World Clock
24timezones.com · 4 days ago
SaveUnofficial A style guide made by SiteStyleGuide from pewinternet.org’s public web pages. Not affiliated with or endorsed by Pew Research Center. The real site is pewinternet.org ↗
Unofficial style guide
Pew Research Centerstyle guide
Pew Research Center’s website (pewinternet.org) uses franklin-gothic-urw for its headings and body text. Its palette is led by Deep Steel Blue (#346EAD), Dodger Blue (#5B9BD5) and Crimson (#E21B24), with #D9D9D9 text on #1A1A1A. Captured from the live site on 1 November 2026.
- Website
- pewinternet.org
- Typefaces
- franklin-gothic-urw, abril-text, Georgia
- Palette
- 4 neutrals, 12 colours, 1 gradient
- Captured
- 1 Nov 2026 · added by @sitestyleguide
https://www.pewresearch.org/topic/internet-technology/
Screenshot
pewinternet.org
Identity & metadata
What browsers, search engines and social cards show before anyone reaches the page, from the homepage’s <head>.
Title &
description
- Page title
- Internet & Technology - Research and data from Pew Research Center
- ▲ 66 / 60 characters
- Meta description
- Missing
- ▲ 0 / 160 characters
- Site name
- Pew Research Center
- og:title
- Internet & Technology
- Language
- en-US
In search results
Pew Research Centerhttps://www.pewresearch.org/topic/internet-technology/
Internet & Technology - Research and data from Pew Research C…
When shared
No og:image, so no picture
pewinternet.org
Internet & Technology
Logo & favicons
Found as: schema.org logo. PNG, 1265 × 192.
Logo
On white
On black
On Deep Steel Blue
Favicons
2 found-
48 px · SVG
icon
-
16 px · ICO favicon.ico
Internet & Technology - Research and data from Pew Research Center
Light browser tab
Internet & Technology - Research and data from Pew Research Center
Dark browser tab
Colour
Read from the site’s stylesheets and weighted by where each colour is used. Names are the nearest standard colour name. Click a swatch to copy its hex code.
Contrast is against the site’s text colour (#D9D9D9) and white, using WCAG 2 ratios: 4.5 for body text, 3 for large text.
Colour
Balance
How much each colour is used- White 34.5%
- Black 22.1%
- Deep Off White 13%
- Light Off White 10%
- Deep Steel Blue 3.2%
- Dodger Blue 3.2%
- Crimson 2.5%
- Red 1.9%
- Orange Red 1.7%
- Indian Red 1.7%
- Lime Green 1.7%
- Royal Blue 1.2%
- Orange 0.8%
- Deep Sky Blue 0.8%
- Light Steel Blue 0.8%
- Medium Spring Green 0.8%
By how often each colour appears in the site’s CSS, weighted by where (body, headings, buttons), not by area on the screen.
Neutrals
Text, backgrounds and structure-
White
- HEX
- RGB
- HSL
- OKLCH
- CMYK
- 0 0 0 0
- On text
- 1.41:1 Fail
- On white
- —
Text, background · body, h1.is-style-sub-header-alt
-
Black
- HEX
- RGB
- HSL
- OKLCH
- CMYK
- 0 0 0 100
- On text
- 14.88:1 AAA
- On white
- 21.00:1 AAA
Background, text, border · .wp-block-tab-list.is-style-active-underline button.is-active, h1.is-style-sub-header-alt
-
Deep Off White
- HEX
- RGB
- HSL
- OKLCH
- CMYK
- 0 0 0 15
- On text
- —
- On white
- 1.41:1 Fail
Text, background, border · inline style on <div>, body
-
Light Off White
- HEX
- RGB
- HSL
- OKLCH
- CMYK
- 0 0 0 6
- On text
- 1.24:1 Fail
- On white
- 1.14:1 Fail
Text, background, border · .wp-block-prc-block-card .prc-card__heading, .wp-block-prc-block-story-item .header>a
Colours
Brand colours and accents, most used first-
Deep Steel Blue
- HEX
- RGB
- HSL
- OKLCH
- CMYK
- 70 36 0 32
- On text
- 3.74:1 AA large
- On white
- 5.28:1 AA
Text, border · .wp-block-prc-block-breadcrumbs .prc-block-breadcrumbs__trigger, a:where(:not(.wp-element-button))
-
Dodger Blue
- HEX
- RGB
- HSL
- OKLCH
- CMYK
- 57 27 0 16
- On text
- 2.10:1 Fail
- On white
- 2.96:1 Fail
Text, border · .wp-block-prc-block-breadcrumbs .prc-block-breadcrumbs__trigger, a:where(:not(.wp-element-button))
-
Crimson
- HEX
- RGB
- HSL
- OKLCH
- CMYK
- 0 88 84 11
- On text
- 3.37:1 AA large
- On white
- 4.76:1 AA
Background, text · :where(.wp-block-social-links:not(.is-style-logos-only)) .wp-social-link-lastfm, :where(.wp-block-social-links:not(.is-style-logos-only)) .wp-social-link-pintere
-
Red
- HEX
- RGB
- HSL
- OKLCH
- CMYK
- 0 100 100 0
- On text
- 2.83:1 Fail
- On white
- 4.00:1 AA large
Text, background · :where(.wp-block-social-links:not(.is-style-logos-only)) .wp-social-link-youtube, .is-error .wp-block-prc-block-form-input-message
-
Orange Red
- HEX
- RGB
- HSL
- OKLCH
- CMYK
- 0 64 100 4
- On text
- 2.38:1 Fail
- On white
- 3.36:1 AA large
Background, text · :where(.wp-block-social-links:not(.is-style-logos-only)) .wp-social-link-etsy, :where(.wp-block-social-links:not(.is-style-logos-only)) .wp-social-link-soundcl
-
Indian Red
- HEX
- RGB
- HSL
- OKLCH
- CMYK
- 0 74 61 4
- On text
- 2.56:1 Fail
- On white
- 3.61:1 AA large
Background, text · :where(.wp-block-social-links:not(.is-style-logos-only)) .wp-social-link-meetup, :where(.wp-block-social-links:not(.is-style-logos-only)) .wp-social-link-pocket
-
Lime Green
- HEX
- RGB
- HSL
- OKLCH
- CMYK
- 87 0 55 16
- On text
- 1.36:1 Fail
- On white
- 1.92:1 Fail
Background, text · :where(.wp-block-social-links:not(.is-style-logos-only)) .wp-social-link-spotify, :where(.wp-block-social-links:not(.is-style-logos-only)) .wp-social-link-whatsap
-
Royal Blue
- HEX
- RGB
- HSL
- OKLCH
- CMYK
- 97 66 0 0
- On text
- 3.91:1 AA large
- On white
- 5.52:1 AA
Background, text · :where(.wp-block-social-links:not(.is-style-logos-only)) .wp-social-link-behance, :where(.wp-block-social-links.is-style-logos-only) .wp-social-link-behance
-
Orange
- HEX
- RGB
- HSL
- OKLCH
- CMYK
- 0 40 100 0
- On text
- 1.52:1 Fail
- On white
- 2.14:1 Fail
Background, text · :where(.wp-block-social-links:not(.is-style-logos-only)) .wp-social-link-amazon, :where(.wp-block-social-links.is-style-logos-only) .wp-social-link-amazon
-
Deep Sky Blue
- HEX
- RGB
- HSL
- OKLCH
- CMYK
- 85 18 0 24
- On text
- 2.17:1 Fail
- On white
- 3.06:1 AA large
Background, text · :where(.wp-block-social-links:not(.is-style-logos-only)) .wp-social-link-bandcam, :where(.wp-block-social-links.is-style-logos-only) .wp-social-link-bandcamp
-
Light Steel Blue
- HEX
- RGB
- HSL
- OKLCH
- CMYK
- 96 52 0 0
- On text
- 2.84:1 Fail
- On white
- 4.01:1 AA large
Background, text · :where(.wp-block-social-links:not(.is-style-logos-only)) .wp-social-link-bluesky, :where(.wp-block-social-links.is-style-logos-only) .wp-social-link-bluesky
-
Medium Spring Green
- HEX
- RGB
- HSL
- OKLCH
- CMYK
- 99 0 32 11
- On text
- 1.18:1 Fail
- On white
- 1.67:1 Fail
Background, text · :where(.wp-block-social-links:not(.is-style-logos-only)) .wp-social-link-deviant, :where(.wp-block-social-links.is-style-logos-only) .wp-social-link-deviantart
Gradients
-
linear-gradient(90deg,#00000014 0,#00000026 15%,#00000014 30%)
Dark mode
When the device is set to dark-
Black
#000000
-
Off White
#DADBDB
-
Charcoal
#3A3A3A
-
Charcoal
#2A2A2A
Typography
Faces from Google Fonts are shown in the real thing. Others are licensed to the site, so they show in your device’s copy if you have one, or a stand-in if not.
franklin-gothic-urw
Aa
400
Aa
700
franklin-gothic-urw
Adobe Fonts · weights 400, 500, 700 · headings, body · shown in a stand-in if you don’t have it
Aa
400
Aa
700
abril-text
Adobe Fonts · weights 400, 500, 600, 700 · headings · shown in a stand-in if you don’t have it
Aa
400
Georgia
System font, or not loaded on this page · weights 400 · headings · shown in a stand-in if you don’t have it
ABCDEFGHIJKLMNOPQRSTUVWXYZ
abcdefghijklmnopqrstuvwxyz
0123456789 ! ? & @ % $ – ’ “ ”
Type scale
From the site’s CSS
Heading 1
clamp(36px, 2.25rem + ((1vw - 3.2px) * 1), 36px) · 36 px / 1.14
weight 700 · abril-text
Pew Research Center
Heading 2
clamp(28px, 1.75rem + ((1vw - 3.2px) * 1), 28px) · 28 px / 1.1
weight 700 · franklin-gothic-urw
Internet & Technology - Research and data from …
Heading 3
clamp(20px, 1.25rem + ((1vw - 3.2px) * 1), 20px) · 20 px / 1.3
weight 700 · abril-text
Internet & Technology - Research and data from …
Heading 4
clamp(18px, 1.125rem + ((1vw - 3.2px) * 1), 18px) · 18 px / 1.4
weight 700 · franklin-gothic-urw
Internet & Technology - Research and data from …
Heading 5
clamp(16px, 1rem + ((1vw - 3.2px) * 1), 16px) · 16 px / 1.6
weight 400 · Georgia
Internet & Technology - Research and data from …
Heading 6
—
franklin-gothic-urw
Internet & Technology - Research and data from …
Body
clamp(14px, 0.875rem + ((1vw - 3.2px) * 0.227), 16px) · 16 px / 1.6
franklin-gothic-urw
The quick brown fox jumps over the lazy dog.
Paragraph
14px
franklin-gothic-urw
The quick brown fox jumps over the lazy dog.
Sizes in use
Most common across the site- 36pxline 1.14 · 4 rules
- 28pxline 34px · 6 rules
- 20pxline 26px · 6 rules
- 18pxline 25px · 7 rules
- 16pxline normal · 18 rules
- 14pxline 1.5 · 8 rules
- 13pxline 1.4 · 8 rules
- 12pxline 1.4 · 5 rules
Elements
The main button and link as the site’s CSS draws them, and the corner radii and shadows it uses most.
Elements
Button
Get started
.wp-block-prc-block-form-message:not(.wp-block) button:not(.wp-element-button) · #000000
Corner radius
- 3px · 7×
- 50% · 4×
- 9999px · 3×
- 4px · 3×
- 12px · 2×
- 34px · 1×
Shadows
- 0 2px 3px 0 light-dark(color(srgb 0 0 0 / 0.20), color(srgb 0 0 0 / 0.50))
- 0 0 10px #00000080
- 0 4px 8px #0000001a
- 0 -4px 8px #0000001a
Layout
Breakpoints from the site’s media queries and the widths its content is held to, with how often each appears.
Grid
Breakpoints
480
481
600
767
782
959
960
992
On a scale of 0 to 1440 px.
Content widths (max-width)
1200 px
720 px
690 px
640 px
564 px
300 px
Notes
Plain checks on what was found. Worth fixing if you look after this site.
Notes
- ▲ CheckThe title is 66 characters. Google usually cuts titles near 60, so the end may not show in results.
- ▲ CheckThere is no meta description, so search engines will pick text from the page.
- ▲ CheckThere is no og:image, so links shared on social media show no picture.
Questions
Quick answers, from the same capture as the rest of this guide.
Questions
- What font does Pew Research Center use?
- Pew Research Center’s website uses two typefaces: franklin-gothic-urw (headings and body text), adobe Fonts; abril-text, adobe Fonts.
- What are Pew Research Center’s brand colours?
- The main colours on pewinternet.org are Deep Steel Blue (#346EAD), Dodger Blue (#5B9BD5), Crimson (#E21B24), Red (#FF0000), Orange Red (#F45800) and Indian Red (#F6405F).
- What colour is Pew Research Center’s text and background?
- Body text is #D9D9D9 on a #1A1A1A background.
- Where is Pew Research Center’s logo from?
- The logo shown in this guide was found on pewinternet.org’s homepage. For official logo files and usage rules, check Pew Research Center’s own brand or press page.
- Is this Pew Research Center’s official style guide?
- No. SiteStyleGuide made it from pewinternet.org’s public web pages on 1 November 2026, and isn’t affiliated with Pew Research Center. Members can refresh a guide after 90 days to pick up changes.
Design tokens
Everything above as CSS variables, ready to paste into a project. Members can download the tokens as files for Figma (Tokens Studio), Style Dictionary and Tailwind.
Tokens
pewinternet-org-tokens.css
/* pewinternet.org design tokens, from SiteStyleGuide (https://sitestyleguide.com/pewinternet.org) */
:root {
/* Colours */
--text: #D9D9D9;
--background: #1A1A1A;
--colour-white: #FFFFFF;
--colour-black: #000000;
--colour-deep-off-white: #D9D9D9;
--colour-light-off-white: #F0F0F0;
--colour-deep-steel-blue: #346EAD;
--colour-dodger-blue: #5B9BD5;
--colour-crimson: #E21B24;
--colour-red: #FF0000;
--colour-orange-red: #F45800;
--colour-indian-red: #F6405F;
--colour-lime-green: #1BD760;
--colour-royal-blue: #0757FE;
--colour-orange: #FF9900;
--colour-deep-sky-blue: #1EA0C3;
--colour-light-steel-blue: #0A7AFF;
--colour-medium-spring-green: #02E49B;
--gradient-1: linear-gradient(90deg,#00000014 0,#00000026 15%,#00000014 30%);
/* Typefaces */
--font-headings: 'franklin-gothic-urw', 'Verdana', 'Geneva', sans-serif;
--font-body: 'franklin-gothic-urw', 'Verdana', 'Geneva', sans-serif;
/* Type scale */
--text-p: 14px;
/* Shape */
--radius-1: 3px;
--radius-2: 50%;
--radius-3: 9999px;
--radius-4: 4px;
--radius-5: 12px;
--radius-6: 34px;
/* Layout (breakpoints can’t be used in media queries as variables; they’re here for reference) */
--breakpoint-1: 480px;
--breakpoint-2: 481px;
--breakpoint-3: 600px;
--breakpoint-4: 767px;
--breakpoint-5: 782px;
--breakpoint-6: 959px;
--breakpoint-7: 960px;
--breakpoint-8: 992px;
--max-width-1: 1200px;
--max-width-2: 720px;
--max-width-3: 690px;
--max-width-4: 640px;
--max-width-5: 564px;
--max-width-6: 300px;
}
{
"site": "pewinternet.org",
"source": "https://sitestyleguide.com/pewinternet.org",
"text": "#D9D9D9",
"background": "#1A1A1A",
"colours": [
{
"name": "White",
"hex": "#FFFFFF",
"rgb": [
255,
255,
255
]
},
{
"name": "Black",
"hex": "#000000",
"rgb": [
0,
0,
0
]
},
{
"name": "Deep Off White",
"hex": "#D9D9D9",
"rgb": [
217,
217,
217
]
},
{
"name": "Light Off White",
"hex": "#F0F0F0",
"rgb": [
240,
240,
240
]
},
{
"name": "Deep Steel Blue",
"hex": "#346EAD",
"rgb": [
52,
110,
173
]
},
{
"name": "Dodger Blue",
"hex": "#5B9BD5",
"rgb": [
91,
155,
213
]
},
{
"name": "Crimson",
"hex": "#E21B24",
"rgb": [
226,
27,
36
]
},
{
"name": "Red",
"hex": "#FF0000",
"rgb": [
255,
0,
0
]
},
{
"name": "Orange Red",
"hex": "#F45800",
"rgb": [
244,
88,
0
]
},
{
"name": "Indian Red",
"hex": "#F6405F",
"rgb": [
246,
64,
95
]
},
{
"name": "Lime Green",
"hex": "#1BD760",
"rgb": [
27,
215,
96
]
},
{
"name": "Royal Blue",
"hex": "#0757FE",
"rgb": [
7,
87,
254
]
},
{
"name": "Orange",
"hex": "#FF9900",
"rgb": [
255,
153,
0
]
},
{
"name": "Deep Sky Blue",
"hex": "#1EA0C3",
"rgb": [
30,
160,
195
]
},
{
"name": "Light Steel Blue",
"hex": "#0A7AFF",
"rgb": [
10,
122,
255
]
},
{
"name": "Medium Spring Green",
"hex": "#02E49B",
"rgb": [
2,
228,
155
]
}
],
"fonts": [
{
"name": "franklin-gothic-urw",
"stack": "'franklin-gothic-urw', Verdana, Geneva, sans-serif",
"weights": [
400,
500,
700
],
"source": "Adobe Fonts"
},
{
"name": "abril-text",
"stack": "'abril-text', Georgia, 'Times New Roman', Times, serif",
"weights": [
400,
500,
600,
700
],
"source": "Adobe Fonts"
},
{
"name": "Georgia",
"stack": "Georgia, 'Times New Roman', Times, serif",
"weights": [
400
],
"source": "System font, or not loaded on this page"
}
]
}
Share
Links open each service’s own share page. Nothing from them loads here.
Share
Run pewinternet.org?
Add the badge to your siteLink to this guide from your own site, so your team, designers and agencies can find your colours and fonts in one place.
<a href="https://sitestyleguide.com/pewinternet.org" title="Pew Research Center style guide on SiteStyleGuide"><img src="https://sitestyleguide.com/public/badge.svg" alt="View our style guide on SiteStyleGuide" width="200" height="44"></a>
Similar colours
Websites whose lead colour is closest to Pew Research Center’s
fidelity.com
fidelity.com · 4 days ago
Save
kakaku.com
kakaku.com · 5 days ago
Save
calculator.net
calculator.net · 3 days ago
Save
Captured from pewinternet.org on 1 November 2026. SiteStyleGuide isn’t affiliated with or endorsed by Pew Research Center; this guide describes the public website for reference.