SiteStyleGuide

Unofficial A style guide made by SiteStyleGuide from zapier.com’s public web pages. Not affiliated with or endorsed by Zapier. The real site is zapier.com ↗

Zapier logo

Unofficial style guide

Zapierstyle guide

Zapier’s website (zapier.com) uses Inter for its headings and body text. Its palette is led by Orange Red (#FF4F00), Crimson (#D12D37) and Slate Blue (#695BE8), with #201515 text on #FFFEFB. Captured from the live site on 23 October 2026.

Website
zapier.com
Typefaces
Inter, Serrif, Degular Display
Palette
4 neutrals, 11 colours, 3 gradients
Captured
23 Oct 2026 · added by @sitestyleguide
https://zapier.com/ Screenshot
Screenshot of the zapier.com homepage on a desktop screen
Screenshot of zapier.com on a 1440 px desktop screen, 23 Oct 2026.

Identity & metadata

What browsers, search engines and social cards show before anyone reaches the page, from the homepage’s <head>.

Title &
description

Page title
Zapier: Automate AI Workflows, Agents, and Apps
● 47 / 60 characters
Meta description
Build and scale AI workflows and agents across 9,000+ apps with Zapier—the most connected AI orchestration platform. Trusted by 3 million+ businesses.
● 150 / 160 characters
Site name
Zapier
og:title
Zapier: Automate AI Workflows, Agents, and Apps
og:description
Build and scale AI workflows and agents across 9,000+ apps with Zapier—the most connected AI orchestration platform. Trusted by 3 million+ businesses.
Language
en

In search results

Zapierhttps://zapier.com/

Zapier: Automate AI Workflows, Agents, and Apps

Build and scale AI workflows and agents across 9,000+ apps with Zapier—the most connected AI orchestration platform. Trusted by 3 million+ businesses.

When shared

The image Zapier shares with links

zapier.com

Zapier: Automate AI Workflows, Agents, and Apps

Build and scale AI workflows and agents across 9,000+ apps with Zapier—the most connected AI orchestration pl…

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Colour

Read from the site’s stylesheets and weighted by where each colour is used. Names are the nearest standard colour name. Click a swatch to copy its hex code.

Contrast is against the site’s text colour (#201515) and white, using WCAG 2 ratios: 4.5 for body text, 3 for large text.

Colour

Balance

How much each colour is used
  • White 30.6%
  • Warm Near Black 28.4%
  • Warm Charcoal 13.3%
  • Warm Off White 10.3%
  • Orange Red 7.6%
  • Crimson 3.3%
  • Slate Blue 1.3%
  • Midnight Blue 1.3%
  • Dark Slate Blue 0.8%
  • Red 0.8%
  • Light Salmon 0.5%
  • Pale Violet Red 0.5%
  • Medium Violet Red 0.5%
  • Purple 0.5%
  • Medium Sea Green 0.4%

By how often each colour appears in the site’s CSS, weighted by where (body, headings, buttons), not by area on the screen.

Neutrals

Text, backgrounds and structure
  • White

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    0 0 2 0
    On text
    17.65:1 AAA
    On white
    1.01:1 Fail

    Background, text, border · body, .ContentfulRichText_table-scroll__7yzeR

  • Warm Near Black

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    0 34 34 87
    On text
    —
    On white
    17.80:1 AAA

    Text, background, border · body, .zapier-marketing-ui-calloutBody-ieZFSvv2

  • Warm Charcoal

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    0 4 15 79
    On text
    1.43:1 Fail
    On white
    12.44:1 AAA

    Text, border, background · .EnterpriseSupport_heading__8QK_Z, .DiagramSection_header__aLhHJ

  • Warm Off White

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    0 1 4 7
    On text
    14.79:1 AAA
    On white
    1.20:1 Fail

    Background, border, text · .CustomerStoryDetailPage_heroSubtitle__iihM7, .zapier-marketing-ui-button-18BedXz4.zapier-marketing-ui-brand-NLNcGpbI:disabled

Colours

Brand colours and accents, most used first
  • Orange Red

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    0 69 100 0
    On text
    5.40:1 AA
    On white
    3.30:1 AA large

    Text, background, border · .SecuritySection_controlsTitle__H0d0v, .zapier-marketing-ui-button-18BedXz4.zapier-marketing-ui-brand-NLNcGpbI

  • Crimson

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    0 78 74 18
    On text
    3.51:1 AA large
    On white
    5.07:1 AA

    Text, border, background · .zapier-marketing-ui-input--039s6xm[aria-invalid=true]:checked, .zapier-marketing-ui-input-VK-U8LJi[aria-invalid=true]:before

  • Slate Blue

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    55 61 0 9
    On text
    3.61:1 AA large
    On white
    4.93:1 AA

    Background, border, text · .PreviewIndicator_root__KItVR, .FluidDeterminismSection_trackFill__8bsaq

  • Midnight Blue

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    0 55 9 78
    On text
    1.15:1 Fail
    On white
    15.50:1 AAA

    Background, text, border · .zapier-marketing-ui-bgPlum-HjurIPjf, .zapier-marketing-ui-underline-02jYDOef

  • Dark Slate Blue

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    58 67 0 26
    On text
    2.34:1 Fail
    On white
    7.60:1 AAA

    Text · .zapier-marketing-ui-account-item-KbZXPGm0.zapier-marketing-ui-selected-yFXNTfuw, .zapier-marketing-ui-check-icon-sV7KbTQb

  • Red

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    0 68 98 18
    On text
    3.85:1 AA large
    On white
    4.62:1 AA

    Background, text, border · .page_agentEntry__A2MO5 a, .zapier-marketing-ui-button-18BedXz4.zapier-marketing-ui-brand-NLNcGpbI:not(:dis

  • Light Salmon

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    0 31 46 0
    On text
    10.02:1 AAA
    On white
    1.78:1 Fail

    Background · .FluidDeterminismSection_media__c3m4v, .FluidDeterminismSection_media__c3m4v:not(.FluidDeterminismSection_mediaWithImag

  • Pale Violet Red

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    0 48 27 9
    On text
    6.56:1 AA
    On white
    2.71:1 Fail

    Background · .FluidDeterminismSection_media__c3m4v:not(.FluidDeterminismSection_mediaWithImag

  • Medium Violet Red

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    0 50 3 39
    On text
    3.30:1 AA large
    On white
    5.39:1 AA

    Background · .FluidDeterminismSection_media__c3m4v:not(.FluidDeterminismSection_mediaWithImag

  • Purple

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    0 51 5 64
    On text
    1.67:1 Fail
    On white
    10.67:1 AAA

    Background · .FluidDeterminismSection_media__c3m4v:not(.FluidDeterminismSection_mediaWithImag

  • Medium Sea Green

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    73 0 23 36
    On text
    5.70:1 AA
    On white
    3.13:1 AA large

    Text · .zapier-marketing-ui-textSuccess-jiMXxf4R, .Survey_successIcon__BJD11

Gradients

  • linear-gradient(90deg,#fffefb,transparent)

  • linear-gradient(270deg,#fffefb,transparent)

  • radial-gradient(#36342e 1px,transparent 0)

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Typography

Faces from Google Fonts are shown in the real thing. Others are licensed to the site, so they show in your device’s copy if you have one, or a stand-in if not.

Inter

Aa 100 Aa 900

Inter

Self-hosted · weights 100, 400, 500, 600, 700, 900 · headings, body, buttons · shown in a stand-in if you don’t have it

Aa 200 Aa 300

Serrif

Self-hosted · weights 200, 250, 300 · headings · shown in a stand-in if you don’t have it

Aa 500 Aa 600

Degular Display

System font, or not loaded on this page · weights 500, 600 · headings · shown in a stand-in if you don’t have it

Aa 300

JetBrains Mono

Self-hosted · weights 300 · shown in a stand-in if you don’t have it

ABCDEFGHIJKLMNOPQRSTUVWXYZ
abcdefghijklmnopqrstuvwxyz
0123456789 ! ? & @ % $ – ’ “ ”

Type scale

From the site’s CSS
Heading 1 2rem · 32 px / 1 weight 500 · Degular Display

Zapier

Heading 2 1.25rem · 20 px / 1.25 weight 600 · Inter

Zapier: Automate AI Workflows, Agents, and Apps

Heading 3 1.125rem · 18 px / 1.25 weight 600 · Inter

Zapier: Automate AI Workflows, Agents, and Apps

Heading 4 1rem · 16 px / 1.25 weight 600 · Inter

Zapier: Automate AI Workflows, Agents, and Apps

Body — Inter

Build and scale AI workflows and agents across 9,000+ apps with Zapier—the most connected AI orchestration platform. Trusted by 3 million+ …

Sizes in use

Most common across the site
  • 32pxline 1 · 12 rules
  • 24pxline 1.25 · 6 rules
  • 20pxline 1.25 · 7 rules
  • 18pxline 1.25 · 8 rules
  • 16pxline 1.25 · 20 rules
  • 14pxline 24px · 58 rules
  • 13pxline 20px · 9 rules
  • 12pxline 1.5 · 21 rules

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Elements

The main button and link as the site’s CSS draws them, and the corner radii and shadows it uses most.

Elements

Corner radius

  • 4px · 27×
  • 50% · 16×
  • 8px · 7×
  • 3px · 5×
  • 6px · 4×
  • 999px · 4×

Shadows

  • 0 0 0 1px #201515
  • 0 0 0 1px #d12d37
  • 0 0 0 8px #201515
  • 0 0 0 4px #201515

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Layout

Breakpoints from the site’s media queries and the widths its content is held to, with how often each appears.

Grid

Breakpoints

480
639
640
768
769
1023
1024
1280

On a scale of 0 to 1440 px.

Content widths (max-width)

1280 px
768 px
640 px
600 px
512 px
480 px

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Notes

Plain checks on what was found. Worth fixing if you look after this site.

Notes

  • ● FineThe title is 47 characters, short enough to show in full in search results.

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Questions

Quick answers, from the same capture as the rest of this guide.

Questions

What font does Zapier use?
Zapier’s website uses three typefaces: Inter (headings and body text), self-hosted; Serrif, self-hosted; JetBrains Mono, self-hosted.
What are Zapier’s brand colours?
The main colours on zapier.com are Orange Red (#FF4F00), Crimson (#D12D37), Slate Blue (#695BE8), Midnight Blue (#381933), Dark Slate Blue (#503EBD) and Red (#D24304).
What colour is Zapier’s text and background?
Body text is #201515 on a #FFFEFB background.
Where is Zapier’s logo from?
The logo shown in this guide was found on zapier.com’s homepage. For official logo files and usage rules, check Zapier’s own brand or press page.
Is this Zapier’s official style guide?
No. SiteStyleGuide made it from zapier.com’s public web pages on 23 October 2026, and isn’t affiliated with Zapier. Members can refresh a guide after 90 days to pick up changes.

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Design tokens

Everything above as CSS variables, ready to paste into a project. Members can download the tokens as files for Figma (Tokens Studio), Style Dictionary and Tailwind.

Tokens

zapier-com-tokens.css

Download

Free with an account: sign up or sign in, and you’ll come straight back here.

/* zapier.com design tokens, from SiteStyleGuide (https://sitestyleguide.com/zapier.com) */
:root {
  /* Colours */
  --text: #201515;
  --background: #FFFEFB;
  --colour-white: #FFFEFB;
  --colour-warm-near-black: #201515;
  --colour-warm-charcoal: #36342E;
  --colour-warm-off-white: #ECEAE3;
  --colour-orange-red: #FF4F00;
  --colour-crimson: #D12D37;
  --colour-slate-blue: #695BE8;
  --colour-midnight-blue: #381933;
  --colour-dark-slate-blue: #503EBD;
  --colour-red: #D24304;
  --colour-light-salmon: #FFB089;
  --colour-pale-violet-red: #E879A9;
  --colour-medium-violet-red: #9B4D96;
  --colour-purple: #5C2D57;
  --colour-medium-sea-green: #2CA47E;
  --gradient-1: linear-gradient(90deg,#fffefb,transparent);
  --gradient-2: linear-gradient(270deg,#fffefb,transparent);
  --gradient-3: radial-gradient(#36342e 1px,transparent 0);

  /* Typefaces */
  --font-headings: 'Inter', ui-sans-serif, sans-serif;
  --font-body: 'Inter', ui-sans-serif, sans-serif;
  --font-buttons: 'Inter', ui-sans-serif, sans-serif;
  --font-other: 'JetBrains Mono', 'JetBrains Mono Fallback', ui-monospace, monospace;

  /* Type scale */
  --text-h1: 2rem;
  --leading-h1: 1;
  --text-h2: 1.25rem;
  --leading-h2: 1.25;
  --text-h3: 1.125rem;
  --leading-h3: 1.25;
  --text-h4: 1rem;
  --leading-h4: 1.25;

  /* Shape */
  --radius-1: 4px;
  --radius-2: 50%;
  --radius-3: 8px;
  --radius-4: 3px;
  --radius-5: 6px;
  --radius-6: 999px;

  /* Layout (breakpoints can’t be used in media queries as variables; they’re here for reference) */
  --breakpoint-1: 480px;
  --breakpoint-2: 639px;
  --breakpoint-3: 640px;
  --breakpoint-4: 768px;
  --breakpoint-5: 769px;
  --breakpoint-6: 1023px;
  --breakpoint-7: 1024px;
  --breakpoint-8: 1280px;
  --max-width-1: 1280px;
  --max-width-2: 768px;
  --max-width-3: 640px;
  --max-width-4: 600px;
  --max-width-5: 512px;
  --max-width-6: 480px;
}

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Link to this guide from your own site, so your team, designers and agencies can find your colours and fonts in one place.

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<a href="https://sitestyleguide.com/zapier.com" title="Zapier style guide on SiteStyleGuide"><img src="https://sitestyleguide.com/public/badge.svg" alt="View our style guide on SiteStyleGuide" width="200" height="44"></a>

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Other websites using Inter as their main typeface
Websites whose lead colour is closest to Zapier’s

Captured from zapier.com on 23 October 2026. SiteStyleGuide isn’t affiliated with or endorsed by Zapier; this guide describes the public website for reference.