SiteStyleGuide

Unofficial A style guide made by SiteStyleGuide from uber.com’s public web pages. Not affiliated with or endorsed by Uber. The real site is uber.com ↗

Unofficial style guide

Uberstyle guide

Uber’s website (uber.com) uses UberMoveText for its headings and body text. Its palette is led by Royal Blue (#276EF1), Blue (#0000EE) and Orange Red (#F43B00), with #3B3B3B text on #FFFFFF. Captured from the live site on 25 October 2026.

Website
uber.com
Typefaces
UberMoveText, UberMove
Palette
4 neutrals, 3 colours, 3 gradients
Captured
25 Oct 2026 · added by @sitestyleguide
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https://www.uber.com/au/en/ Screenshot
Screenshot of the uber.com homepage on a desktop screen
Screenshot of uber.com on a 1440 px desktop screen, 25 Oct 2026.

Identity & metadata

What browsers, search engines and social cards show before anyone reaches the page, from the homepage’s <head>.

Title &
description

Page title
Earn Money by Driving or Get a Ride Now | Uber Australia
● 56 / 60 characters
Meta description
Get a ride in minutes. Or become a driver and earn money on your schedule. Uber is finding you better ways to move, work, and succeed in Australia.
● 147 / 160 characters
Site name
Uber
og:title
Earn Money by Driving or Get a Ride Now | Uber Australia
og:description
Get a ride in minutes. Or become a driver and earn money on your schedule. Uber is finding you better ways to move, work, and succeed in Australia.
Language
en-AU

In search results

Uberhttps://www.uber.com/au/en/

Earn Money by Driving or Get a Ride Now | Uber Australia

Get a ride in minutes. Or become a driver and earn money on your schedule. Uber is finding you better ways to move, work, and succeed in Australia.

When shared

The image Uber shares with links

uber.com

Earn Money by Driving or Get a Ride Now | Uber Australia

Get a ride in minutes. Or become a driver and earn money on your schedule. Uber is finding you better ways to…

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Colour

Read from the site’s stylesheets and weighted by where each colour is used. Names are the nearest standard colour name. Click a swatch to copy its hex code.

Contrast is against the site’s text colour (#3B3B3B) and white, using WCAG 2 ratios: 4.5 for body text, 3 for large text.

Colour

Balance

How much each colour is used
  • Off White 52.9%
  • Charcoal 19.1%
  • White 14.4%
  • Black 12.5%
  • Royal Blue 0.5%
  • Blue 0.4%
  • Orange Red 0.2%

By how often each colour appears in the site’s CSS, weighted by where (body, headings, buttons), not by area on the screen.

Neutrals

Text, backgrounds and structure

  • Off White

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    0 0 0 7
    On text
    9.48:1 AAA
    On white
    1.18:1 Fail

    Background · .css-cCIVXL, .css-jUdoY

  • Charcoal

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    0 0 0 77
    On text
    —
    On white
    11.20:1 AAA

    Background, text · .css-bcXLoD, .css-iLAuZp

  • White

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    0 0 0 0
    On text
    11.20:1 AAA
    On white
    —

    Text, background, border · .css-geNvgm, --action-button-neutral-primary-gradient-rest

  • Black

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    0 0 0 100
    On text
    1.87:1 Fail
    On white
    21.00:1 AAA

    Text, background, border · .css-zFBBL, .css-hBnhgZ

Colours

Brand colours and accents, most used first

  • Royal Blue

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    84 54 0 5
    On text
    2.45:1 Fail
    On white
    4.58:1 AA

    Border · .css-icGbSu:focus-visible, .css-dmEOyR:focus

  • Blue

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    100 100 0 7
    On text
    1.19:1 Fail
    On white
    9.40:1 AAA

    Text · .css-jcwfVM, .css-jcwfVM:focus

  • Orange Red

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    0 76 100 4
    On text
    2.92:1 Fail
    On white
    3.84:1 AA large

    Used · --base-red-background-material-bold

Gradients

  • linear-gradient(135deg, #3B3B3B 0%, #3B3B3B 45%, #474747 50%, #3B3B3B 55%, #3B3B3B 100%)

  • linear-gradient(135deg, #ECECEC, #ECECEC, #ECECEC, #ECECEC, #ECECEC, #ECECEC, #F6F6F6, #ECECEC, #ECECEC, #ECECEC, #ECECEC, #ECECEC, #ECECEC)

  • linear-gradient(transparent calc(100% - 1px), white 1px), -webkit-linear-gradient(transparent calc(100% - 1px), #CBCBCB 1px)

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Typography

Faces from Google Fonts are shown in the real thing. Others are licensed to the site, so they show in your device’s copy if you have one, or a stand-in if not.

UberMoveText

Aa 200 Aa 600

UberMoveText

Self-hosted · weights 200, 400, 500, 600 · headings · shown in a stand-in if you don’t have it

Aa 200 Aa 700

UberMove

Self-hosted · weights 200, 400, 500, 600, 700 · headings · shown in a stand-in if you don’t have it

ABCDEFGHIJKLMNOPQRSTUVWXYZ
abcdefghijklmnopqrstuvwxyz
0123456789 ! ? & @ % $ – ’ “ ”

Type scale

From the site’s CSS
Heading 1 36px / 44px weight 700 · UberMove

Uber

Heading 2 28px / 36px weight 700 · UberMove

Earn Money by Driving or Get a Ride Now | Uber …

Heading 3 24px / 32px weight 700 · UberMove

Earn Money by Driving or Get a Ride Now | Uber …

Heading 4 18px / 24px weight 500 · UberMoveText

Earn Money by Driving or Get a Ride Now | Uber …

Heading 5 16px / 20px weight 500 · UberMoveText

Earn Money by Driving or Get a Ride Now | Uber …

Heading 6 14px / 16px weight 500 · UberMoveText

Earn Money by Driving or Get a Ride Now | Uber …

Sizes in use

Most common across the site
  • 36pxline 44px · 5 rules
  • 28pxline 36px · 7 rules
  • 24pxline 32px · 5 rules
  • 20pxline 112px · 3 rules
  • 18pxline 24px · 7 rules
  • 16pxline 24px · 26 rules
  • 14pxline 16px · 19 rules
  • 12pxline 20px · 2 rules

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Elements

The main button and link as the site’s CSS draws them, and the corner radii and shadows it uses most.

Elements

Corner radius

  • 8px · 5×
  • 4px · 3×
  • 1000px · 2×
  • 50% · 2×
  • 12px · 2×
  • 16px · 2×

Shadows

  • 0 4px 16px hsla(0, 0%, 0%, 0.16)
  • 0px 4px 16px rgba(0, 0, 0, 0.12)
  • rgba(0, 0, 0, 0.08) 0px -8px 20px 0px

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Layout

Breakpoints from the site’s media queries and the widths its content is held to, with how often each appears.

Grid

Breakpoints

320
600
767
768
1023
1119
1120
1136

On a scale of 0 to 1440 px.

Content widths (max-width)

1280 px
1152 px
1136 px
400 px
396 px
320 px

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Notes

Plain checks on what was found. Worth fixing if you look after this site.

Notes

  • ● FineThe title is 56 characters, short enough to show in full in search results.

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Questions

Quick answers, from the same capture as the rest of this guide.

Questions

What font does Uber use?
Uber’s website uses two typefaces: UberMoveText (headings and body text), self-hosted; UberMove, self-hosted.
What are Uber’s brand colours?
The main colours on uber.com are Royal Blue (#276EF1), Blue (#0000EE), Orange Red (#F43B00), Off White (#ECECEC), Charcoal (#3B3B3B) and White (#FFFFFF).
What colour is Uber’s text and background?
Body text is #3B3B3B on a #FFFFFF background.
Is this Uber’s official style guide?
No. SiteStyleGuide made it from uber.com’s public web pages on 25 October 2026, and isn’t affiliated with Uber. Members can refresh a guide after 90 days to pick up changes.

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Design tokens

Everything above as CSS variables, ready to paste into a project. Members can download the tokens as files for Figma (Tokens Studio), Style Dictionary and Tailwind.

Tokens

uber-com-tokens.css

Download

Free with an account: sign up or sign in, and you’ll come straight back here.

/* uber.com design tokens, from SiteStyleGuide (https://sitestyleguide.com/uber.com) */
:root {
  /* Colours */
  --text: #3B3B3B;
  --background: #FFFFFF;
  --colour-off-white: #ECECEC;
  --colour-charcoal: #3B3B3B;
  --colour-white: #FFFFFF;
  --colour-black: #000000;
  --colour-royal-blue: #276EF1;
  --colour-blue: #0000EE;
  --colour-orange-red: #F43B00;
  --gradient-1: linear-gradient(135deg, #3B3B3B 0%, #3B3B3B 45%, #474747 50%, #3B3B3B 55%, #3B3B3B 100%);
  --gradient-2: linear-gradient(135deg, #ECECEC, #ECECEC, #ECECEC, #ECECEC, #ECECEC, #ECECEC, #F6F6F6, #ECECEC, #ECECEC, #ECECEC, #ECECEC, #ECECEC, #ECECEC);
  --gradient-3: linear-gradient(transparent calc(100% - 1px), white 1px), -webkit-linear-gradient(transparent calc(100% - 1px), #CBCBCB 1px);

  /* Typefaces */
  --font-headings: 'UberMoveText', system-ui, 'Helvetica Neue', 'Helvetica', 'Arial', sans-serif;

  /* Type scale */
  --text-h1: 36px;
  --leading-h1: 44px;
  --text-h2: 28px;
  --leading-h2: 36px;
  --text-h3: 24px;
  --leading-h3: 32px;
  --text-h4: 18px;
  --leading-h4: 24px;
  --text-h5: 16px;
  --leading-h5: 20px;
  --text-h6: 14px;
  --leading-h6: 16px;

  /* Shape */
  --radius-1: 8px;
  --radius-2: 4px;
  --radius-3: 1000px;
  --radius-4: 50%;
  --radius-5: 12px;
  --radius-6: 16px;

  /* Layout (breakpoints can’t be used in media queries as variables; they’re here for reference) */
  --breakpoint-1: 320px;
  --breakpoint-2: 600px;
  --breakpoint-3: 767px;
  --breakpoint-4: 768px;
  --breakpoint-5: 1023px;
  --breakpoint-6: 1119px;
  --breakpoint-7: 1120px;
  --breakpoint-8: 1136px;
  --max-width-1: 1280px;
  --max-width-2: 1152px;
  --max-width-3: 1136px;
  --max-width-4: 400px;
  --max-width-5: 396px;
  --max-width-6: 320px;
}

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Also set in UberMoveText

Other websites using UberMoveText as their main typeface

Similar colours

Websites whose lead colour is closest to Uber’s

Captured from uber.com on 25 October 2026. SiteStyleGuide isn’t affiliated with or endorsed by Uber; this guide describes the public website for reference.