SORT
sort-office.com · set in Segoe UI
SaveUnofficial A style guide made by SiteStyleGuide from cruise.com’s public web pages. Not affiliated with or endorsed by Cruise.com. The real site is cruise.com ↗
Unofficial style guide
Cruise.com’s website (cruise.com) uses Segoe UI for its headings and body text. Its palette is led by Light Royal Blue (#0D6EFD), Dark Slate Blue (#224273) and Light Steel Blue (#0973BA), with #212529 text on #FFFFFF. Captured from the live site on 28 October 2026.
Identity & metadata
What browsers, search engines and social cards show before anyone reaches the page, from the homepage’s <head>.
In search results
Cruise.com - Compare the best Cruise Deals & Discount Cruises
Compare cruise rates and save at Cruise.com for over 40 cruise lines and destinations including Royal Caribbean, Carnival, Celebrity, Princess Cruises and many m…
When shared
cruise.com
Cruise.com - Compare the best Cruise Deals & Discount Cruises
Compare cruise rates and save at Cruise.com for over 40 cruise lines and destinations including Royal Caribbe…
Logo & favicons
Found as: schema.org logo. JPG, 500 × 500.
On white
On black
On Light Royal Blue
Light browser tab
Dark browser tab
Colour
Read from the site’s stylesheets and weighted by where each colour is used. Names are the nearest standard colour name. Click a swatch to copy its hex code.
Contrast is against the site’s text colour (#212529) and white, using WCAG 2 ratios: 4.5 for body text, 3 for large text.
By how often each colour appears in the site’s CSS, weighted by where (body, headings, buttons), not by area on the screen.
Text, background, border · --bs-btn-hover-color, --bs-btn-active-color
Text, background, graphic · --bs-table-color, --bs-table-striped-color
Text, background, graphic · body, --bs-btn-border-color
Background, border, text · .form-control:disabled, .form-select:disabled
Background, text, graphic · a, .form-check-input:checked
Background, text · .carousel-item .btn-primary, .more-btn-container button
Background, text · .page-cont a.btn-primary, .dailyCruiseDeals .card-body .btn
Background, text, border · --bs-btn-border-color, --bs-btn-disabled-border-color
Background, text, border · --bs-btn-border-color, --bs-btn-disabled-border-color
Text, background · #popOverModal .modal-header h5, h1
Background, text, graphic · --bs-btn-border-color, --bs-btn-disabled-border-color
Background, text, graphic · --bs-btn-border-color, --bs-btn-disabled-border-color
Text, background · .sale-ribbon-full, .subTitle > p
Text, background · .btn-primary, h2
Background, text · .searchWidgets .nav-tabs .nav-item:first-child .nav-link.active, #signInModal .modal-header h5
Background, text · #signInModal .btn:hover, #popOverModal .btn:hover
linear-gradient(45deg,rgba(255,255,255,.15) 25%,transparent 25%,transparent 50%,rgba(255,255,255,.15) 50%,rgba(255,255,255,.15) 75%,transparent 75%,transparent)
linear-gradient(180deg, rgba(255, 255, 255, 0.15), rgba(255, 255, 255, 0))
radial-gradient(.2em 50% at left,#000a,#0000)
Cool Off White
#DEE2E6 · --bs-body-color
Cool Charcoal
#343A40 · --bs-secondary-bg
Dark Sea Green
#75B798 · --bs-success-text-emphasis
Light Coral
#EA868F · --bs-danger-text-emphasis
Cornflower Blue
#6EA8FE · --bs-primary-text-emphasis
Cool Dark Grey
#495057 · --bs-light-border-subtle
Cool Near Black
#212529 · --bs-body-bg
White
#FFFFFF · --bs-emphasis-color
Cool Charcoal
#2B3035 · --bs-tertiary-bg
Cool Light Grey
#A7ACB1 · --bs-secondary-text-emphasis
Sky Blue
#6EDFF6 · --bs-info-text-emphasis
Gold
#FFDA6A · --bs-warning-text-emphasis
Typography
Faces from Google Fonts are shown in the real thing. Others are licensed to the site, so they show in your device’s copy if you have one, or a stand-in if not.
Segoe UI
System font, or not loaded on this page · weights 400 · body · shown in a stand-in if you don’t have it
Verdana
System font, or not loaded on this page · body, buttons · shown in a stand-in if you don’t have it
SFMono-Regular
System font, or not loaded on this page · shown in a stand-in if you don’t have it
Handlee
System font, or not loaded on this page · shown in a stand-in if you don’t have it
ABCDEFGHIJKLMNOPQRSTUVWXYZ
abcdefghijklmnopqrstuvwxyz
0123456789 ! ? & @ % $ – ’ “ ”
Cruise.com
Cruise.com - Compare the best Cruise Deals & Di…
Cruise.com - Compare the best Cruise Deals & Di…
Cruise.com - Compare the best Cruise Deals & Di…
Cruise.com - Compare the best Cruise Deals & Di…
Cruise.com - Compare the best Cruise Deals & Di…
Compare cruise rates and save at Cruise.com for over 40 cruise lines and destinations including Royal Caribbean, Carnival, Celebrity, Princ…
Compare cruise rates and save at Cruise.com for over 40 cruise lines and destinations including Royal Caribbean, Carnival, Celebrity, Princ…
Compare cruise rates and save at Cruise.com for over 40 cruise lines and destinations including Royal Caribbean, Carnival, Celebrity, Princ…
Read more about Cruise.com
Elements
The main button and link as the site’s CSS draws them, and the corner radii and shadows it uses most.
Button
.more-btn-container button · #224273
Link
a · #0D6EFD
Corner radius
Shadows
Layout
Breakpoints from the site’s media queries and the widths its content is held to, with how often each appears.
Breakpoints
On a scale of 0 to 1440 px.
Content widths (max-width)
Notes
Plain checks on what was found. Worth fixing if you look after this site.
Questions
Quick answers, from the same capture as the rest of this guide.
Design tokens
Everything above as CSS variables, ready to paste into a project. Members can download the tokens as files for Figma (Tokens Studio), Style Dictionary and Tailwind.
/* cruise.com design tokens, from SiteStyleGuide (https://sitestyleguide.com/cruise.com) */
:root {
/* Colours */
--text: #212529;
--background: #FFFFFF;
--colour-white: #FFFFFF;
--colour-black: #000000;
--colour-cool-near-black: #212529;
--colour-off-white: #E9ECEF;
--colour-light-royal-blue: #0D6EFD;
--colour-dark-slate-blue: #224273;
--colour-light-steel-blue: #0973BA;
--colour-crimson: #DC3545;
--colour-sea-green: #198754;
--colour-chocolate: #C75300;
--colour-gold: #FFC107;
--colour-sky-blue: #0DCAF0;
--colour-fire-brick: #CC0000;
--colour-royal-blue: #0066CC;
--colour-deep-steel-blue: #266C9D;
--colour-deep-royal-blue: #135FAD;
--gradient-1: linear-gradient(45deg,rgba(255,255,255,.15) 25%,transparent 25%,transparent 50%,rgba(255,255,255,.15) 50%,rgba(255,255,255,.15) 75%,transparent 75%,transparent);
--gradient-2: linear-gradient(180deg, rgba(255, 255, 255, 0.15), rgba(255, 255, 255, 0));
--gradient-3: radial-gradient(.2em 50% at left,#000a,#0000);
/* Typefaces */
--font-body: system-ui, -apple-system, 'Segoe UI', 'Roboto', 'Helvetica Neue', 'Noto Sans';
--font-buttons: 'Verdana', 'Arial', 'Helvetica', sans-serif;
--font-other: 'SFMono-Regular', 'Menlo', 'Monaco', 'Consolas', 'Liberation Mono', 'Courier New';
/* Type scale */
--text-h1: 36px;
--leading-h1: 1.2;
--text-h2: 30px;
--leading-h2: 1.2;
--text-h3: 26px;
--leading-h3: 1.2;
--text-h4: 24px;
--leading-h4: 1.2;
--text-h5: 22px;
--leading-h5: 1.2;
--text-h6: 20px;
--leading-h6: 1.2;
--text-body: 1rem;
--leading-body: 1.5;
--text-p: 18px;
--leading-p: 16px;
--text-small: .875em;
--text-a: 15px;
/* Shape */
--radius-1: 0.375rem;
--radius-2: 3px;
--radius-3: 1rem;
--radius-4: 12px;
--radius-5: 0.25rem;
/* Layout (breakpoints can’t be used in media queries as variables; they’re here for reference) */
--breakpoint-1: 576px;
--breakpoint-2: 767px;
--breakpoint-3: 768px;
--breakpoint-4: 991px;
--breakpoint-5: 992px;
--breakpoint-6: 1199px;
--breakpoint-7: 1200px;
--breakpoint-8: 1400px;
--max-width-1: 1320px;
--max-width-2: 1140px;
--max-width-3: 960px;
--max-width-4: 720px;
--max-width-5: 540px;
}
{
"site": "cruise.com",
"source": "https://sitestyleguide.com/cruise.com",
"text": "#212529",
"background": "#FFFFFF",
"colours": [
{
"name": "White",
"hex": "#FFFFFF",
"rgb": [
255,
255,
255
]
},
{
"name": "Black",
"hex": "#000000",
"rgb": [
0,
0,
0
]
},
{
"name": "Cool Near Black",
"hex": "#212529",
"rgb": [
33,
37,
41
]
},
{
"name": "Off White",
"hex": "#E9ECEF",
"rgb": [
233,
236,
239
]
},
{
"name": "Light Royal Blue",
"hex": "#0D6EFD",
"rgb": [
13,
110,
253
]
},
{
"name": "Dark Slate Blue",
"hex": "#224273",
"rgb": [
34,
66,
115
]
},
{
"name": "Light Steel Blue",
"hex": "#0973BA",
"rgb": [
9,
115,
186
]
},
{
"name": "Crimson",
"hex": "#DC3545",
"rgb": [
220,
53,
69
]
},
{
"name": "Sea Green",
"hex": "#198754",
"rgb": [
25,
135,
84
]
},
{
"name": "Chocolate",
"hex": "#C75300",
"rgb": [
199,
83,
0
]
},
{
"name": "Gold",
"hex": "#FFC107",
"rgb": [
255,
193,
7
]
},
{
"name": "Sky Blue",
"hex": "#0DCAF0",
"rgb": [
13,
202,
240
]
},
{
"name": "Fire Brick",
"hex": "#CC0000",
"rgb": [
204,
0,
0
]
},
{
"name": "Royal Blue",
"hex": "#0066CC",
"rgb": [
0,
102,
204
]
},
{
"name": "Deep Steel Blue",
"hex": "#266C9D",
"rgb": [
38,
108,
157
]
},
{
"name": "Deep Royal Blue",
"hex": "#135FAD",
"rgb": [
19,
95,
173
]
}
],
"fonts": [
{
"name": "Segoe UI",
"stack": "system-ui, -apple-system, \"Segoe UI\", Roboto, \"Helvetica Neue\", \"Noto Sans\", \"Liberation Sans\", Arial, sans-serif, \"Apple Color Emoji\", \"Segoe UI Emoji\", \"Segoe UI Symbol\", \"Noto Color Emoji\"",
"weights": [
400
],
"source": "System font, or not loaded on this page"
},
{
"name": "Verdana",
"stack": "Verdana, Arial, Helvetica, \"sans-serif\"",
"weights": [],
"source": "System font, or not loaded on this page"
},
{
"name": "SFMono-Regular",
"stack": "SFMono-Regular, Menlo, Monaco, Consolas, \"Liberation Mono\", \"Courier New\", monospace",
"weights": [],
"source": "System font, or not loaded on this page"
},
{
"name": "Handlee",
"stack": "Handlee, cursive",
"weights": [],
"source": "System font, or not loaded on this page"
}
]
}
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SaveCaptured from cruise.com on 28 October 2026. SiteStyleGuide isn’t affiliated with or endorsed by Cruise.com; this guide describes the public website for reference.
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