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SaveUnofficial A style guide made by SiteStyleGuide from illo.tv’s public web pages. Not affiliated with or endorsed by illo. The real site is illo.tv ↗
Unofficial style guide
illo’s website (illo.tv) uses LL Circular Medium Web for its headings and body text. Its palette is led by Light Plum (#EFB4FA), Dark Olive Green (#385B1D) and Gold (#FFCC55), with #000000 text on #FFFFFF. Captured from the live site on 23 October 2026.
Identity & metadata
What browsers, search engines and social cards show before anyone reaches the page, from the homepage’s <head>.
In search results
illo — a very creative studio
We are a design studio with focus on motion design, illustration and set design. Colourful aesthetics & clear storytelling. We’re an international team based in …
When shared
illo.tv
illo — a very creative studio
We are a design studio with focus on motion design, illustration and set design. Colourful aesthetics & clear…
Logo & favicons
No logo could be found on the homepage.
Light browser tab
Dark browser tab
Colour
Read from the site’s stylesheets and weighted by where each colour is used. Names are the nearest standard colour name. Click a swatch to copy its hex code.
Contrast is against the site’s text colour (#000000) and white, using WCAG 2 ratios: 4.5 for body text, 3 for large text.
By how often each colour appears in the site’s CSS, weighted by where (body, headings, buttons), not by area on the screen.
Background, text, border · body, .search-modal[data-type=keywords] .search-modal__content:before
Background, text, theme · html, theme-color meta tag
Background · inline style on <div>, .loading-page
Background · .loading-page
Background, text · inline style on <h3>, .loading-page
Text, background · inline style on <h3>, .loading-page
Text, background · inline style on <h3>, .loading-page
Background · .loading-page, inline style on <div>
Text · inline style on <h3>
Background · .custom-cursor[data-color="1"] .custom-cursor__circle--outer[data-v-75d1950e], .pink .page-footer__contacts:before
Background · .custom-cursor[data-color="2"] .custom-cursor__circle--outer[data-v-75d1950e], .green .page-footer__contacts:before
Background · .custom-cursor[data-color="3"] .custom-cursor__circle--outer[data-v-75d1950e], .blue .page-footer__contacts:before
Background · inline style on <div>
Background · inline style on <div>
Background · inline style on <div>
linear-gradient(81deg,#385b1d,#f1b6fc 20%,#f0bbf9 25%,#ecc9f2 30%,#e5e0e6 36%,#e4e4e4 37%,#eed9a6 43%,#f7d06f 49%,#facc5a 52%,#b18196 58%,#6d3cce 64%,#4211f1 68%,#3200fe 70%)
linear-gradient(#000 70%,transparent)
linear-gradient(transparent,#000)
Typography
Faces from Google Fonts are shown in the real thing. Others are licensed to the site, so they show in your device’s copy if you have one, or a stand-in if not.
LL Circular Medium Web
Self-hosted · weights 400 · buttons, body · shown in a stand-in if you don’t have it
Mirador
Self-hosted · weights 700 · shown in a stand-in if you don’t have it
ABCDEFGHIJKLMNOPQRSTUVWXYZ
abcdefghijklmnopqrstuvwxyz
0123456789 ! ? & @ % $ – ’ “ ”
We are a design studio with focus on motion design, illustration and set design. Colourful aesthetics & clear storytelling. We’re an intern…
Read more about illo
Elements
The main button and link as the site’s CSS draws them, and the corner radii and shadows it uses most.
Link
a · #000000
Corner radius
Layout
Breakpoints from the site’s media queries and the widths its content is held to, with how often each appears.
Breakpoints
On a scale of 0 to 1600 px.
Content widths (max-width)
Notes
Plain checks on what was found. Worth fixing if you look after this site.
Questions
Quick answers, from the same capture as the rest of this guide.
Design tokens
Everything above as CSS variables, ready to paste into a project. Members can download the tokens as files for Figma (Tokens Studio), Style Dictionary and Tailwind.
/* illo.tv design tokens, from SiteStyleGuide (https://sitestyleguide.com/illo.tv) */
:root {
/* Colours */
--text: #000000;
--background: #FFFFFF;
--colour-black: #000000;
--colour-white: #FFFFFF;
--colour-off-white: #EEEEEE;
--colour-cool-off-white: #E5E0E6;
--colour-light-plum: #EFB4FA;
--colour-dark-olive-green: #385B1D;
--colour-gold: #FFCC55;
--colour-deep-blue: #4211F1;
--colour-light-blue: #3D3DF9;
--colour-rebecca-purple: #542F7C;
--colour-light-blue-2: #B7E5F2;
--colour-brown: #8D3E34;
--colour-dodger-blue: #0087FF;
--colour-green-yellow: #C1FF00;
--colour-deep-plum: #FFADED;
--gradient-1: linear-gradient(81deg,#385b1d,#f1b6fc 20%,#f0bbf9 25%,#ecc9f2 30%,#e5e0e6 36%,#e4e4e4 37%,#eed9a6 43%,#f7d06f 49%,#facc5a 52%,#b18196 58%,#6d3cce 64%,#4211f1 68%,#3200fe 70%);
--gradient-2: linear-gradient(#000 70%,transparent);
--gradient-3: linear-gradient(transparent,#000);
/* Typefaces */
--font-buttons: 'LL Circular Medium Web', sans-serif;
--font-body: 'LL Circular Medium Web', sans-serif;
--font-other: 'Mirador', serif;
/* Type scale */
--text-a: 1.5rem;
/* Shape */
--radius-1: 50%;
/* Layout (breakpoints can’t be used in media queries as variables; they’re here for reference) */
--breakpoint-1: 480px;
--breakpoint-2: 768px;
--breakpoint-3: 1023px;
--breakpoint-4: 1024px;
--breakpoint-5: 1440px;
--breakpoint-6: 1600px;
--max-width-1: 1325px;
--max-width-2: 1165px;
--max-width-3: 580px;
--max-width-4: 570px;
--max-width-5: 530px;
--max-width-6: 400px;
}
{
"site": "illo.tv",
"source": "https://sitestyleguide.com/illo.tv",
"text": "#000000",
"background": "#FFFFFF",
"colours": [
{
"name": "Black",
"hex": "#000000",
"rgb": [
0,
0,
0
]
},
{
"name": "White",
"hex": "#FFFFFF",
"rgb": [
255,
255,
255
]
},
{
"name": "Off White",
"hex": "#EEEEEE",
"rgb": [
238,
238,
238
]
},
{
"name": "Cool Off White",
"hex": "#E5E0E6",
"rgb": [
229,
224,
230
]
},
{
"name": "Light Plum",
"hex": "#EFB4FA",
"rgb": [
239,
180,
250
]
},
{
"name": "Dark Olive Green",
"hex": "#385B1D",
"rgb": [
56,
91,
29
]
},
{
"name": "Gold",
"hex": "#FFCC55",
"rgb": [
255,
204,
85
]
},
{
"name": "Deep Blue",
"hex": "#4211F1",
"rgb": [
66,
17,
241
]
},
{
"name": "Light Blue",
"hex": "#3D3DF9",
"rgb": [
61,
61,
249
]
},
{
"name": "Rebecca Purple",
"hex": "#542F7C",
"rgb": [
84,
47,
124
]
},
{
"name": "Light Blue",
"hex": "#B7E5F2",
"rgb": [
183,
229,
242
]
},
{
"name": "Brown",
"hex": "#8D3E34",
"rgb": [
141,
62,
52
]
},
{
"name": "Dodger Blue",
"hex": "#0087FF",
"rgb": [
0,
135,
255
]
},
{
"name": "Green Yellow",
"hex": "#C1FF00",
"rgb": [
193,
255,
0
]
},
{
"name": "Deep Plum",
"hex": "#FFADED",
"rgb": [
255,
173,
237
]
}
],
"fonts": [
{
"name": "LL Circular Medium Web",
"stack": "LL Circular Medium Web, sans-serif",
"weights": [
400
],
"source": "Self-hosted"
},
{
"name": "Mirador",
"stack": "Mirador, serif",
"weights": [
700
],
"source": "Self-hosted"
}
]
}
Captured from illo.tv on 23 October 2026. SiteStyleGuide isn’t affiliated with or endorsed by illo; this guide describes the public website for reference.
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