SiteStyleGuide

Unofficial A style guide made by SiteStyleGuide from thepioneerwoman.com’s public web pages. Not affiliated with or endorsed by The Pioneer Woman. The real site is thepioneerwoman.com ↗

The Pioneer Woman logo

Unofficial style guide

The Pioneer Womanstyle guide

The Pioneer Woman’s website (thepioneerwoman.com) uses Petrona for its headings and body text. Its palette is led by Dark Magenta (#8B376C), Old Lace (#F4EDD8) and Thistle (#E6C1D9), with #121212 text on #FFFFFF. Captured from the live site on 30 October 2026.

Typefaces
Petrona, Livvic, Inter
Palette
4 neutrals, 12 colours, 3 gradients
Captured
30 Oct 2026 · added by @sitestyleguide
https://www.thepioneerwoman.com/ Screenshot
Screenshot of the thepioneerwoman.com homepage on a desktop screen
Screenshot of thepioneerwoman.com on a 1440 px desktop screen, 30 Oct 2026.

Identity & metadata

What browsers, search engines and social cards show before anyone reaches the page, from the homepage’s <head>.

Title &
description

Page title
The Pioneer Woman – Recipes, Country Life and Style, Entertainment
▲ 66 / 60 characters
Meta description
Welcome to Ree Drummond's frontier! Find easy recipes, tips for home design, shopping, entertainment and more.
● 110 / 160 characters
Site name
The Pioneer Woman
og:title
The Pioneer Woman – Recipes, Country Life and Style, Entertainment
og:description
Welcome to Ree Drummond's frontier! Find easy recipes, tips for home design, shopping, entertainment and more.
Language
en-US
Theme colour
#000000

In search results

The Pioneer Womanhttps://www.thepioneerwoman.com/

The Pioneer Woman – Recipes, Country Life and Style, Entertai…

Welcome to Ree Drummond's frontier! Find easy recipes, tips for home design, shopping, entertainment and more.

When shared

No og:image, so no picture

thepioneerwoman.com

The Pioneer Woman – Recipes, Country Life and Style, Entertainment

Welcome to Ree Drummond's frontier! Find easy recipes, tips for home design, shopping, entertainment and more.

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Colour

Read from the site’s stylesheets and weighted by where each colour is used. Names are the nearest standard colour name. Click a swatch to copy its hex code.

Contrast is against the site’s text colour (#121212) and white, using WCAG 2 ratios: 4.5 for body text, 3 for large text.

Colour

Balance

How much each colour is used
  • White 40.3%
  • Near Black 21.4%
  • Dark Magenta 9.6%
  • Black 6%
  • Old Lace 5.4%
  • Light Grey 5.1%
  • Thistle 3%
  • Purple 1.8%
  • Fire Brick 1.3%
  • Steel Blue 1.1%
  • Red 0.9%
  • Misty Rose 0.9%
  • Pale Golden Rod 0.9%
  • Aqua Marine 0.9%
  • Bisque 0.9%
  • Maroon 0.7%

By how often each colour appears in the site’s CSS, weighted by where (body, headings, buttons), not by area on the screen.

Neutrals

Text, backgrounds and structure
  • White

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    0 0 0 0
    On text
    18.73:1 AAA
    On white
    —

    Background, text, border · .css-1fbnto, .css-1ya42z2

  • Near Black

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    0 0 0 93
    On text
    —
    On white
    18.73:1 AAA

    Text, background, border · .text-\(--comp-carousel-carousel-title-color-txt\), .css-gknrlm::before

  • Black

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    0 0 0 100
    On text
    1.12:1 Fail
    On white
    21.00:1 AAA

    Text, background, theme · theme-color meta tag, .bg-\(--comp-overlay-color-bg\)

  • Light Grey

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    0 0 0 16
    On text
    12.89:1 AAA
    On white
    1.45:1 Fail

    Border, background, text · .css-1wh8cka, .css-1n2oy37

Colours

Brand colours and accents, most used first
  • Dark Magenta

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    0 60 22 45
    On text
    2.55:1 Fail
    On white
    7.34:1 AAA

    Background, text, border · .bg-\(--comp-badge-color-bg-primary\), .bg-\(--comp-btn-primary-color-bg-solid\)

  • Old Lace

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    0 3 11 4
    On text
    16.01:1 AAA
    On white
    1.17:1 Fail

    Background · .css-lmonsu.has-submenu.submenu-open, .css-5mhrwu

  • Thistle

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    0 16 6 10
    On text
    11.59:1 AAA
    On white
    1.62:1 Fail

    Text, border · .text-\(--comp-btn-primary-inverse-color-txt-outlined\), .text-\(--comp-btn-primary-inverse-color-txt-transp\)

  • Purple

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    0 61 23 67
    On text
    1.49:1 Fail
    On white
    12.57:1 AAA

    Text, background, border · .text-\(--comp-btn-primary-inverse-color-txt-solid\), .disabled\:text-\(--comp-btn-primary-inverse-color-txt-solid\):disabled

  • Fire Brick

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    0 80 80 20
    On text
    3.48:1 AA large
    On white
    5.38:1 AA

    Text, border · .text-\(--color-form-field-message-icon-error\), .text-\(--color-form-field-message-txt-error\)

  • Steel Blue

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    100 52 0 0
    On text
    4.71:1 AA
    On white
    3.98:1 AA large

    Background, border · .hpc-error-modal-copy, .hpc-error-overlay .refresh-button

  • Red

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    0 100 100 0
    On text
    4.69:1 AA
    On white
    4.00:1 AA large

    Background · .video-player-wrapper .hpc-controls-overlay .control-bar .live-dot, --hds-colors-globalColorError

  • Misty Rose

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    0 15 15 0
    On text
    14.20:1 AAA
    On white
    1.32:1 Fail

    Background · .bg-\(--comp-badge-color-bg-danger\), --_palette-red-92

  • Pale Golden Rod

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    0 7 33 1
    On text
    15.84:1 AAA
    On white
    1.18:1 Fail

    Background · .bg-\(--comp-badge-color-bg-highlight\), --_palette-yellow-83

  • Aqua Marine

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    23 0 11 4
    On text
    15.35:1 AAA
    On white
    1.22:1 Fail

    Background · .bg-\(--comp-badge-color-bg-success\), --_palette-green-85

  • Bisque

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    0 11 24 0
    On text
    15.18:1 AAA
    On white
    1.23:1 Fail

    Background · .bg-\(--comp-badge-color-bg-warning\), --_palette-orange-88

  • Maroon

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    0 86 89 51
    On text
    1.73:1 Fail
    On white
    10.81:1 AAA

    Text · .text-\(--comp-badge-color-txt-danger\), --_palette-red-27

Gradients

  • linear-gradient(90deg,rgba(0,0,0,.5) 92%,transparent)

  • linear-gradient(to bottom,,)

  • linear-gradient(to top,,)

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Typography

Faces from Google Fonts are shown in the real thing. Others are licensed to the site, so they show in your device’s copy if you have one, or a stand-in if not.

Petrona

Aa 400 Aa 700

Petrona

Self-hosted · weights 400, 500, 700 · headings · shown in a stand-in if you don’t have it

Aa 400 Aa 600

Livvic

Self-hosted · weights 400, 500, 600 · shown in a stand-in if you don’t have it

Aa 400 Aa 700

Inter

Self-hosted · weights 400, 700 · shown in a stand-in if you don’t have it

Aa 400 Aa 700

Lora

Self-hosted · weights 400, 700 · shown in a stand-in if you don’t have it

ABCDEFGHIJKLMNOPQRSTUVWXYZ
abcdefghijklmnopqrstuvwxyz
0123456789 ! ? & @ % $ – ’ “ ”

Type scale

From the site’s CSS
Heading 1 2em · 32 px

The Pioneer Woman

Heading 3 1.25rem · 20 px weight 600

The Pioneer Woman – Recipes, Country Life and S…

Small 80%

Welcome to Ree Drummond's frontier! Find easy recipes, tips for home design, shopping, entertainment and more.

Button 100% / 1.15 none

Get started

Link 18px / 18.2px weight 500 · none · Livvic

Read more about The Pioneer Woman

Sizes in use

Most common across the site
  • 32pxline 36.4px · 5 rules
  • 20pxline 26.1px · 9 rules
  • 18pxline 18.2px · 3 rules
  • 16pxline 20.3px · 17 rules
  • 14pxline 1 · 46 rules
  • 13pxline 1.3 · 8 rules
  • 12pxline 16.8px · 6 rules
  • 11pxline 14.85px · 5 rules

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Elements

The main button and link as the site’s CSS draws them, and the corner radii and shadows it uses most.

Elements

Corner radius

  • 1024px · 8×
  • 4px · 6×
  • 6px · 3×
  • 50% · 2×
  • 3px · 2×

Shadows

  • 0 0 0 100vmax #ffffff
  • 0 0 #0000, 0 0 #0000, 0 0 #0000, 0 0 #0000, 0 0 #0000
  • 0 0 0 3px #55adff
  • 0 2px 4px

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Layout

Breakpoints from the site’s media queries and the widths its content is held to, with how often each appears.

Grid

Breakpoints

320
480
650
768
1024
1180
1200
1440

On a scale of 0 to 1440 px.

Content widths (max-width)

1280 px
1024 px
768 px
640 px
600 px
337 px

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Notes

Plain checks on what was found. Worth fixing if you look after this site.

Notes

  • ▲ CheckThe title is 66 characters. Google usually cuts titles near 60, so the end may not show in results.
  • ▲ CheckThere is no og:image, so links shared on social media show no picture.

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Questions

Quick answers, from the same capture as the rest of this guide.

Questions

What font does The Pioneer Woman use?
The Pioneer Woman’s website uses four typefaces: Petrona (headings and body text), self-hosted; Livvic, self-hosted; Inter, self-hosted; Lora, self-hosted.
What are The Pioneer Woman’s brand colours?
The main colours on thepioneerwoman.com are Dark Magenta (#8B376C), Old Lace (#F4EDD8), Thistle (#E6C1D9), Purple (#542141), Fire Brick (#CC2828) and Steel Blue (#007BFF).
What colour is The Pioneer Woman’s text and background?
Body text is #121212 on a #FFFFFF background.
Where is The Pioneer Woman’s logo from?
The logo shown in this guide was found on thepioneerwoman.com’s homepage. For official logo files and usage rules, check The Pioneer Woman’s own brand or press page.
Is this The Pioneer Woman’s official style guide?
No. SiteStyleGuide made it from thepioneerwoman.com’s public web pages on 30 October 2026, and isn’t affiliated with The Pioneer Woman. Members can refresh a guide after 90 days to pick up changes.

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Design tokens

Everything above as CSS variables, ready to paste into a project. Members can download the tokens as files for Figma (Tokens Studio), Style Dictionary and Tailwind.

Tokens

thepioneerwoman-com-tokens.css

Download

Free with an account: sign up or sign in, and you’ll come straight back here.

/* thepioneerwoman.com design tokens, from SiteStyleGuide (https://sitestyleguide.com/thepioneerwoman.com) */
:root {
  /* Colours */
  --text: #121212;
  --background: #FFFFFF;
  --colour-white: #FFFFFF;
  --colour-near-black: #121212;
  --colour-black: #000000;
  --colour-light-grey: #D6D6D6;
  --colour-dark-magenta: #8B376C;
  --colour-old-lace: #F4EDD8;
  --colour-thistle: #E6C1D9;
  --colour-purple: #542141;
  --colour-fire-brick: #CC2828;
  --colour-steel-blue: #007BFF;
  --colour-red: #FF0000;
  --colour-misty-rose: #FED7D7;
  --colour-pale-golden-rod: #FDECAA;
  --colour-aqua-marine: #BCF5DA;
  --colour-bisque: #FFE3C2;
  --colour-maroon: #7C110E;
  --gradient-1: linear-gradient(90deg,rgba(0,0,0,.5) 92%,transparent);
  --gradient-2: linear-gradient(to bottom,,);
  --gradient-3: linear-gradient(to top,,);

  /* Typefaces */
  --font-headings: 'Petrona', ui-serif, 'Georgia', 'Cambria', 'Times New Roman', 'Times';
  --font-other: 'Livvic', system-ui, -apple-system, blinkmacsystemfont, 'Segoe UI', 'Roboto';

  /* Type scale */
  --text-h1: 2em;
  --text-h3: 1.25rem;
  --text-small: 80%;
  --text-button: 100%;
  --leading-button: 1.15;
  --text-a: 18px;
  --leading-a: 18.2px;

  /* Shape */
  --radius-1: 1024px;
  --radius-2: 4px;
  --radius-3: 6px;
  --radius-4: 50%;
  --radius-5: 3px;

  /* Layout (breakpoints can’t be used in media queries as variables; they’re here for reference) */
  --breakpoint-1: 320px;
  --breakpoint-2: 480px;
  --breakpoint-3: 650px;
  --breakpoint-4: 768px;
  --breakpoint-5: 1024px;
  --breakpoint-6: 1180px;
  --breakpoint-7: 1200px;
  --breakpoint-8: 1440px;
  --max-width-1: 1280px;
  --max-width-2: 1024px;
  --max-width-3: 768px;
  --max-width-4: 640px;
  --max-width-5: 600px;
  --max-width-6: 337px;
}

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Websites whose lead colour is closest to The Pioneer Woman’s

Captured from thepioneerwoman.com on 30 October 2026. SiteStyleGuide isn’t affiliated with or endorsed by The Pioneer Woman; this guide describes the public website for reference.