SiteStyleGuide

Unofficial A style guide made by SiteStyleGuide from socialmediatoday.com’s public web pages. Not affiliated with or endorsed by Social Media News. The real site is socialmediatoday.com ↗

Social Media News logo

Unofficial style guide

Social Media Newsstyle guide

Social Media News’s website (socialmediatoday.com) sets its headings in Source Serif 4 and its body text in Satoshi. Its palette is led by Crimson (#E0002B), Light Slate Blue (#414192) and Midnight Blue (#1F2159), with #0A0A0A text on #FFFFFF. Captured from the live site on 4 November 2026.

Typefaces
Source Serif 4, Satoshi, Georgia
Palette
4 neutrals, 12 colours, 3 gradients
Captured
4 Nov 2026 · added by @sitestyleguide
https://www.socialmediatoday.com/ Screenshot
Screenshot of the socialmediatoday.com homepage on a desktop screen
Screenshot of socialmediatoday.com on a 1440 px desktop screen, 4 Nov 2026.

Identity & metadata

What browsers, search engines and social cards show before anyone reaches the page, from the homepage’s <head>.

Title &
description

Page title
Social Media News | Social Media Today
● 38 / 60 characters
Meta description
The latest news, trends, and tips in social media.
● 50 / 160 characters
og:title
Social Media News | Social Media Today
og:description
The latest news, trends, and tips in social media.
Language
en
Theme colour
#ffffff

In search results

Social Media Newshttps://www.socialmediatoday.com/

Social Media News | Social Media Today

The latest news, trends, and tips in social media.

When shared

No og:image, so no picture

socialmediatoday.com

Social Media News | Social Media Today

The latest news, trends, and tips in social media.

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Colour

Read from the site’s stylesheets and weighted by where each colour is used. Names are the nearest standard colour name. Click a swatch to copy its hex code.

Contrast is against the site’s text colour (#0A0A0A) and white, using WCAG 2 ratios: 4.5 for body text, 3 for large text.

Colour

Balance

How much each colour is used
  • White 26.6%
  • Black 19.8%
  • Cool Off White 14.9%
  • Cool Dark Grey 14.3%
  • Crimson 10.3%
  • Light Slate Blue 6%
  • Midnight Blue 2.4%
  • Gold 1.8%
  • Lavender 0.9%
  • Misty Rose 0.6%
  • Maroon 0.6%
  • Brown 0.5%
  • Deep Sky Blue 0.4%
  • Slate Blue 0.3%
  • Light Steel Blue 0.3%
  • Deep Slate Blue 0.3%

By how often each colour appears in the site’s CSS, weighted by where (body, headings, buttons), not by area on the screen.

Neutrals

Text, backgrounds and structure
  • White

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    0 0 0 0
    On text
    19.80:1 AAA
    On white
    —

    Background, text, border · body, .mobile-footer-ad

  • Black

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    0 0 0 96
    On text
    —
    On white
    19.80:1 AAA

    Text, background, border · .button--sponsored, .button.black

  • Cool Off White

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    2 2 0 2
    On text
    18.22:1 AAA
    On white
    1.09:1 Fail

    Background, border · .wwar-wrapper h2, .lib-client-items-wrapper h2

  • Cool Dark Grey

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    11 10 0 51
    On text
    4.03:1 AA large
    On white
    4.92:1 AA

    Text, background, border · .editor-title, .article-byline .author .author-name .author-title

Colours

Brand colours and accents, most used first
  • Crimson

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    0 100 81 12
    On text
    3.96:1 AA large
    On white
    4.99:1 AA

    Border, text, background · .button--loud, --error-color

  • Light Slate Blue

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    55 55 0 43
    On text
    2.26:1 Fail
    On white
    8.76:1 AAA

    Text, background, border · .button--medium, .signup-page .thanks-page ul li .offer-content .button

  • Midnight Blue

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    65 63 0 65
    On text
    1.34:1 Fail
    On white
    14.79:1 AAA

    Background, text, border · .button--soft-inverse, section.cta-section

  • Gold

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    0 20 100 0
    On text
    13.09:1 AAA
    On white
    1.51:1 Fail

    Background, border, graphic · .award-content .roundup__title-highlight, --dive-awards-color

  • Lavender

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    9 9 0 1
    On text
    15.98:1 AAA
    On white
    1.24:1 Fail

    Background, border · --medium-100, .non-see-all

  • Misty Rose

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    0 14 14 0
    On text
    15.47:1 AAA
    On white
    1.28:1 Fail

    Background · --loud-50, .tt-community-nav-wrapper .tt-community-desktop-nav-main .community-dropdown-men

  • Maroon

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    0 90 81 51
    On text
    1.84:1 Fail
    On white
    10.75:1 AAA

    Graphic · .tt-community-menu-bar .community-mobile-dropdown-menu .community-dropdown-item , --loud-700

  • Brown

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    0 89 79 34
    On text
    2.64:1 Fail
    On white
    7.51:1 AAA

    Background · --loud-600, .tt-community-menu-bar .community-mobile-dropdown-menu .community-dropdown-item.

  • Deep Sky Blue

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    64 28 0 7
    On text
    8.03:1 AAA
    On white
    2.46:1 Fail

    Background, border · .button.twitter, .pquote

  • Slate Blue

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    48 48 0 35
    On text
    3.13:1 AA large
    On white
    6.33:1 AA

    Used · --medium-400

  • Light Steel Blue

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    27 27 0 13
    On text
    8.34:1 AAA
    On white
    2.37:1 Fail

    Used · --medium-200

  • Deep Slate Blue

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    59 59 0 51
    On text
    1.80:1 Fail
    On white
    10.99:1 AAA

    Used · --medium-600

Gradients

  • linear-gradient(90deg, rgba(255, 255, 255, 0), rgba(255, 255, 255, 0.2), rgba(255, 255, 255, 0))

  • linear-gradient(to right, #1f2159, #414192)

  • linear-gradient(90deg, rgba(230, 229, 237, 0), #e6e5ed, rgba(230, 229, 237, 0))

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Typography

Faces from Google Fonts are shown in the real thing. Others are licensed to the site, so they show in your device’s copy if you have one, or a stand-in if not.

Source Serif 4

Aa 400 Aa 800

Source Serif 4

Self-hosted · weights 400, 500, 600, 700, 800 · headings · shown in a stand-in if you don’t have it

Aa 400 Aa 800

Satoshi

Self-hosted · weights 400, 500, 600, 700, 800 · headings, buttons, body · shown in a stand-in if you don’t have it

Aa 400

Georgia

System font, or not loaded on this page · weights 400 · shown in a stand-in if you don’t have it

ABCDEFGHIJKLMNOPQRSTUVWXYZ
abcdefghijklmnopqrstuvwxyz
0123456789 ! ? & @ % $ – ’ “ ”

Type scale

From the site’s CSS
Heading 1 2em · 32 px

Social Media News

Heading 2 1.25rem · 20 px / 1.2 weight 500 · uppercase · Source Serif 4

Social Media News | Social Media Today

Heading 3 1rem · 16 px / 1.3 weight 700 · uppercase · Satoshi

Social Media News | Social Media Today

Heading 4 .875rem · 14 px / 1.4 weight 400 · uppercase · Satoshi

Social Media News | Social Media Today

Heading 5 — Source Serif 4

Social Media News | Social Media Today

Heading 6 1.25rem · 20 px weight 600 · Source Serif 4

Social Media News | Social Media Today

Body — / 1.5 weight 400 · Satoshi

The latest news, trends, and tips in social media.

Paragraph 1.125rem · 18 px

The latest news, trends, and tips in social media.

Small 80%

The latest news, trends, and tips in social media.

Button — / 1 weight 500 · none · Satoshi

Get started

Link 1rem · 16 px / 1.3 weight 600 · capitalize · Satoshi

Read more about Social Media News

Sizes in use

Most common across the site
  • 26pxline 1.2 · 11 rules
  • 24pxline 1.2 · 12 rules
  • 22pxline 1.3 · 11 rules
  • 20pxline 1.3 · 26 rules
  • 18pxline 1.3 · 37 rules
  • 16pxline 1.3 · 110 rules
  • 14pxline 1.2 · 78 rules
  • 12pxline 1.5 · 23 rules

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Elements

The main button and link as the site’s CSS draws them, and the corner radii and shadows it uses most.

Elements

Button

Get started

.button--soft-inverse · #1F2159

Link

Read our latest news today.

a · #0A0A0A

Corner radius

  • 0.25rem · 28×
  • 50% · 21×
  • .25rem · 15×
  • 0.375rem · 13×
  • 4px · 11×
  • .375rem · 8×

Shadows

  • 0 0 8px 0 rgba(120,120,140,.2)
  • 0 2px 2px 0 rgba(0,0,0,.05),0 1px 3px 0 rgba(0,0,0,.1),0 2px 1px -2px rgba(0,0,0,.1)
  • 0 2px 4px 0 rgba(110,112,124,.3)
  • 0 4px 12px rgba(0,0,0,.15)

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Layout

Breakpoints from the site’s media queries and the widths its content is held to, with how often each appears.

Grid

Breakpoints

639
640
649
768
928
1023
1024
1120

On a scale of 0 to 1440 px.

Content widths (max-width)

1200 px
900 px
800 px
645 px
620 px
615 px

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Notes

Plain checks on what was found. Worth fixing if you look after this site.

Notes

  • ● FineThe title is 38 characters, short enough to show in full in search results.

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Questions

Quick answers, from the same capture as the rest of this guide.

Questions

What font does Social Media News use?
Social Media News’s website uses two typefaces: Source Serif 4 (headings), self-hosted; Satoshi (body text), self-hosted.
What are Social Media News’s brand colours?
The main colours on socialmediatoday.com are Crimson (#E0002B), Light Slate Blue (#414192), Midnight Blue (#1F2159), Gold (#FFCC00), Lavender (#E5E5FC) and Misty Rose (#FFDBDB).
What colour is Social Media News’s text and background?
Body text is #0A0A0A on a #FFFFFF background.
Where is Social Media News’s logo from?
The logo shown in this guide was found on socialmediatoday.com’s homepage. For official logo files and usage rules, check Social Media News’s own brand or press page.
Is this Social Media News’s official style guide?
No. SiteStyleGuide made it from socialmediatoday.com’s public web pages on 4 November 2026, and isn’t affiliated with Social Media News. Members can refresh a guide after 90 days to pick up changes.

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Design tokens

Everything above as CSS variables, ready to paste into a project. Members can download the tokens as files for Figma (Tokens Studio), Style Dictionary and Tailwind.

Tokens

socialmediatoday-com-tokens.css

Download

Free with an account: sign up or sign in, and you’ll come straight back here.

/* socialmediatoday.com design tokens, from SiteStyleGuide (https://sitestyleguide.com/socialmediatoday.com) */
:root {
  /* Colours */
  --text: #0A0A0A;
  --background: #FFFFFF;
  --colour-white: #FFFFFF;
  --colour-black: #0A0A0A;
  --colour-cool-off-white: #F5F5FA;
  --colour-cool-dark-grey: #6E707C;
  --colour-crimson: #E0002B;
  --colour-light-slate-blue: #414192;
  --colour-midnight-blue: #1F2159;
  --colour-gold: #FFCC00;
  --colour-lavender: #E5E5FC;
  --colour-misty-rose: #FFDBDB;
  --colour-maroon: #7E0C18;
  --colour-brown: #A91223;
  --colour-deep-sky-blue: #55ACEE;
  --colour-slate-blue: #5757A6;
  --colour-light-steel-blue: #A3A3DE;
  --colour-deep-slate-blue: #33337D;
  --gradient-1: linear-gradient(90deg, rgba(255, 255, 255, 0), rgba(255, 255, 255, 0.2), rgba(255, 255, 255, 0));
  --gradient-2: linear-gradient(to right, #1f2159, #414192);
  --gradient-3: linear-gradient(90deg, rgba(230, 229, 237, 0), #e6e5ed, rgba(230, 229, 237, 0));

  /* Typefaces */
  --font-headings: 'Source Serif 4', serif;
  --font-buttons: 'Satoshi', 'Helvetica', 'Arial', sans-serif;
  --font-body: 'Satoshi', 'Helvetica', 'Arial', sans-serif;
  --font-other: 'Georgia', serif;

  /* Type scale */
  --text-h1: 2em;
  --text-h2: 1.25rem;
  --leading-h2: 1.2;
  --text-h3: 1rem;
  --leading-h3: 1.3;
  --text-h4: .875rem;
  --leading-h4: 1.4;
  --text-h6: 1.25rem;
  --text-p: 1.125rem;
  --text-small: 80%;
  --text-a: 1rem;
  --leading-a: 1.3;

  /* Shape */
  --radius-1: 0.25rem;
  --radius-2: 50%;
  --radius-3: .25rem;
  --radius-4: 0.375rem;
  --radius-5: 4px;
  --radius-6: .375rem;

  /* Layout (breakpoints can’t be used in media queries as variables; they’re here for reference) */
  --breakpoint-1: 639px;
  --breakpoint-2: 640px;
  --breakpoint-3: 649px;
  --breakpoint-4: 768px;
  --breakpoint-5: 928px;
  --breakpoint-6: 1023px;
  --breakpoint-7: 1024px;
  --breakpoint-8: 1120px;
  --max-width-1: 1200px;
  --max-width-2: 900px;
  --max-width-3: 800px;
  --max-width-4: 645px;
  --max-width-5: 620px;
  --max-width-6: 615px;
}

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Links open each service’s own share page. Nothing from them loads here.

Share

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<a href="https://sitestyleguide.com/socialmediatoday.com" title="Social Media News style guide on SiteStyleGuide"><img src="https://sitestyleguide.com/public/badge.svg" alt="View our style guide on SiteStyleGuide" width="200" height="44"></a>

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Other websites using Source Serif 4 as their main typeface
Websites whose lead colour is closest to Social Media News’s

Captured from socialmediatoday.com on 4 November 2026. SiteStyleGuide isn’t affiliated with or endorsed by Social Media News; this guide describes the public website for reference.