SiteStyleGuide

Unofficial A style guide made by SiteStyleGuide from buildyourbzns.com’s public web pages. Not affiliated with or endorsed by BuildYourBzns. The real site is buildyourbzns.com ↗

BuildYourBzns logo

Unofficial style guide

BuildYourBznsstyle guide

BuildYourBzns’s website (buildyourbzns.com) uses Poppins for its headings and body text. Its palette is led by Red (#E40014), Medium Blue (#2417C9) and Green Yellow (#BDF26B), with #0A0A0A text on #FFFFFF. Captured from the live site on 30 October 2026.

Typefaces
Poppins
Palette
4 neutrals, 12 colours, 1 gradient
Captured
30 Oct 2026 · added by @pmoney
https://www.buildyourbzns.com/ Screenshot
Screenshot of the buildyourbzns.com homepage on a desktop screen
Screenshot of buildyourbzns.com on a 1440 px desktop screen, 30 Oct 2026.

Identity & metadata

What browsers, search engines and social cards show before anyone reaches the page, from the homepage’s <head>.

Title &
description

Page title
You've built the business. Now build the machine underneath it. | BuildYourBzns
▲ 79 / 60 characters
Meta description
BuildYourBzns helps product founders understand the money, operations and systems underneath growth. Start with the free tools, then rebuild it with us.
● 152 / 160 characters
Site name
BuildYourBzns
og:title
You've built the business. Now build the machine underneath it.
og:description
Understand the money, operations and systems underneath growth. Start with the free tools.
Language
en

In search results

BuildYourBznshttps://www.buildyourbzns.com/

You've built the business. Now build the machine underneath i…

BuildYourBzns helps product founders understand the money, operations and systems underneath growth. Start with the free tools, then rebuild it with us.

When shared

The image BuildYourBzns shares with links

buildyourbzns.com

You've built the business. Now build the machine underneath it.

Understand the money, operations and systems underneath growth. Start with the free tools.

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Colour

Read from the site’s stylesheets and weighted by where each colour is used. Names are the nearest standard colour name. Click a swatch to copy its hex code.

Contrast is against the site’s text colour (#0A0A0A) and white, using WCAG 2 ratios: 4.5 for body text, 3 for large text.

Colour

Balance

How much each colour is used
  • White 39.8%
  • Near Black 18.6%
  • Red 8%
  • Off White 6.8%
  • Medium Blue 5.4%
  • Green Yellow 3.8%
  • Grey 3.2%
  • Honey Dew 2.5%
  • Light Pink 2.4%
  • Orange 1.6%
  • Misty Rose 1.6%
  • Deep Fire Brick 1.4%
  • Papaya Whip 1.3%
  • Lemon Chiffon 1.3%
  • Golden Rod 1.3%
  • Light Fire Brick 1.1%

By how often each colour appears in the site’s CSS, weighted by where (body, headings, buttons), not by area on the screen.

Neutrals

Text, backgrounds and structure
  • White

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    0 0 0 0
    On text
    19.80:1 AAA
    On white
    —

    Background, text, border · body, .bg-muted\/50

  • Near Black

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    0 0 0 91
    On text
    1.10:1 Fail
    On white
    17.93:1 AAA

    Text, background, border · body, .bg-primary

  • Off White

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    0 0 0 10
    On text
    15.72:1 AAA
    On white
    1.26:1 Fail

    Background, border, text · .disabled\:bg-input\/50:disabled, .bg-border

  • Grey

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    0 0 0 55
    On text
    4.18:1 AA large
    On white
    4.74:1 AA

    Text · .text-muted-foreground, .placeholder\:text-muted-foreground::placeholder

Colours

Brand colours and accents, most used first
  • Red

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    0 100 91 11
    On text
    4.06:1 AA large
    On white
    4.87:1 AA

    Background, text, border · .bg-destructive\/10, .data-\[variant\=destructive\]\:focus\:bg-destructive\/10[data-variant=destructi

  • Medium Blue

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    82 89 0 21
    On text
    1.92:1 Fail
    On white
    10.29:1 AAA

    Border, text, background · --tw-ring-color, .bg-brand-indigo

  • Green Yellow

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    22 0 56 5
    On text
    15.16:1 AAA
    On white
    1.31:1 Fail

    Text, background, border · .bg-brand-lime, .text-brand-lime

  • Honey Dew

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    13 0 8 1
    On text
    18.03:1 AAA
    On white
    1.10:1 Fail

    Background · .bg-green-100, .bg-emerald-100

  • Light Pink

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    0 36 36 0
    On text
    10.39:1 AAA
    On white
    1.91:1 Fail

    Text, border · .text-red-300, .data-\[highlighted\]\:text-red-300[data-highlighted]

  • Orange

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    0 37 100 2
    On text
    9.22:1 AAA
    On white
    2.15:1 Fail

    Background, border · .bg-amber-500, --color-amber-500

  • Misty Rose

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    0 11 11 0
    On text
    16.24:1 AAA
    On white
    1.22:1 Fail

    Background · .bg-red-100, --color-red-100

  • Deep Fire Brick

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    0 100 92 25
    On text
    3.04:1 AA large
    On white
    6.52:1 AA

    Text · .text-red-700, --color-red-700

  • Papaya Whip

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    0 7 16 0
    On text
    17.28:1 AAA
    On white
    1.15:1 Fail

    Background · .bg-orange-100, --color-orange-100

  • Lemon Chiffon

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    0 4 22 0
    On text
    17.77:1 AAA
    On white
    1.11:1 Fail

    Background · .bg-amber-100, --color-amber-100

  • Golden Rod

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    0 26 100 1
    On text
    11.55:1 AAA
    On white
    1.71:1 Fail

    Background · .bg-amber-400, --color-amber-400

  • Light Fire Brick

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    0 83 78 25
    On text
    3.28:1 AA large
    On white
    6.03:1 AA

    Text, border · .text-\[\#C0202B\], .border-\[\#C0202B\]

Gradients

  • linear-gradient(initial)

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Typography

Faces from Google Fonts are shown in the real thing. Others are licensed to the site, so they show in your device’s copy if you have one, or a stand-in if not.

Poppins

Aa 400 Aa 900

Poppins

Self-hosted · weights 400, 500, 600, 700, 800, 900 · shown in a stand-in if you don’t have it

ABCDEFGHIJKLMNOPQRSTUVWXYZ
abcdefghijklmnopqrstuvwxyz
0123456789 ! ? & @ % $ – ’ “ ”

Type scale

From the site’s CSS
Small 80%

BuildYourBzns helps product founders understand the money, operations and systems underneath growth. Start with the free tools, then rebuil…

Sizes in use

Most common across the site
  • 24pxline initial · 1 rules
  • 16pxline initial · 2 rules
  • 15px3 rules
  • 14pxline initial · 4 rules
  • 13px3 rules
  • 12pxline initial · 2 rules
  • 11px2 rules
  • 10px2 rules

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Elements

The main button and link as the site’s CSS draws them, and the corner radii and shadows it uses most.

Elements

Corner radius

  • .625rem · 2×
  • .25rem · 1×
  • 9px · 1×

Shadows

  • 0 0 #0000, 0 0 #0000, 0 0 #0000, 0 0 #0000, 0 0 #0000

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Layout

Breakpoints from the site’s media queries and the widths its content is held to, with how often each appears.

Grid

Breakpoints

640
768
1024
1280
1536

On a scale of 0 to 1536 px.

Content widths (max-width)

1536 px
1280 px
1024 px
768 px
640 px
420 px

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Notes

Plain checks on what was found. Worth fixing if you look after this site.

Notes

  • ▲ CheckThe title is 79 characters. Google usually cuts titles near 60, so the end may not show in results.

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Questions

Quick answers, from the same capture as the rest of this guide.

Questions

What font does BuildYourBzns use?
BuildYourBzns’s website uses one typeface: Poppins (headings and body text), self-hosted.
What are BuildYourBzns’s brand colours?
The main colours on buildyourbzns.com are Red (#E40014), Medium Blue (#2417C9), Green Yellow (#BDF26B), Honey Dew (#DCFCE7), Light Pink (#FFA3A3) and Orange (#F99C00).
What colour is BuildYourBzns’s text and background?
Body text is #0A0A0A on a #FFFFFF background.
Where is BuildYourBzns’s logo from?
The logo shown in this guide was found on buildyourbzns.com’s homepage. For official logo files and usage rules, check BuildYourBzns’s own brand or press page.
Is this BuildYourBzns’s official style guide?
No. SiteStyleGuide made it from buildyourbzns.com’s public web pages on 30 October 2026, and isn’t affiliated with BuildYourBzns. Members can refresh a guide after 90 days to pick up changes.

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Design tokens

Everything above as CSS variables, ready to paste into a project. Members can download the tokens as files for Figma (Tokens Studio), Style Dictionary and Tailwind.

Tokens

buildyourbzns-com-tokens.css

Download

Free with an account: sign up or sign in, and you’ll come straight back here.

/* buildyourbzns.com design tokens, from SiteStyleGuide (https://sitestyleguide.com/buildyourbzns.com) */
:root {
  /* Colours */
  --text: #0A0A0A;
  --background: #FFFFFF;
  --colour-white: #FFFFFF;
  --colour-near-black: #171717;
  --colour-off-white: #E5E5E5;
  --colour-grey: #737373;
  --colour-red: #E40014;
  --colour-medium-blue: #2417C9;
  --colour-green-yellow: #BDF26B;
  --colour-honey-dew: #DCFCE7;
  --colour-light-pink: #FFA3A3;
  --colour-orange: #F99C00;
  --colour-misty-rose: #FFE2E2;
  --colour-deep-fire-brick: #BF000F;
  --colour-papaya-whip: #FFEDD5;
  --colour-lemon-chiffon: #FEF3C6;
  --colour-golden-rod: #FCBB00;
  --colour-light-fire-brick: #C0202B;
  --gradient-1: linear-gradient(initial);

  /* Typefaces */
  --font-other: 'Poppins', 'Poppins Fallback';

  /* Type scale */
  --text-small: 80%;

  /* Shape */
  --radius-1: .625rem;
  --radius-2: .25rem;
  --radius-3: 9px;

  /* Layout (breakpoints can’t be used in media queries as variables; they’re here for reference) */
  --breakpoint-1: 640px;
  --breakpoint-2: 768px;
  --breakpoint-3: 1024px;
  --breakpoint-4: 1280px;
  --breakpoint-5: 1536px;
  --max-width-1: 1536px;
  --max-width-2: 1280px;
  --max-width-3: 1024px;
  --max-width-4: 768px;
  --max-width-5: 640px;
  --max-width-6: 420px;
}

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Other websites using Poppins as their main typeface
Websites whose lead colour is closest to BuildYourBzns’s

Captured from buildyourbzns.com on 30 October 2026. SiteStyleGuide isn’t affiliated with or endorsed by BuildYourBzns; this guide describes the public website for reference.