

/* tigercore.co.uk design tokens, from SiteStyleGuide (https://sitestyleguide.com/tigercore.co.uk) */
:root {
  /* Colours */
  --text: #FFFFFF;
  --background: #1767D1;
  --colour-white: #FFFFFF;
  --colour-cool-near-black: #0A0A14;
  --colour-sky-blue: #7DD4FC;
  --colour-deep-royal-blue: #1259B8;
  --colour-light-royal-blue: #1767D1;
  --colour-black: #0D1B2A;
  --colour-dark-orange: #F5790A;

  /* Typefaces */
  --font-headings: 'Lora', 'Georgia', serif;
  --font-body: 'DM Sans', system-ui, sans-serif;

  /* Type scale */
  --text-h1: clamp(2rem, 4vw, 3rem);
  --leading-h1: 1.15;
  --text-h3: 1.05rem;
  --text-body: 16px;
  --leading-body: 1.7;
  --text-p: 0.8rem;
  --leading-p: 1.6;
  --text-a: 0.9rem;

  /* Shape */
  --radius-1: 50%;
  --radius-2: 3px;
  --radius-3: 2px;

  /* Layout (breakpoints can’t be used in media queries as variables; they’re here for reference) */
  --breakpoint-1: 580px;
  --breakpoint-2: 600px;
  --breakpoint-3: 680px;
  --breakpoint-4: 768px;
  --breakpoint-5: 900px;
  --max-width-1: 1200px;
  --max-width-2: 1100px;
  --max-width-3: 900px;
  --max-width-4: 700px;
  --max-width-5: 640px;
  --max-width-6: 480px;
}

{
    "site": "tigercore.co.uk",
    "source": "https://sitestyleguide.com/tigercore.co.uk",
    "text": "#FFFFFF",
    "background": "#1767D1",
    "colours": [
        {
            "name": "White",
            "hex": "#FFFFFF",
            "rgb": [
                255,
                255,
                255
            ]
        },
        {
            "name": "Cool Near Black",
            "hex": "#0A0A14",
            "rgb": [
                10,
                10,
                20
            ]
        },
        {
            "name": "Sky Blue",
            "hex": "#7DD4FC",
            "rgb": [
                125,
                212,
                252
            ]
        },
        {
            "name": "Deep Royal Blue",
            "hex": "#1259B8",
            "rgb": [
                18,
                89,
                184
            ]
        },
        {
            "name": "Light Royal Blue",
            "hex": "#1767D1",
            "rgb": [
                23,
                103,
                209
            ]
        },
        {
            "name": "Black",
            "hex": "#0D1B2A",
            "rgb": [
                13,
                27,
                42
            ]
        },
        {
            "name": "Dark Orange",
            "hex": "#F5790A",
            "rgb": [
                245,
                121,
                10
            ]
        }
    ],
    "fonts": [
        {
            "name": "Lora",
            "stack": "'Lora', Georgia, serif",
            "weights": [
                400,
                600
            ],
            "source": "Google Fonts"
        },
        {
            "name": "DM Sans",
            "stack": "'DM Sans', system-ui, sans-serif",
            "weights": [
                300,
                400,
                500,
                600
            ],
            "source": "Google Fonts"
        }
    ]
}

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Run tigercore.co.uk?

Add the badge to your site

Link to this guide from your own site, so your team, designers and agencies can find your colours and fonts in one place.

<a href="https://sitestyleguide.com/tigercore.co.uk" title="Ryan Kelly style guide on SiteStyleGuide"><img src="https://sitestyleguide.com/public/badge.svg" alt="View our style guide on SiteStyleGuide" width="200" height="44"></a>

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Ryan Kellystyle guide

Title &
description

Logo

Favicons

Colour

Balance

Neutrals

White

Cool Near Black

Colours

Sky Blue

Deep Royal Blue

Light Royal Blue

Black

Dark Orange

Lora

Type scale

Sizes in use

Elements

Grid

Notes

Questions

Tokens

mint

SendSpace

steampowered.com

reacts.ru

qunar.com

Ryan Kellystyle guide

Title &description

Logo

Favicons

Colour

Balance

Neutrals

White

Cool Near Black

Colours

Sky Blue

Deep Royal Blue

Light Royal Blue

Black

Dark Orange

Lora

Type scale

Sizes in use

Elements

Grid

Notes

Questions

Tokens

Share

Run tigercore.co.uk?

Also set in Lora

mint

Similar colours

SendSpace

steampowered.com

reacts.ru

qunar.com

Title &
description