SiteStyleGuide

Unofficial A style guide made by SiteStyleGuide from fair.com’s public web pages. Not affiliated with or endorsed by fair.com. The real site is fair.com ↗

fair.com logo

Unofficial style guide

fair.comstyle guide

fair.com’s website (fair.com) uses Helvetica Neue for its headings and body text. Its palette is led by Indian Red (#FA4362), Deep Sky Blue (#00B0F4) and Gold (#FFD64F), with #363636 text on #FFFFFF. Captured from the live site on 25 October 2026.

Website
fair.com
Typefaces
Helvetica Neue, Segoe UI
Palette
4 neutrals, 9 colours, 3 gradients
Captured
25 Oct 2026 · added by @sitestyleguide
https://www.fair.com/ Screenshot
Screenshot of the fair.com homepage on a desktop screen
Screenshot of fair.com on a 1440 px desktop screen, 25 Oct 2026.

Identity & metadata

What browsers, search engines and social cards show before anyone reaches the page, from the homepage’s <head>.

Title &
description

Page title
www.fair.com
● 12 / 60 characters
Meta description
Missing
▲ 0 / 160 characters
Site name
www.fair.com
og:title
Home
Language
en-US

In search results

www.fair.comhttps://www.fair.com/

www.fair.com

When shared

No og:image, so no picture

fair.com

Home

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Colour

Read from the site’s stylesheets and weighted by where each colour is used. Names are the nearest standard colour name. Click a swatch to copy its hex code.

Contrast is against the site’s text colour (#363636) and white, using WCAG 2 ratios: 4.5 for body text, 3 for large text.

Colour

Balance

How much each colour is used
  • White 47.1%
  • Indian Red 9.2%
  • Grey 7.4%
  • Deep Sky Blue 6.4%
  • Near Black 5.6%
  • Gold 5.3%
  • Cool Charcoal 5.1%
  • Medium Sea Green 3.2%
  • Dodger Blue 2.9%
  • Orange 2.8%
  • Coral 2.5%
  • Light Coral 1.5%
  • Papaya Whip 1.1%

By how often each colour appears in the site’s CSS, weighted by where (body, headings, buttons), not by area on the screen.

Neutrals

Text, backgrounds and structure
  • White

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    0 0 0 0
    On text
    12.08:1 AAA
    On white
    —

    Text, background, border · body, :where(.brxe-form) .image-preview button

  • Grey

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    0 0 0 38
    On text
    4.51:1 AA
    On white
    2.68:1 Fail

    Text, background · .brxe-post-sharing.brand-colors .email, .bricks-background-muted

  • Near Black

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    0 0 0 87
    On text
    1.33:1 Fail
    On white
    16.10:1 AAA

    Text · h1, h2

  • Cool Charcoal

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    32 11 0 78
    On text
    1.09:1 Fail
    On white
    13.16:1 AAA

    Background, border · .brxe-audio.theme-light .mejs-container .mejs-controls .mejs-time-rail .mejs-tim, .brxe-audio

Colours

Brand colours and accents, most used first
  • Indian Red

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    0 73 61 2
    On text
    3.48:1 AA large
    On white
    3.47:1 AA large

    Text, background · .bricks-element-placeholder[data-type=error] .placeholder-title, :where(.brxe-form) .image-preview button:hover

  • Deep Sky Blue

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    100 28 0 4
    On text
    4.90:1 AA
    On white
    2.47:1 Fail

    Text, background · .bricks-element-placeholder .placeholder-title, .bricks-element-placeholder i

  • Gold

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    0 16 69 0
    On text
    8.62:1 AAA
    On white
    1.40:1 Fail

    Background, text · :where(.brxe-pricing-tables) .pricing-table-ribbon-title, .brxe-post-reading-progress-bar::-moz-progress-bar

  • Medium Sea Green

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    91 0 42 28
    On text
    4.61:1 AA
    On white
    2.62:1 Fail

    Text, background · :where(.brxe-alert).success .bricks-button, .bricks-background-success

  • Dodger Blue

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    76 47 0 4
    On text
    3.29:1 AA large
    On white
    3.68:1 AA large

    Background, border · .brxe-filter-checkbox input[type=checkbox]:checked+.brx-input-indicator, .brxe-filter-radio .brx-input-indicator:after

  • Orange

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    0 37 100 0
    On text
    5.96:1 AA
    On white
    2.03:1 Fail

    Background, text · :where(.brxe-alert).warning .bricks-button, .bricks-background-warning

  • Coral

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    0 59 79 0
    On text
    4.19:1 AA large
    On white
    2.88:1 Fail

    Text, background, border · inline style on <span>, .subscribe-form .bricks-button

  • Light Coral

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    0 65 52 1
    On text
    3.90:1 AA large
    On white
    3.10:1 AA large

    Background, text · .bricks-background-secondary, .bricks-color-secondary

  • Papaya Whip

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    0 5 16 0
    On text
    10.90:1 AAA
    On white
    1.11:1 Fail

    Background · :where(.brxe-alert).warning, --bricks-bg-warning

Gradients

  • linear-gradient(0deg,rgba(0,0,0,.5),rgba(0,0,0,.25) 70%,transparent)

  • linear-gradient(45deg,transparent 50%,gray 0),linear-gradient(135deg,gray 50%,transparent 0)

  • linear-gradient(270deg,rgba(0,0,0,.5),transparent)

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Typography

Faces from Google Fonts are shown in the real thing. Others are licensed to the site, so they show in your device’s copy if you have one, or a stand-in if not.

Helvetica Neue

Aa 500 Aa 700

Helvetica Neue

System font, or not loaded on this page · weights 500, 700 · headings, body · shown in a stand-in if you don’t have it

Aa 400

Segoe UI

System font, or not loaded on this page · body · shown in a stand-in if you don’t have it

ABCDEFGHIJKLMNOPQRSTUVWXYZ
abcdefghijklmnopqrstuvwxyz
0123456789 ! ? & @ % $ – ’ “ ”

Type scale

From the site’s CSS
Heading 1 3.75rem · 60 px / 1.4 weight 700 · Helvetica Neue

fair.com

Heading 2 1.25rem · 20 px / 1.3 weight 700 · Helvetica Neue

www.fair.com

Heading 3 1.8em · 29 px / 1.4

www.fair.com

Heading 4 1.6em · 26 px / 1.4

www.fair.com

Heading 5 1.3em · 21 px / 1.4

www.fair.com

Heading 6 1.1em · 18 px / 1.4

www.fair.com

Body 1rem · 16 px / 1 weight 500 · Helvetica Neue

The quick brown fox jumps over the lazy dog.

Small 80%

The quick brown fox jumps over the lazy dog.

Button 100% / 1.15 none

Get started

Sizes in use

Most common across the site
  • 60pxline 1 · 6 rules
  • 30pxline 1 · 6 rules
  • 18pxline 1 · 5 rules
  • 16pxline 1.4 · 6 rules
  • 15pxline 1.7 · 6 rules
  • 14pxline normal · 10 rules
  • 13pxline 1 · 6 rules
  • 12pxline 30px · 5 rules

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Elements

The main button and link as the site’s CSS draws them, and the corner radii and shadows it uses most.

Elements

Button

Get started

:where(.brxe-form) .image-preview button · #FFFFFF

Corner radius

  • 50% · 7×
  • 2px · 5×
  • inherit · 4×
  • 4px · 4×
  • 3px · 2×
  • 100% · 2×

Shadows

  • 0 0 2px 2px rgba(0,0,0,.6)
  • 4px 4px 4px rgba(0,0,0,.2)
  • 0 2px 6px rgba(0,0,0,.3)
  • 0 0 0 2px

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Layout

Breakpoints from the site’s media queries and the widths its content is held to, with how often each appears.

Grid

Breakpoints

478
767
832
991
1320

On a scale of 0 to 1440 px.

Content widths (max-width)

600 px

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Notes

Plain checks on what was found. Worth fixing if you look after this site.

Notes

  • ● FineThe title is 12 characters, short enough to show in full in search results.
  • ▲ CheckThere is no meta description, so search engines will pick text from the page.
  • ▲ CheckThere is no og:image, so links shared on social media show no picture.

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Questions

Quick answers, from the same capture as the rest of this guide.

Questions

What font does fair.com use?
fair.com’s website uses one typeface: Helvetica Neue (headings and body text), a system font.
What are fair.com’s brand colours?
The main colours on fair.com are Indian Red (#FA4362), Deep Sky Blue (#00B0F4), Gold (#FFD64F), Medium Sea Green (#11B76B), Dodger Blue (#3B82F6) and Orange (#FFA100).
What colour is fair.com’s text and background?
Body text is #363636 on a #FFFFFF background.
Where is fair.com’s logo from?
The logo shown in this guide was found on fair.com’s homepage. For official logo files and usage rules, check fair.com’s own brand or press page.
Is this fair.com’s official style guide?
No. SiteStyleGuide made it from fair.com’s public web pages on 25 October 2026, and isn’t affiliated with fair.com. Members can refresh a guide after 90 days to pick up changes.

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Design tokens

Everything above as CSS variables, ready to paste into a project. Members can download the tokens as files for Figma (Tokens Studio), Style Dictionary and Tailwind.

Tokens

fair-com-tokens.css

Download

Free with an account: sign up or sign in, and you’ll come straight back here.

/* fair.com design tokens, from SiteStyleGuide (https://sitestyleguide.com/fair.com) */
:root {
  /* Colours */
  --text: #363636;
  --background: #FFFFFF;
  --colour-white: #FFFFFF;
  --colour-grey: #9E9E9E;
  --colour-near-black: #212121;
  --colour-cool-charcoal: #263238;
  --colour-indian-red: #FA4362;
  --colour-deep-sky-blue: #00B0F4;
  --colour-gold: #FFD64F;
  --colour-medium-sea-green: #11B76B;
  --colour-dodger-blue: #3B82F6;
  --colour-orange: #FFA100;
  --colour-coral: #FF6836;
  --colour-light-coral: #FC5778;
  --colour-papaya-whip: #FFF2D7;
  --gradient-1: linear-gradient(0deg,rgba(0,0,0,.5),rgba(0,0,0,.25) 70%,transparent);
  --gradient-2: linear-gradient(45deg,transparent 50%,gray 0),linear-gradient(135deg,gray 50%,transparent 0);
  --gradient-3: linear-gradient(270deg,rgba(0,0,0,.5),transparent);

  /* Typefaces */
  --font-headings: 'Helvetica Neue';
  --font-body: 'Helvetica Neue';

  /* Type scale */
  --text-h1: 3.75rem;
  --leading-h1: 1.4;
  --text-h2: 1.25rem;
  --leading-h2: 1.3;
  --text-h3: 1.8em;
  --leading-h3: 1.4;
  --text-h4: 1.6em;
  --leading-h4: 1.4;
  --text-h5: 1.3em;
  --leading-h5: 1.4;
  --text-h6: 1.1em;
  --leading-h6: 1.4;
  --text-body: 1rem;
  --leading-body: 1;
  --text-small: 80%;
  --text-button: 100%;
  --leading-button: 1.15;

  /* Shape */
  --radius-1: 50%;
  --radius-2: 2px;
  --radius-3: inherit;
  --radius-4: 4px;
  --radius-5: 3px;
  --radius-6: 100%;

  /* Layout (breakpoints can’t be used in media queries as variables; they’re here for reference) */
  --breakpoint-1: 478px;
  --breakpoint-2: 767px;
  --breakpoint-3: 832px;
  --breakpoint-4: 991px;
  --breakpoint-5: 1320px;
  --max-width-1: 600px;
}

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Other websites using Helvetica Neue as their main typeface
Websites whose lead colour is closest to fair.com’s

Captured from fair.com on 25 October 2026. SiteStyleGuide isn’t affiliated with or endorsed by fair.com; this guide describes the public website for reference.