SiteStyleGuide

Unofficial A style guide made by SiteStyleGuide from town.com’s public web pages. Not affiliated with or endorsed by Town. The real site is town.com ↗

Town logo

Unofficial style guide

Townstyle guide

Town’s website (town.com) uses Segoe UI for its headings and body text. Its palette is led by Light Sienna (#C6370C), Light Blue (#C4E2FB) and Peru (#C77B00), with #1A1A16 text on #FDFDFC. Captured from the live site on 27 October 2026.

Website
town.com
Typefaces
Segoe UI, SFMono-Regular, Georgia
Palette
4 neutrals, 12 colours, 3 gradients
Captured
27 Oct 2026 · added by @sitestyleguide
https://www.town.com/ Screenshot
Screenshot of the town.com homepage on a desktop screen
Screenshot of town.com on a 1440 px desktop screen, 27 Oct 2026.

Identity & metadata

What browsers, search engines and social cards show before anyone reaches the page, from the homepage’s <head>.

Title &
description

Page title
Town | Learns how you work, then gets to work.
● 46 / 60 characters
Meta description
The unusually helpful AI work assistant. Your Townie works across inboxes, calendars, chats, and apps, learning your people, projects, and voice.
● 145 / 160 characters
Site name
Town
og:title
Town | Learns how you work, then gets to work.
og:description
The unusually helpful AI work assistant. Your Townie works across inboxes, calendars, chats, and apps, learning your people, projects, and voice.
Language
en
Theme colour
#f9f9f8

In search results

Townhttps://www.town.com/

Town | Learns how you work, then gets to work.

The unusually helpful AI work assistant. Your Townie works across inboxes, calendars, chats, and apps, learning your people, projects, and voice.

When shared

The image Town shares with links

town.com

Town | Learns how you work, then gets to work.

The unusually helpful AI work assistant. Your Townie works across inboxes, calendars, chats, and apps, learni…

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Colour

Read from the site’s stylesheets and weighted by where each colour is used. Names are the nearest standard colour name. Click a swatch to copy its hex code.

Contrast is against the site’s text colour (#1A1A16) and white, using WCAG 2 ratios: 4.5 for body text, 3 for large text.

Colour

Balance

How much each colour is used
  • Off White 41.3%
  • Warm Near Black 20.5%
  • White 12.4%
  • Warm Dark Grey 10.1%
  • Light Sienna 4.6%
  • Light Blue 2.4%
  • Peru 1.5%
  • Steel Blue 1.3%
  • Forest Green 0.9%
  • Golden Rod 0.7%
  • Dodger Blue 0.7%
  • Royal Blue 0.7%
  • Dark Slate Blue 0.7%
  • Deep Sienna 0.7%
  • Chocolate 0.7%
  • Black 0.7%

By how often each colour appears in the site’s CSS, weighted by where (body, headings, buttons), not by area on the screen.

Neutrals

Text, backgrounds and structure
  • Off White

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    0 0 2 4
    On text
    15.83:1 AAA
    On white
    1.10:1 Fail

    Background, border, text · html, body

  • Warm Near Black

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    0 0 15 90
    On text
    —
    On white
    17.45:1 AAA

    Background, text, border · html, body

  • White

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    0 0 0 0
    On text
    17.45:1 AAA
    On white
    —

    Background, text, border · .\[\&\>button\:last-child\]\:bg-card>button:last-child, .bg-card\/60

  • Warm Dark Grey

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    0 1 11 55
    On text
    3.60:1 AA large
    On white
    4.85:1 AA

    Text, background, border · :is(.\*\*\:\[\[cmdk-group-heading\]\]\:text-muted-foreground *)[cmdk-group-headi, .bg-muted-foreground\/20

Colours

Brand colours and accents, most used first
  • Light Sienna

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    0 72 94 22
    On text
    3.29:1 AA large
    On white
    5.31:1 AA

    Background, text, border · .bg-destructive\/5, .bg-destructive\/10

  • Light Blue

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    22 10 0 2
    On text
    12.98:1 AAA
    On white
    1.34:1 Fail

    Background · inline style on <div>, inline style on <span>

  • Peru

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    0 38 100 22
    On text
    5.20:1 AA
    On white
    3.35:1 AA large

    Background, text, border · .bg-warning\/5, .bg-warning\/10

  • Steel Blue

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    96 43 0 19
    On text
    3.70:1 AA large
    On white
    4.72:1 AA

    Background, text, border · .bg-info\/10, .bg-highlight

  • Forest Green

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    41 0 65 48
    On text
    3.88:1 AA large
    On white
    4.50:1 AA

    Background, border, text · .bg-success\/10, .bg-success\/15

  • Golden Rod

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    0 25 100 7
    On text
    9.12:1 AAA
    On white
    1.91:1 Fail

    Text, background, border · .bg-yellow-500, .text-yellow-500

  • Dodger Blue

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    81 50 0 0
    On text
    4.70:1 AA
    On white
    3.71:1 AA large

    Background, text · .bg-blue-500, .bg-\[\#0a84ff\]

  • Royal Blue

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    92 63 0 1
    On text
    3.33:1 AA large
    On white
    5.25:1 AA

    Text, background · .bg-blue-600, .text-blue-600

  • Dark Slate Blue

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    35 22 0 67
    On text
    1.69:1 Fail
    On white
    10.30:1 AAA

    Text · .text-gray-700, --color-gray-700

  • Deep Sienna

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    0 66 93 35
    On text
    2.63:1 Fail
    On white
    6.62:1 AA

    Text · inline style on <p>, .text-orange-800

  • Chocolate

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    0 48 100 13
    On text
    5.46:1 AA
    On white
    3.20:1 AA large

    Text, background · .bg-amber-600, .text-amber-600

  • Black

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    60 40 0 84
    On text
    1.02:1 Fail
    On white
    17.75:1 AAA

    Used · --tw-prose-headings, --tw-prose-links

Gradients

  • linear-gradient(initial)

  • linear-gradient(-70deg,#5048e580,#5048e580 4px 4px,#5048e580 9px)

  • linear-gradient(135deg,#050505 0%,#141414 50%,#2a2a2a 100%)

Dark mode

Switched on by the site
Aa Light · #1A1A16 on #FDFDFC
Aa Dark · #FAFAF9 on #151613 · 17.39:1 AAA
  • Warm Near Black

    #252622

  • Orange Red

    #E75127

  • Near Black

    #151613

  • Cornflower Blue

    #54A2FF

  • Midnight Blue

    #002A53

  • Off White

    #FAFAF9

  • Saddle Brown

    #7B3306

  • Dark Slate Blue

    #1C398E

  • Dark Slate Grey

    #004E3B

  • Dark Green

    #0D542B

  • Off White

    #E5E5E5

  • Indigo

    #59168B

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Typography

Faces from Google Fonts are shown in the real thing. Others are licensed to the site, so they show in your device’s copy if you have one, or a stand-in if not.

Segoe UI

Aa 400

Segoe UI

System font, or not loaded on this page · body · shown in a stand-in if you don’t have it

Aa 400

SFMono-Regular

System font, or not loaded on this page · shown in a stand-in if you don’t have it

Aa 400

Georgia

System font, or not loaded on this page · shown in a stand-in if you don’t have it

Aa 248

slab

Self-hosted · weights 248 · shown in a stand-in if you don’t have it

ABCDEFGHIJKLMNOPQRSTUVWXYZ
abcdefghijklmnopqrstuvwxyz
0123456789 ! ? & @ % $ – ’ “ ”

Type scale

From the site’s CSS
Heading 1 1.25rem · 20 px / initial weight 665

Town

Heading 2 1.125rem · 18 px / initial weight 665

Town | Learns how you work, then gets to work.

Heading 3 1rem · 16 px / initial weight 665

Town | Learns how you work, then gets to work.

Heading 4 1rem · 16 px / initial weight 600

Town | Learns how you work, then gets to work.

Body .875rem · 14 px / 1.45 weight initial

The unusually helpful AI work assistant. Your Townie works across inboxes, calendars, chats, and apps, learning your people, projects, and …

Small .75rem · 12 px / initial weight initial

The unusually helpful AI work assistant. Your Townie works across inboxes, calendars, chats, and apps, learning your people, projects, and …

Sizes in use

Most common across the site
  • 36pxline 1.11111 · 4 rules
  • 24pxline 1.33333 · 5 rules
  • 20pxline 1.6 · 10 rules
  • 18pxline initial · 8 rules
  • 16pxline initial · 13 rules
  • 15pxline 1.6 · 4 rules
  • 14pxline initial · 42 rules
  • 12pxline initial · 7 rules

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Elements

The main button and link as the site’s CSS draws them, and the corner radii and shadows it uses most.

Elements

Button

Get started

.\[\&\>button\:last-child\]\:bg-card>button:last-child · #FFFFFF

Corner radius

  • 2147483647px · 10×
  • .75rem · 7×
  • .25rem · 6×
  • .125rem · 6×
  • .375rem · 5×

Shadows

  • 0 0 #0000,0 0 #0000,0 0 #0000,0 0 #0000,0 0 #0000
  • 0 0 0 1px ,0 3px 0
  • 0 0 0 1px hsl(60 20% 99%)

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Layout

Breakpoints from the site’s media queries and the widths its content is held to, with how often each appears.

Grid

Breakpoints

400
640
768
1024
1280
1400
1536
1920

On a scale of 0 to 1920 px.

Content widths (max-width)

1536 px
1280 px
1024 px
768 px
640 px
560 px

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Notes

Plain checks on what was found. Worth fixing if you look after this site.

Notes

  • ● FineThe title is 46 characters, short enough to show in full in search results.

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Questions

Quick answers, from the same capture as the rest of this guide.

Questions

What font does Town use?
Town’s website uses two typefaces: Segoe UI (headings and body text), a system font; slab, self-hosted.
What are Town’s brand colours?
The main colours on town.com are Light Sienna (#C6370C), Light Blue (#C4E2FB), Peru (#C77B00), Steel Blue (#0975CE), Forest Green (#4E842E) and Golden Rod (#EDB200).
What colour is Town’s text and background?
Body text is #1A1A16 on a #FDFDFC background.
Where is Town’s logo from?
The logo shown in this guide was found on town.com’s homepage. For official logo files and usage rules, check Town’s own brand or press page.
Is this Town’s official style guide?
No. SiteStyleGuide made it from town.com’s public web pages on 27 October 2026, and isn’t affiliated with Town. Members can refresh a guide after 90 days to pick up changes.

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Design tokens

Everything above as CSS variables, ready to paste into a project. Members can download the tokens as files for Figma (Tokens Studio), Style Dictionary and Tailwind.

Tokens

town-com-tokens.css

Download

Free with an account: sign up or sign in, and you’ll come straight back here.

/* town.com design tokens, from SiteStyleGuide (https://sitestyleguide.com/town.com) */
:root {
  /* Colours */
  --text: #1A1A16;
  --background: #FDFDFC;
  --colour-off-white: #F4F4F0;
  --colour-warm-near-black: #1A1A16;
  --colour-white: #FFFFFF;
  --colour-warm-dark-grey: #737266;
  --colour-light-sienna: #C6370C;
  --colour-light-blue: #C4E2FB;
  --colour-peru: #C77B00;
  --colour-steel-blue: #0975CE;
  --colour-forest-green: #4E842E;
  --colour-golden-rod: #EDB200;
  --colour-dodger-blue: #3080FF;
  --colour-royal-blue: #155DFC;
  --colour-dark-slate-blue: #364153;
  --colour-deep-sienna: #A5380B;
  --colour-chocolate: #DD7400;
  --colour-black: #101828;
  --gradient-1: linear-gradient(initial);
  --gradient-2: linear-gradient(-70deg,#5048e580,#5048e580 4px 4px,#5048e580 9px);
  --gradient-3: linear-gradient(135deg,#050505 0%,#141414 50%,#2a2a2a 100%);

  /* Typefaces */
  --font-body: ui-sans-serif, system-ui, -apple-system, 'Segoe UI', 'Helvetica', 'Arial';
  --font-other: ui-monospace, 'SFMono-Regular', 'Menlo', 'Monaco', 'Consolas', 'Liberation Mono';

  /* Type scale */
  --text-h1: 1.25rem;
  --leading-h1: initial;
  --text-h2: 1.125rem;
  --leading-h2: initial;
  --text-h3: 1rem;
  --leading-h3: initial;
  --text-h4: 1rem;
  --leading-h4: initial;
  --text-body: .875rem;
  --leading-body: 1.45;
  --text-small: .75rem;
  --leading-small: initial;

  /* Shape */
  --radius-1: 2147483647px;
  --radius-2: .75rem;
  --radius-3: .25rem;
  --radius-4: .125rem;
  --radius-5: .375rem;

  /* Layout (breakpoints can’t be used in media queries as variables; they’re here for reference) */
  --breakpoint-1: 400px;
  --breakpoint-2: 640px;
  --breakpoint-3: 768px;
  --breakpoint-4: 1024px;
  --breakpoint-5: 1280px;
  --breakpoint-6: 1400px;
  --breakpoint-7: 1536px;
  --breakpoint-8: 1920px;
  --max-width-1: 1536px;
  --max-width-2: 1280px;
  --max-width-3: 1024px;
  --max-width-4: 768px;
  --max-width-5: 640px;
  --max-width-6: 560px;
}

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Other websites using Segoe UI as their main typeface
Websites whose lead colour is closest to Town’s

Captured from town.com on 27 October 2026. SiteStyleGuide isn’t affiliated with or endorsed by Town; this guide describes the public website for reference.