SiteStyleGuide

Unofficial A style guide made by SiteStyleGuide from loom.com’s public web pages. Not affiliated with or endorsed by Loom. The real site is loom.com ↗

Loom logo

Unofficial style guide

Loomstyle guide

Loom’s website (loom.com) sets its headings in Charlie Display and its body text in Segoe UI. Its palette is led by Deep Yellow Green (#82B536), Royal Blue (#1868DB) and Light Orchid (#BF63F3), with #292A2E text on #FFFFFF. Captured from the live site on 29 October 2026.

Website
loom.com
Typefaces
Charlie Display, Segoe UI, Charlie Text
Palette
4 neutrals, 12 colours, 3 gradients
Captured
29 Oct 2026 · added by @sitestyleguide
https://www.loom.com/ Screenshot
Screenshot of the loom.com homepage on a desktop screen
Screenshot of loom.com on a 1440 px desktop screen, 29 Oct 2026.

Identity & metadata

What browsers, search engines and social cards show before anyone reaches the page, from the homepage’s <head>.

Title &
description

Page title
Free screen recorder for Mac and PC | Loom
● 42 / 60 characters
Meta description
Best free online screen recording tool with advanced video editing and video storage trusted by over 22 million people and easy sharing from Loom.com.
● 150 / 160 characters
Site name
Loom
og:title
Free screen recorder for Mac and PC | Loom
og:description
Best free online screen recording tool with advanced video editing and video storage trusted by over 22 million people and easy sharing from Loom.com.
Language
en

In search results

Loomhttps://www.loom.com/

Free screen recorder for Mac and PC | Loom

Best free online screen recording tool with advanced video editing and video storage trusted by over 22 million people and easy sharing from Loom.com.

When shared

The image Loom shares with links

loom.com

Free screen recorder for Mac and PC | Loom

Best free online screen recording tool with advanced video editing and video storage trusted by over 22 milli…

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Colour

Read from the site’s stylesheets and weighted by where each colour is used. Names are the nearest standard colour name. Click a swatch to copy its hex code.

Contrast is against the site’s text colour (#292A2E) and white, using WCAG 2 ratios: 4.5 for body text, 3 for large text.

Colour

Balance

How much each colour is used
  • White 31.2%
  • Cool Charcoal 7.2%
  • Near Black 7.2%
  • Deep Yellow Green 6.5%
  • Cool Off White 6.2%
  • Royal Blue 6.2%
  • Light Orchid 5.1%
  • Light Yellow Green 5.1%
  • Deep Orchid 4.4%
  • Rebecca Purple 4.4%
  • Orange 3.2%
  • Thistle 3%
  • Light Steel Blue 2.8%
  • Dark Golden Rod 2.6%
  • Indigo 2.5%
  • Midnight Blue 2.5%

By how often each colour appears in the site’s CSS, weighted by where (body, headings, buttons), not by area on the screen.

Neutrals

Text, backgrounds and structure
  • White

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    0 0 0 0
    On text
    14.34:1 AAA
    On white
    —

    Background, text, border · .lg\:bg-thd-color-white, --tw-ring-offset-color

  • Cool Charcoal

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    11 9 0 82
    On text
    —
    On white
    14.34:1 AAA

    Background, text · .EnterpriseAnimation_gradient__TmGWo:before, .EnterpriseAnimation_gradient__TmGWo:after

  • Near Black

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    20 10 0 92
    On text
    1.31:1 Fail
    On white
    18.77:1 AAA

    Text, background, graphic · .bg-thd-color-black, .bg-black

  • Cool Off White

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    8 5 0 0
    On text
    12.69:1 AAA
    On white
    1.13:1 Fail

    Background, text · .css-11llgp4, .bg-thd-color-blue-10

Colours

Brand colours and accents, most used first
  • Deep Yellow Green

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    28 0 70 29
    On text
    5.88:1 AA
    On white
    2.44:1 Fail

    Background, text · .bg-thd-color-green-50, .before\:bg-thd-color-green-50:before

  • Royal Blue

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    89 53 0 14
    On text
    2.76:1 Fail
    On white
    5.20:1 AA

    Background, text, border · .bg-thd-color-blue-70, .SanityMarkdown_gradientAiText__O0eX_

  • Light Orchid

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    21 59 0 5
    On text
    4.30:1 AA large
    On white
    3.34:1 AA large

    Background, text · .before\:bg-thd-color-violet-50:before, .SanityMarkdown_gradientAiText__O0eX_

  • Light Yellow Green

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    26 0 64 22
    On text
    7.18:1 AAA
    On white
    2.00:1 Fail

    Background, text · .before\:bg-thd-color-green-40:before, .SanityMarkdown_gradientAiText__O0eX_

  • Deep Orchid

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    22 60 0 12
    On text
    3.64:1 AA large
    On white
    3.93:1 AA large

    Text, background, border · .bg-thd-color-violet-60, .text-thd-color-violet-60

  • Rebecca Purple

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    22 62 0 35
    On text
    2.17:1 Fail
    On white
    6.62:1 AA

    Text, background, border · .bg-thd-color-violet-80, .text-thd-color-violet-80

  • Orange

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    0 34 100 0
    On text
    7.46:1 AAA
    On white
    1.92:1 Fail

    Background, text · .before\:bg-thd-color-yellow-40:before, .text-thd-color-yellow-40

  • Thistle

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    6 15 0 1
    On text
    10.76:1 AAA
    On white
    1.33:1 Fail

    Background, border · .bg-thd-color-violet-20, .ChatUnfurlAnimation_backgroundGradient__1DQV3

  • Light Steel Blue

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    18 11 0 1
    On text
    10.81:1 AAA
    On white
    1.33:1 Fail

    Background, text, border · .bg-thd-color-blue-20, .text-thd-color-blue-20

  • Dark Golden Rod

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    0 37 100 36
    On text
    3.07:1 AA large
    On white
    4.67:1 AA

    Background · .SanityMarkdown_gradientAiText__O0eX_, .SanityMarkdown_aiCardGradient__ZpLxj:before

  • Indigo

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    23 61 0 64
    On text
    1.15:1 Fail
    On white
    12.46:1 AAA

    Background, text · .bg-thd-color-violet-90, .text-thd-color-violet-90

  • Midnight Blue

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    82 49 0 61
    On text
    1.13:1 Fail
    On white
    12.63:1 AAA

    Background, text · .bg-thd-color-blue-90, .text-thd-color-blue-90

Gradients

  • conic-gradient(from 180deg at 50% 50%,#1868db 55.38461744785309deg,#94c748 145.80000042915344deg,#bf63f3 228.46153020858765deg,#a36700 337.5deg)

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Typography

Faces from Google Fonts are shown in the real thing. Others are licensed to the site, so they show in your device’s copy if you have one, or a stand-in if not.

Charlie Display

Aa 100 Aa 900

Charlie Display

Self-hosted · weights 100, 200, 400, 500, 700, 800, 900 · headings · shown in a stand-in if you don’t have it

Aa 400

Segoe UI

System font, or not loaded on this page · body · shown in a stand-in if you don’t have it

Aa 100 Aa 800

Charlie Text

Self-hosted · weights 100, 200, 400, 500, 700, 800 · shown in a stand-in if you don’t have it

ABCDEFGHIJKLMNOPQRSTUVWXYZ
abcdefghijklmnopqrstuvwxyz
0123456789 ! ? & @ % $ – ’ “ ”

Type scale

From the site’s CSS
Heading 2 1.75rem · 28 px / 1.2 weight 700

Free screen recorder for Mac and PC | Loom

Heading 3 1.3125rem · 21 px / 1.1 weight 700

Free screen recorder for Mac and PC | Loom

Heading 4 1.125rem · 18 px / 1.1 weight 700

Free screen recorder for Mac and PC | Loom

Heading 5 .8125rem · 13 px / 1.1 weight 400 · uppercase

Free screen recorder for Mac and PC | Loom

Heading 6 .8125rem · 13 px / 1.1 weight 400 · uppercase

Free screen recorder for Mac and PC | Loom

Small 80%

Best free online screen recording tool with advanced video editing and video storage trusted by over 22 million people and easy sharing fro…

Button 100% none

Get started

Sizes in use

Most common across the site
  • 48pxline 1 · 3 rules
  • 36pxline 2.5rem · 3 rules
  • 21pxline 1.1 · 5 rules
  • 18pxline 1.1 · 6 rules
  • 16pxline 1.5rem · 6 rules
  • 15px2 rules
  • 14pxline 1.25rem · 3 rules
  • 12pxline 1rem · 2 rules

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Elements

The main button and link as the site’s CSS draws them, and the corner radii and shadows it uses most.

Elements

Corner radius

  • 624.9375rem · 18×
  • inherit · 15×
  • clamp(2rem,6vw,2.75rem) · 9×
  • 8px · 8×
  • .375rem · 7×

Shadows

  • 0 0 #0000,0 0 #0000,0 0 #0000
  • 0 0.125rem 0.375rem 0px rgba(0,0,0,.04),0px 0.3125rem 1.125rem 0 rgba(0,0,0,.06),0 1.5rem 5.1875rem 0 rgba(0,0,0,.1)
  • 0 .9375rem 3.125rem 0 rgba(0,0,0,.25)

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Layout

Breakpoints from the site’s media queries and the widths its content is held to, with how often each appears.

Grid

Breakpoints

375
640
768
1024
1280
1358
1600
1650

On a scale of 0 to 1650 px.

Content widths (max-width)

1600 px
1358 px
1280 px
1024 px
768 px
640 px

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Notes

Plain checks on what was found. Worth fixing if you look after this site.

Notes

  • ● FineThe title is 42 characters, short enough to show in full in search results.

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Questions

Quick answers, from the same capture as the rest of this guide.

Questions

What font does Loom use?
Loom’s website uses three typefaces: Charlie Display (headings), self-hosted; Segoe UI (body text), a system font; Charlie Text, self-hosted.
What are Loom’s brand colours?
The main colours on loom.com are Deep Yellow Green (#82B536), Royal Blue (#1868DB), Light Orchid (#BF63F3), Light Yellow Green (#94C748), Deep Orchid (#AF59E1) and Rebecca Purple (#803FA5).
What colour is Loom’s text and background?
Body text is #292A2E on a #FFFFFF background.
Where is Loom’s logo from?
The logo shown in this guide was found on loom.com’s homepage. For official logo files and usage rules, check Loom’s own brand or press page.
Is this Loom’s official style guide?
No. SiteStyleGuide made it from loom.com’s public web pages on 29 October 2026, and isn’t affiliated with Loom. Members can refresh a guide after 90 days to pick up changes.

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Design tokens

Everything above as CSS variables, ready to paste into a project. Members can download the tokens as files for Figma (Tokens Studio), Style Dictionary and Tailwind.

Tokens

loom-com-tokens.css

Download

Free with an account: sign up or sign in, and you’ll come straight back here.

/* loom.com design tokens, from SiteStyleGuide (https://sitestyleguide.com/loom.com) */
:root {
  /* Colours */
  --text: #292A2E;
  --background: #FFFFFF;
  --colour-white: #FFFFFF;
  --colour-cool-charcoal: #292A2E;
  --colour-near-black: #101214;
  --colour-cool-off-white: #E9F2FE;
  --colour-deep-yellow-green: #82B536;
  --colour-royal-blue: #1868DB;
  --colour-light-orchid: #BF63F3;
  --colour-light-yellow-green: #94C748;
  --colour-deep-orchid: #AF59E1;
  --colour-rebecca-purple: #803FA5;
  --colour-orange: #FFA900;
  --colour-thistle: #EED7FC;
  --colour-light-steel-blue: #CFE1FD;
  --colour-dark-golden-rod: #A36700;
  --colour-indigo: #48245D;
  --colour-midnight-blue: #123263;
  --gradient-2: conic-gradient(from 180deg at 50% 50%,#1868db 55.38461744785309deg,#94c748 145.80000042915344deg,#bf63f3 228.46153020858765deg,#a36700 337.5deg);

  /* Typefaces */
  --font-headings: 'Charlie Display', sans-serif;
  --font-body: ui-sans-serif, system-ui, -apple-system, blinkmacsystemfont, 'Segoe UI', 'Roboto';
  --font-other: 'Charlie Text', sans-serif;

  /* Type scale */
  --text-h2: 1.75rem;
  --leading-h2: 1.2;
  --text-h3: 1.3125rem;
  --leading-h3: 1.1;
  --text-h4: 1.125rem;
  --leading-h4: 1.1;
  --text-h5: .8125rem;
  --leading-h5: 1.1;
  --text-h6: .8125rem;
  --leading-h6: 1.1;
  --text-small: 80%;
  --text-button: 100%;

  /* Shape */
  --radius-1: 624.9375rem;
  --radius-2: inherit;
  --radius-3: clamp(2rem,6vw,2.75rem);
  --radius-4: 8px;
  --radius-5: .375rem;

  /* Layout (breakpoints can’t be used in media queries as variables; they’re here for reference) */
  --breakpoint-1: 375px;
  --breakpoint-2: 640px;
  --breakpoint-3: 768px;
  --breakpoint-4: 1024px;
  --breakpoint-5: 1280px;
  --breakpoint-6: 1358px;
  --breakpoint-7: 1600px;
  --breakpoint-8: 1650px;
  --max-width-1: 1600px;
  --max-width-2: 1358px;
  --max-width-3: 1280px;
  --max-width-4: 1024px;
  --max-width-5: 768px;
  --max-width-6: 640px;
}

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Other websites using Charlie Display as their main typeface
Websites whose lead colour is closest to Loom’s

Captured from loom.com on 29 October 2026. SiteStyleGuide isn’t affiliated with or endorsed by Loom; this guide describes the public website for reference.