SiteStyleGuide

Unofficial A style guide made by SiteStyleGuide from scientificamerican.com’s public web pages. Not affiliated with or endorsed by Scientific American. The real site is scientificamerican.com ↗

Scientific American logo

Unofficial style guide

Scientific Americanstyle guide

Scientific American’s website (scientificamerican.com) uses GT America for its headings and body text. Its palette is led by Deep Sky Blue (#4BBBE0), Steel Blue (#007FAD) and Deep Steel Blue (#0376A1), with #1A1A1A text on #FFFFFF. Captured from the live site on 5 November 2026.

Typefaces
GT America, GT America Condensed, Crimson Text
Palette
4 neutrals, 11 colours, 2 gradients
Captured
5 Nov 2026 · added by @sitestyleguide
https://www.scientificamerican.com/ Screenshot
Screenshot of the scientificamerican.com homepage on a desktop screen
Screenshot of scientificamerican.com on a 1440 px desktop screen, 5 Nov 2026.

Identity & metadata

What browsers, search engines and social cards show before anyone reaches the page, from the homepage’s <head>.

Title &
description

Page title
Scientific American
● 19 / 60 characters
Meta description
Scientific American is the essential guide to the most awe-inspiring advances in science and technology, explaining how they change our understanding of the world and shape our lives.
▲ 183 / 160 characters
Site name
Scientific American
og:title
Scientific American
og:description
Scientific American is the essential guide to the most awe-inspiring advances in science and technology, explaining how they change our understanding of the world and shape our lives.
Language
en
Theme colour
#fff

In search results

Scientific Americanhttps://www.scientificamerican.com/

Scientific American

Scientific American is the essential guide to the most awe-inspiring advances in science and technology, explaining how they change our understanding of the worl…

When shared

The image Scientific American shares with links

scientificamerican.com

Scientific American

Scientific American is the essential guide to the most awe-inspiring advances in science and technology, expl…

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Colour

Read from the site’s stylesheets and weighted by where each colour is used. Names are the nearest standard colour name. Click a swatch to copy its hex code.

Contrast is against the site’s text colour (#1A1A1A) and white, using WCAG 2 ratios: 4.5 for body text, 3 for large text.

Colour

Balance

How much each colour is used
  • White 29.6%
  • Charcoal 21.4%
  • Deep Sky Blue 9.7%
  • Dark Grey 9.3%
  • Off White 8.7%
  • Steel Blue 6.8%
  • Deep Steel Blue 2.5%
  • Light Blue 2.4%
  • Peru 2.3%
  • Fire Brick 2%
  • Light Steel Blue 1.8%
  • Medium Sea Green 1.1%
  • Dark Golden Rod 1.1%
  • Bisque 0.8%
  • Crimson 0.6%

By how often each colour appears in the site’s CSS, weighted by where (body, headings, buttons), not by area on the screen.

Neutrals

Text, backgrounds and structure
  • White

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    0 0 0 0
    On text
    17.40:1 AAA
    On white
    —

    Text, background, border · html, --ring-offset-color

  • Charcoal

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    0 0 0 80
    On text
    1.38:1 Fail
    On white
    12.63:1 AAA

    Text, background, border · .discussionCTA-lgi88 h2, .hp_native_ux2-7hMfx.is-loaded h2

  • Dark Grey

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    0 0 0 60
    On text
    3.03:1 AA large
    On white
    5.74:1 AA

    Text, background, border · h2:where(.prose-mhScE>*), .newsletterBtn-P-9hW:disabled

  • Off White

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    0 0 0 8
    On text
    14.60:1 AAA
    On white
    1.19:1 Fail

    Background, border · .ad-Xtmn1.is-loaded, figure:where(.prose-MpLPk>*):not(.does-not-exist-SALDg) img:before

Colours

Brand colours and accents, most used first
  • Deep Sky Blue

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    67 17 0 12
    On text
    7.86:1 AAA
    On white
    2.21:1 Fail

    Text, graphic, background · .dek-1DArZ>p:first-child:before, .message-BAUWT .icon-nKdsV

  • Steel Blue

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    100 27 0 32
    On text
    3.84:1 AA large
    On white
    4.53:1 AA

    Text, background, graphic · --ring-color, .subscribeLink-9v3Mk

  • Deep Steel Blue

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    98 27 0 37
    On text
    3.41:1 AA large
    On white
    5.11:1 AA

    Background, border, text · .blue3Btn-bZbVn, .footerSubscribe-QtEdJ

  • Light Blue

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    31 10 0 6
    On text
    11.31:1 AAA
    On white
    1.54:1 Fail

    Background, text, border · .salesBanner-10cNR, .footerSubscribe-012p2

  • Peru

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    0 40 100 16
    On text
    5.73:1 AA
    On white
    3.04:1 AA large

    Graphic, background · .collection-s5REU .button-KXV0y, .cardLink-6ovwL:before

  • Fire Brick

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    0 92 89 35
    On text
    2.25:1 Fail
    On white
    7.73:1 AAA

    Text, background · .userEnv-L6yV-.test-UiUzx, .dropdownIconContainer--yKdJ.test-UiUzx:after

  • Light Steel Blue

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    100 27 0 25
    On text
    4.51:1 AA
    On white
    3.86:1 AA large

    Background, border · .blue2Btn--SiJW, .segmentItems-mJkDY

  • Medium Sea Green

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    100 0 47 34
    On text
    5.59:1 AA
    On white
    3.11:1 AA large

    Background, text · .userEnv-L6yV-.stage-Lv-pV, .dropdownIconContainer--yKdJ.stage-Lv-pV:after

  • Dark Golden Rod

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    0 38 100 34
    On text
    3.85:1 AA large
    On white
    4.52:1 AA

    Text · .errorDetail-ZQ3bV, .errorInfo-Z25x1 .warn-TPi6t

  • Bisque

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    0 9 18 9
    On text
    12.01:1 AAA
    On white
    1.45:1 Fail

    Background · .discussionCTA-lgi88, --color-tan

  • Crimson

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    0 91 73 14
    On text
    3.49:1 AA large
    On white
    4.99:1 AA

    Used · --font-stack-crimson

Gradients

  • linear-gradient(135deg,transparent 25%,rgba(255,255,255,.1) 25%,rgba(255,255,255,.1) 50%,transparent 50%,transparent 75%,rgba(255,255,255,.1) 75%,rgba(255,255,255,.1))

  • linear-gradient(to top,#000,transparent)

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Typography

Faces from Google Fonts are shown in the real thing. Others are licensed to the site, so they show in your device’s copy if you have one, or a stand-in if not.

GT America

Aa 100 Aa 700

GT America

Self-hosted · weights 100, 400, 700 · body, headings · shown in a stand-in if you don’t have it

Aa 400 Aa 700

GT America Condensed

Self-hosted · weights 400, 500, 700 · headings · shown in a stand-in if you don’t have it

Aa 400 Aa 700

Crimson Text

Self-hosted · weights 400, 600, 700 · headings · shown in a stand-in if you don’t have it

ABCDEFGHIJKLMNOPQRSTUVWXYZ
abcdefghijklmnopqrstuvwxyz
0123456789 ! ? & @ % $ – ’ “ ”

Type scale

From the site’s CSS
Heading 2 1.125rem · 18 px weight 500 · uppercase · GT America Condensed

Scientific American

Heading 3 .9rem · 14 px / normal weight 500 · capitalize · GT America Condensed

Scientific American

Heading 4 .8rem · 13 px weight 700

Scientific American

Body — GT America

Scientific American is the essential guide to the most awe-inspiring advances in science and technology, explaining how they change our und…

Paragraph 1rem · 16 px / 1.75

Scientific American is the essential guide to the most awe-inspiring advances in science and technology, explaining how they change our und…

Link 1.125rem · 18 px weight 500 · GT America Condensed

Read more about Scientific American

Sizes in use

Most common across the site
  • 20pxline 1.75 · 4 rules
  • 18pxline 1.15 · 11 rules
  • 16pxline 1.5 · 17 rules
  • 14pxline 3 · 10 rules
  • 13pxline 1.75 · 15 rules
  • 12pxline 1.25 · 9 rules
  • 11pxline 1 · 12 rules
  • 10pxline 1 · 13 rules

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Elements

The main button and link as the site’s CSS draws them, and the corner radii and shadows it uses most.

Elements

Corner radius

  • 5px · 13×
  • 3px · 8×
  • 2px · 4×
  • 100% · 4×
  • 10px · 4×

Shadows

  • 0 0 #fff,0 0 0 1px #007fad,
  • ,,
  • 0 0 5px #0000004d
  • 0 3px 3px #00000040

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Layout

Breakpoints from the site’s media queries and the widths its content is held to, with how often each appears.

Grid

Breakpoints

700
750
800
840
899
900
950
1280

On a scale of 0 to 1440 px.

Content widths (max-width)

800 px
565 px
470 px
420 px
400 px
360 px

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Notes

Plain checks on what was found. Worth fixing if you look after this site.

Notes

  • ● FineThe title is 19 characters, short enough to show in full in search results.
  • ▲ CheckThe description is 183 characters. Search results usually show about 160.

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Questions

Quick answers, from the same capture as the rest of this guide.

Questions

What font does Scientific American use?
Scientific American’s website uses three typefaces: GT America (headings and body text), self-hosted; GT America Condensed, self-hosted; Crimson Text, self-hosted.
What are Scientific American’s brand colours?
The main colours on scientificamerican.com are Deep Sky Blue (#4BBBE0), Steel Blue (#007FAD), Deep Steel Blue (#0376A1), Light Blue (#A4D8EF), Peru (#D58000) and Fire Brick (#A70E13).
What colour is Scientific American’s text and background?
Body text is #1A1A1A on a #FFFFFF background.
Where is Scientific American’s logo from?
The logo shown in this guide was found on scientificamerican.com’s homepage. For official logo files and usage rules, check Scientific American’s own brand or press page.
Is this Scientific American’s official style guide?
No. SiteStyleGuide made it from scientificamerican.com’s public web pages on 5 November 2026, and isn’t affiliated with Scientific American. Members can refresh a guide after 90 days to pick up changes.

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Design tokens

Everything above as CSS variables, ready to paste into a project. Members can download the tokens as files for Figma (Tokens Studio), Style Dictionary and Tailwind.

Tokens

scientificamerican-com-tokens.css

Download

Free with an account: sign up or sign in, and you’ll come straight back here.

/* scientificamerican.com design tokens, from SiteStyleGuide (https://sitestyleguide.com/scientificamerican.com) */
:root {
  /* Colours */
  --text: #1A1A1A;
  --background: #FFFFFF;
  --colour-white: #FFFFFF;
  --colour-charcoal: #333333;
  --colour-dark-grey: #666666;
  --colour-off-white: #EBEBEB;
  --colour-deep-sky-blue: #4BBBE0;
  --colour-steel-blue: #007FAD;
  --colour-deep-steel-blue: #0376A1;
  --colour-light-blue: #A4D8EF;
  --colour-peru: #D58000;
  --colour-fire-brick: #A70E13;
  --colour-light-steel-blue: #008BBE;
  --colour-medium-sea-green: #00A859;
  --colour-dark-golden-rod: #A86800;
  --colour-bisque: #E8D3BE;
  --colour-crimson: #DC143C;
  --gradient-1: linear-gradient(135deg,transparent 25%,rgba(255,255,255,.1) 25%,rgba(255,255,255,.1) 50%,transparent 50%,transparent 75%,rgba(255,255,255,.1) 75%,rgba(255,255,255,.1));
  --gradient-2: linear-gradient(to top,#000,transparent);

  /* Typefaces */
  --font-body: 'GT America';
  --font-headings: 'GT America';

  /* Type scale */
  --text-h2: 1.125rem;
  --text-h3: .9rem;
  --leading-h3: normal;
  --text-h4: .8rem;
  --text-p: 1rem;
  --leading-p: 1.75;
  --text-a: 1.125rem;

  /* Shape */
  --radius-1: 5px;
  --radius-2: 3px;
  --radius-3: 2px;
  --radius-4: 100%;
  --radius-5: 10px;

  /* Layout (breakpoints can’t be used in media queries as variables; they’re here for reference) */
  --breakpoint-1: 700px;
  --breakpoint-2: 750px;
  --breakpoint-3: 800px;
  --breakpoint-4: 840px;
  --breakpoint-5: 899px;
  --breakpoint-6: 900px;
  --breakpoint-7: 950px;
  --breakpoint-8: 1280px;
  --max-width-1: 800px;
  --max-width-2: 565px;
  --max-width-3: 470px;
  --max-width-4: 420px;
  --max-width-5: 400px;
  --max-width-6: 360px;
}

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Other websites using GT America as their main typeface
Websites whose lead colour is closest to Scientific American’s

Captured from scientificamerican.com on 5 November 2026. SiteStyleGuide isn’t affiliated with or endorsed by Scientific American; this guide describes the public website for reference.