SiteStyleGuide

Unofficial A style guide made by SiteStyleGuide from nme.com’s public web pages. Not affiliated with or endorsed by NME. The real site is nme.com ↗

NME logo

Unofficial style guide

NMEstyle guide

NME’s website (nme.com) uses Helvetica Neue for its headings and body text. Its palette is led by Deep Red (#E2001A), Deep Pink (#FF008C) and Fire Brick (#B80115), with #000000 text on #FFFFFF. Captured from the live site on 30 October 2026.

Website
nme.com
Typefaces
Helvetica Neue, HelveticaNeue-CondensedBlack, SFMono-Regular
Palette
4 neutrals, 12 colours, 3 gradients
Captured
30 Oct 2026 · added by @sitestyleguide
https://www.nme.com/ Screenshot
Screenshot of the nme.com homepage on a desktop screen
Screenshot of nme.com on a 1440 px desktop screen, 30 Oct 2026.

Identity & metadata

What browsers, search engines and social cards show before anyone reaches the page, from the homepage’s <head>.

Title &
description

Page title
NME | Music, Film, TV, Gaming & Pop Culture News
● 48 / 60 characters
Meta description
NME brings you the latest music and pop culture news and reviews, along with videos and galleries, band features, concert tickets, magazine, radio and more.
● 156 / 160 characters
Site name
NME
og:title
NME | Music, Film, TV, Gaming & Pop Culture News
og:description
NME brings you the latest music and pop culture news and reviews, along with videos and galleries, band features, concert tickets, magazine, radio and more.
Language
en

In search results

NMEhttps://www.nme.com/

NME | Music, Film, TV, Gaming & Pop Culture News

NME brings you the latest music and pop culture news and reviews, along with videos and galleries, band features, concert tickets, magazine, radio and more.

When shared

No og:image, so no picture

nme.com

NME | Music, Film, TV, Gaming & Pop Culture News

NME brings you the latest music and pop culture news and reviews, along with videos and galleries, band featu…

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Colour

Read from the site’s stylesheets and weighted by where each colour is used. Names are the nearest standard colour name. Click a swatch to copy its hex code.

Contrast is against the site’s text colour (#000000) and white, using WCAG 2 ratios: 4.5 for body text, 3 for large text.

Colour

Balance

How much each colour is used
  • White 34.9%
  • Black 23.9%
  • Deep Red 12.3%
  • Deep Black 5%
  • Light Black 4.8%
  • Deep Pink 3.5%
  • Fire Brick 3.3%
  • Olive Drab 2.9%
  • Black 2%
  • Dark Slate Blue 1.8%
  • Royal Blue 1.3%
  • Dim Grey 1%
  • Lemon Chiffon 0.9%
  • Dodger Blue 0.9%
  • Light Red 0.8%
  • Medium Spring Green 0.8%

By how often each colour appears in the site’s CSS, weighted by where (body, headings, buttons), not by area on the screen.

Neutrals

Text, backgrounds and structure
  • White

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    0 0 0 0
    On text
    21.00:1 AAA
    On white
    —

    Text, background, border · --tw-ring-offset-color, input:where(:not([type]))

  • Black

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    0 0 0 100
    On text
    —
    On white
    21.00:1 AAA

    Background, text, border · .hero-scrim, .bg-black

  • Deep Black

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    0 0 6 93
    On text
    1.12:1 Fail
    On white
    18.74:1 AAA

    Background, text, border · .smartlist-number, .home-page-cover-link-button

  • Light Black

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    0 0 0 88
    On text
    1.27:1 Fail
    On white
    16.48:1 AAA

    Background, border · .bg-rich-black, .article-content-wp .game-review-verdict

Colours

Brand colours and accents, most used first
  • Deep Red

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    0 100 88 11
    On text
    4.25:1 AA large
    On white
    4.94:1 AA

    Background, text, border · .btn, --tw-ring-color

  • Deep Pink

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    0 100 45 0
    On text
    5.63:1 AA
    On white
    3.73:1 AA large

    Background, text, border · .bg-vivid-pink, .aria-disabled\:bg-vivid-pink[aria-disabled=true]

  • Fire Brick

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    0 99 89 28
    On text
    3.05:1 AA large
    On white
    6.88:1 AA

    Background, text · .aria-disabled\:bg-primary-hover[aria-disabled=true], .btn:hover

  • Olive Drab

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    19 0 98 35
    On text
    7.40:1 AAA
    On white
    2.84:1 Fail

    Background, text, border · .bg-neutral-green, .aria-disabled\:bg-neutral-green[aria-disabled=true]

  • Black

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    60 40 0 84
    On text
    1.18:1 Fail
    On white
    17.75:1 AAA

    Background · .bg-gray-900, --color-gray-900

  • Dark Slate Blue

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    35 22 0 67
    On text
    2.04:1 Fail
    On white
    10.30:1 AAA

    Text · .disabled\:text-gray-700:disabled, --color-gray-700

  • Royal Blue

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    92 63 0 1
    On text
    4.00:1 AA large
    On white
    5.25:1 AA

    Text, border · --tw-ring-color, input:where([type=checkbox])

  • Dim Grey

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    27 16 0 60
    On text
    2.78:1 Fail
    On white
    7.56:1 AAA

    Used · --tw-prose-lead, --tw-prose-invert-bullets

  • Lemon Chiffon

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    0 2 24 0
    On text
    19.54:1 AAA
    On white
    1.07:1 Fail

    Background · .bg-yellow-100, --color-yellow-100

  • Dodger Blue

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    81 50 0 0
    On text
    5.66:1 AA
    On white
    3.71:1 AA large

    Background · .bg-blue-500\/20, --color-blue-500

  • Light Red

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    0 82 78 2
    On text
    5.52:1 AA
    On white
    3.81:1 AA large

    Text · .text-red-500, --color-red-500

  • Medium Spring Green

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    98 0 49 13
    On text
    11.80:1 AAA
    On white
    1.78:1 Fail

    Text · .text-green-400, --color-green-400

Gradients

  • linear-gradient(initial)

  • linear-gradient(#0000,#00000003 8.1%,#0000000c 15.5%,#0000001b 22.5%,#0000002d 29%,#00000042 35.3%,#0000005a 41.2%,#00000073 47.1%,#0000008c 52.9%,#000000a5 58.8%,#000000bd 64.7%,#000000d2 71%,#000000e4 77.5%,#000000f3 84.5%,#000000fc 91.9%,#000)

  • linear-gradient(-45deg,#0000 40%,#ffffff73,#0000 60%)

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Typography

Faces from Google Fonts are shown in the real thing. Others are licensed to the site, so they show in your device’s copy if you have one, or a stand-in if not.

Helvetica Neue

Aa 400

Helvetica Neue

System font, or not loaded on this page · body · shown in a stand-in if you don’t have it

Aa 400

HelveticaNeue-CondensedBlack

System font, or not loaded on this page · shown in a stand-in if you don’t have it

Aa 400

SFMono-Regular

System font, or not loaded on this page · shown in a stand-in if you don’t have it

Aa 400

HelveticaNeue-CondensedBold

System font, or not loaded on this page · shown in a stand-in if you don’t have it

ABCDEFGHIJKLMNOPQRSTUVWXYZ
abcdefghijklmnopqrstuvwxyz
0123456789 ! ? & @ % $ – ’ “ ”

Type scale

From the site’s CSS
Paragraph 1.8rem · 29 px / 1.625

NME brings you the latest music and pop culture news and reviews, along with videos and galleries, band features, concert tickets, magazine…

Small 80%

NME brings you the latest music and pop culture news and reviews, along with videos and galleries, band features, concert tickets, magazine…

Sizes in use

Most common across the site
  • 32pxline 1.5 · 3 rules
  • 24pxline 1.33333 · 6 rules
  • 20pxline 1.6 · 7 rules
  • 18pxline 1.74 · 5 rules
  • 17pxline 1.65 · 3 rules
  • 16pxline initial · 6 rules
  • 14pxline initial · 19 rules
  • 13px4 rules

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Elements

The main button and link as the site’s CSS draws them, and the corner radii and shadows it uses most.

Elements

Corner radius

  • .5rem · 8×
  • .25rem · 7×
  • .375rem · 4×
  • .3125rem · 2×
  • 1rem · 2×
  • .1875rem · 2×

Shadows

  • 0 0 #0000,0 0 #0000,0 0 #0000,0 0 #0000,0 0 #0000
  • 0 0 #0000,0 0 #0000,0 0 #0000
  • 0 1px 2px #0000001a
  • 0 0 0 1px ,0 3px 0

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Layout

Breakpoints from the site’s media queries and the widths its content is held to, with how often each appears.

Grid

Breakpoints

400
480
580
640
768
1024
1280
1536

On a scale of 0 to 1536 px.

Content widths (max-width)

1536 px
1280 px
1024 px
768 px
640 px
300 px

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Notes

Plain checks on what was found. Worth fixing if you look after this site.

Notes

  • ● FineThe title is 48 characters, short enough to show in full in search results.
  • ▲ CheckThere is no og:image, so links shared on social media show no picture.

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Questions

Quick answers, from the same capture as the rest of this guide.

Questions

What font does NME use?
NME’s website uses one typeface: Helvetica Neue (headings and body text), a system font.
What are NME’s brand colours?
The main colours on nme.com are Deep Red (#E2001A), Deep Pink (#FF008C), Fire Brick (#B80115), Olive Drab (#86A503), Black (#101828) and Dark Slate Blue (#364153).
What colour is NME’s text and background?
Body text is #000000 on a #FFFFFF background.
Where is NME’s logo from?
The logo shown in this guide was found on nme.com’s homepage. For official logo files and usage rules, check NME’s own brand or press page.
Is this NME’s official style guide?
No. SiteStyleGuide made it from nme.com’s public web pages on 30 October 2026, and isn’t affiliated with NME. Members can refresh a guide after 90 days to pick up changes.

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Design tokens

Everything above as CSS variables, ready to paste into a project. Members can download the tokens as files for Figma (Tokens Studio), Style Dictionary and Tailwind.

Tokens

nme-com-tokens.css

Download

Free with an account: sign up or sign in, and you’ll come straight back here.

/* nme.com design tokens, from SiteStyleGuide (https://sitestyleguide.com/nme.com) */
:root {
  /* Colours */
  --text: #000000;
  --background: #FFFFFF;
  --colour-white: #FFFFFF;
  --colour-black: #000000;
  --colour-deep-black: #121211;
  --colour-light-black: #1F1F1F;
  --colour-deep-red: #E2001A;
  --colour-deep-pink: #FF008C;
  --colour-fire-brick: #B80115;
  --colour-olive-drab: #86A503;
  --colour-black-2: #101828;
  --colour-dark-slate-blue: #364153;
  --colour-royal-blue: #155DFC;
  --colour-dim-grey: #4A5565;
  --colour-lemon-chiffon: #FEF9C2;
  --colour-dodger-blue: #3080FF;
  --colour-light-red: #FB2C36;
  --colour-medium-spring-green: #05DF72;
  --gradient-1: linear-gradient(initial);
  --gradient-2: linear-gradient(#0000,#00000003 8.1%,#0000000c 15.5%,#0000001b 22.5%,#0000002d 29%,#00000042 35.3%,#0000005a 41.2%,#00000073 47.1%,#0000008c 52.9%,#000000a5 58.8%,#000000bd 64.7%,#000000d2 71%,#000000e4 77.5%,#000000f3 84.5%,#000000fc 91.9%,#000);
  --gradient-3: linear-gradient(-45deg,#0000 40%,#ffffff73,#0000 60%);

  /* Typefaces */
  --font-body: 'Helvetica Neue', 'Helvetica', 'Arial', sans-serif;
  --font-other: 'HelveticaNeue-CondensedBlack', 'HelveticaNeueBlackCondensed', 'Helvetica Condensed', 'Arial Narrow Bold', 'Arial Narrow', sans-serif;

  /* Type scale */
  --text-p: 1.8rem;
  --leading-p: 1.625;
  --text-small: 80%;

  /* Shape */
  --radius-1: .5rem;
  --radius-2: .25rem;
  --radius-3: .375rem;
  --radius-4: .3125rem;
  --radius-5: 1rem;
  --radius-6: .1875rem;

  /* Layout (breakpoints can’t be used in media queries as variables; they’re here for reference) */
  --breakpoint-1: 400px;
  --breakpoint-2: 480px;
  --breakpoint-3: 580px;
  --breakpoint-4: 640px;
  --breakpoint-5: 768px;
  --breakpoint-6: 1024px;
  --breakpoint-7: 1280px;
  --breakpoint-8: 1536px;
  --max-width-1: 1536px;
  --max-width-2: 1280px;
  --max-width-3: 1024px;
  --max-width-4: 768px;
  --max-width-5: 640px;
  --max-width-6: 300px;
}

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Other websites using Helvetica Neue as their main typeface
Websites whose lead colour is closest to NME’s

Captured from nme.com on 30 October 2026. SiteStyleGuide isn’t affiliated with or endorsed by NME; this guide describes the public website for reference.