SiteStyleGuide

Unofficial A style guide made by SiteStyleGuide from nikkei.com’s public web pages. Not affiliated with or endorsed by 日本経済新聞. The real site is nikkei.com ↗

日本経済新聞 logo

Unofficial style guide

日本経済新聞style guide

日本経済新聞’s website (nikkei.com) uses Hiragino Sans JP for its headings and body text. Its palette is led by Light Royal Blue (#0068BC), Dark Slate Blue (#003E70) and Deep Orange (#F58700), with #333333 text on #FFFFFF. Captured from the live site on 22 October 2026.

Website
nikkei.com
Typefaces
Hiragino Sans JP
Palette
4 neutrals, 12 colours
Captured
22 Oct 2026 · added by @sitestyleguide
https://www.nikkei.com/ Screenshot
Screenshot of the nikkei.com homepage on a desktop screen
Screenshot of nikkei.com on a 1440 px desktop screen, 22 Oct 2026.

Identity & metadata

What browsers, search engines and social cards show before anyone reaches the page, from the homepage’s <head>.

Title &
description

Page title
日本経済新聞 - ニュース・速報 最新情報
● 21 / 60 characters
Meta description
日本経済新聞の電子版。日経や日経BPの提供する経済、企業、国際、政治、マーケット、情報・通信、社会など各分野のニュース。ビジネス、マネー、IT、スポーツ、住宅、キャリアなどの専門情報も満載。
● 95 / 160 characters
Site name
日本経済新聞
og:title
日本経済新聞 - ニュース・速報 最新情報
og:description
日本経済新聞の電子版。日経や日経BPの提供する経済、企業、国際、政治、マーケット、情報・通信、社会など各分野のニュース。ビジネス、マネー、IT、スポーツ、住宅、キャリアなどの専門情報も満載。
Language
ja
Theme colour
#003e70

In search results

日本経済新聞https://www.nikkei.com/

日本経済新聞 - ニュース・速報 最新情報

日本経済新聞の電子版。日経や日経BPの提供する経済、企業、国際、政治、マーケット、情報・通信、社会など各分野のニュース。ビジネス、マネー、IT、スポーツ、住宅、キ…

When shared

The image 日本経済新聞 shares with links

nikkei.com

日本経済新聞 - ニュース・速報 最新情報

日本経済新聞の電子版。日経や日経BPの提供する経済、企業、国際、政治、マーケット、情報・通信、社会など各分野…

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Colour

Read from the site’s stylesheets and weighted by where each colour is used. Names are the nearest standard colour name. Click a swatch to copy its hex code.

Contrast is against the site’s text colour (#333333) and white, using WCAG 2 ratios: 4.5 for body text, 3 for large text.

Colour

Balance

How much each colour is used
  • White 36.7%
  • Charcoal 29.9%
  • Grey 7.5%
  • Off White 5%
  • Light Royal Blue 4.2%
  • Dark Slate Blue 3.5%
  • Deep Orange 2.8%
  • Deep Royal Blue 2.5%
  • Light Fire Brick 1.5%
  • Misty Rose 1.2%
  • Pale Violet Red 1.1%
  • Fire Brick 1.1%
  • Red 0.9%
  • Light Orange 0.9%
  • Deep Fire Brick 0.8%
  • Steel Blue 0.6%

By how often each colour appears in the site’s CSS, weighted by where (body, headings, buttons), not by area on the screen.

Neutrals

Text, backgrounds and structure
  • White

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    0 0 0 0
    On text
    12.63:1 AAA
    On white
    —

    Background, text, border · html, .titleLineShort_t1t8rtxo

  • Charcoal

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    0 0 0 80
    On text
    —
    On white
    12.63:1 AAA

    Text, background, border · html, .headingTitle_h1reru4l

  • Grey

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    0 0 0 54
    On text
    2.74:1 Fail
    On white
    4.61:1 AA

    Text · .innerContentTitle_i1ej110j, .sectionTitleUpdateTime_s9mhtaw

  • Off White

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    0 0 0 9
    On text
    10.31:1 AAA
    On white
    1.23:1 Fail

    Border, background, graphic · .titleContainer_tr3d18x, .titleContainer_tqcnotm

Colours

Brand colours and accents, most used first
  • Light Royal Blue

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    100 45 0 26
    On text
    2.23:1 Fail
    On white
    5.67:1 AA

    Background, text, border · .buttonSolid_b1i2z8b3, .button_bqu14b5

  • Dark Slate Blue

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    100 45 0 56
    On text
    1.16:1 Fail
    On white
    10.92:1 AAA

    Background, theme, text · .buttonPrimary_b14hsrqx, theme-color meta tag

  • Deep Orange

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    0 45 100 4
    On text
    5.02:1 AA
    On white
    2.52:1 Fail

    Text, background · .buttonSecondary_b1h480po, .subscribe_s1mmz2sk

  • Deep Royal Blue

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    66 30 0 43
    On text
    2.07:1 Fail
    On white
    6.10:1 AA

    Text, background · a, .link_l1c1e8ij

  • Light Fire Brick

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    0 92 100 18
    On text
    2.28:1 Fail
    On white
    5.54:1 AA

    Text · .newBadge_n1h8w857, .newBadge_n1kjj52x

  • Misty Rose

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    0 13 13 0
    On text
    10.14:1 AAA
    On white
    1.25:1 Fail

    Background · .newBadge_n1h8w857, .newBadge_n1kjj52x

  • Pale Violet Red

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    0 56 26 15
    On text
    3.67:1 AA large
    On white
    3.45:1 AA large

    Text, background, border · .haruwari_h9eferl, .haruwari_hugh1bj

  • Fire Brick

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    0 96 96 25
    On text
    1.97:1 Fail
    On white
    6.41:1 AA

    Text, background, border · .hatsuwari_h1blcm4m, .hatsuwari_h1otb69g

  • Red

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    0 91 100 8
    On text
    2.79:1 Fail
    On white
    4.53:1 AA

    Background · .headerToolNavItemEmphasize_h1h5zq36, .body_bmak3rd

  • Light Orange

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    0 40 90 0
    On text
    5.87:1 AA
    On white
    2.15:1 Fail

    Background · .buttonSecondary_b1h480po:active, .subscribe_s1mmz2sk:active

  • Deep Fire Brick

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    0 91 100 32
    On text
    1.71:1 Fail
    On white
    7.38:1 AAA

    Background, border, text · .headLogoPreview_hgeyqfv:before, .timelineStyle_tv2otkr

  • Steel Blue

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    100 45 0 16
    On text
    2.74:1 Fail
    On white
    4.60:1 AA

    Background · .button_b1ftyr8j:active

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Typography

Faces from Google Fonts are shown in the real thing. Others are licensed to the site, so they show in your device’s copy if you have one, or a stand-in if not.

Hiragino Sans JP

Aa 400 Aa 700

Hiragino Sans JP

Self-hosted · weights 400, 700 · body · shown in a stand-in if you don’t have it

ABCDEFGHIJKLMNOPQRSTUVWXYZ
abcdefghijklmnopqrstuvwxyz
0123456789 ! ? & @ % $ – ’ “ ”

Type scale

From the site’s CSS
Small 80%

日本経済新聞の電子版。日経や日経BPの提供する経済、企業、国際、政治、マーケット、情報・通信、社会など各分野のニュース。ビジネス、マネー、I…

Sizes in use

Most common across the site
  • 20pxline 1.5 · 3 rules
  • 18pxline 1.5 · 2 rules
  • 16pxline 1.5 · 36 rules
  • 14pxline 1.65 · 41 rules
  • 13pxline 1.65 · 26 rules
  • 12pxline 1.65 · 50 rules
  • 11pxline 1.65 · 3 rules
  • 10pxline 1 · 1 rules

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Elements

The main button and link as the site’s CSS draws them, and the corner radii and shadows it uses most.

Elements

Button

Get started

.button_bqu14b5 · #0068BC · radius 2px

Link

Read our latest news today.

a · #326691

Corner radius

  • 2px · 22×
  • 16px · 3×
  • 50% · 3×
  • 20px · 2×
  • 100px · 1×
  • 0 0 2px 2px · 1×

Shadows

  • 0 2px 8px rgba(0,0,0,.25)
  • 0 0 8px 0 rgba(0,0,0,.24)
  • 0 2px 8px rgba(0,0,0,.24)
  • 0 4px 12px rgb(0 0 0/8%)

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Layout

Breakpoints from the site’s media queries and the widths its content is held to, with how often each appears.

Grid

Breakpoints

316
427
751
752
992
1015
1016
1232

On a scale of 0 to 1440 px.

Content widths (max-width)

1376 px
525 px
505 px
380 px
344 px
322 px

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Notes

Plain checks on what was found. Worth fixing if you look after this site.

Notes

  • ● FineThe title is 21 characters, short enough to show in full in search results.

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Questions

Quick answers, from the same capture as the rest of this guide.

Questions

What font does 日本経済新聞 use?
日本経済新聞’s website uses one typeface: Hiragino Sans JP (headings and body text), self-hosted.
What are 日本経済新聞’s brand colours?
The main colours on nikkei.com are Light Royal Blue (#0068BC), Dark Slate Blue (#003E70), Deep Orange (#F58700), Deep Royal Blue (#326691), Light Fire Brick (#D11100) and Misty Rose (#FFDFDD).
What colour is 日本経済新聞’s text and background?
Body text is #333333 on a #FFFFFF background.
Where is 日本経済新聞’s logo from?
The logo shown in this guide was found on nikkei.com’s homepage. For official logo files and usage rules, check 日本経済新聞’s own brand or press page.
Is this 日本経済新聞’s official style guide?
No. SiteStyleGuide made it from nikkei.com’s public web pages on 22 October 2026, and isn’t affiliated with 日本経済新聞. Members can refresh a guide after 90 days to pick up changes.

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Design tokens

Everything above as CSS variables, ready to paste into a project. Members can download the tokens as files for Figma (Tokens Studio), Style Dictionary and Tailwind.

Tokens

nikkei-com-tokens.css

Download

Free with an account: sign up or sign in, and you’ll come straight back here.

/* nikkei.com design tokens, from SiteStyleGuide (https://sitestyleguide.com/nikkei.com) */
:root {
  /* Colours */
  --text: #333333;
  --background: #FFFFFF;
  --colour-white: #FFFFFF;
  --colour-charcoal: #333333;
  --colour-grey: #757575;
  --colour-off-white: #E8E8E8;
  --colour-light-royal-blue: #0068BC;
  --colour-dark-slate-blue: #003E70;
  --colour-deep-orange: #F58700;
  --colour-deep-royal-blue: #326691;
  --colour-light-fire-brick: #D11100;
  --colour-misty-rose: #FFDFDD;
  --colour-pale-violet-red: #D8609F;
  --colour-fire-brick: #C00708;
  --colour-red: #EB1400;
  --colour-light-orange: #FF9819;
  --colour-deep-fire-brick: #AD0F00;
  --colour-steel-blue: #0076D6;

  /* Typefaces */
  --font-body: 'Hiragino Sans JP', -apple-system, blinkmacsystemfont, 'Noto Sans JP', 'Noto Sans CJK JP', 'Segoe UI';

  /* Type scale */
  --text-small: 80%;

  /* Shape */
  --radius-1: 2px;
  --radius-2: 16px;
  --radius-3: 50%;
  --radius-4: 20px;
  --radius-5: 100px;
  --radius-6: 0 0 2px 2px;

  /* Layout (breakpoints can’t be used in media queries as variables; they’re here for reference) */
  --breakpoint-1: 316px;
  --breakpoint-2: 427px;
  --breakpoint-3: 751px;
  --breakpoint-4: 752px;
  --breakpoint-5: 992px;
  --breakpoint-6: 1015px;
  --breakpoint-7: 1016px;
  --breakpoint-8: 1232px;
  --max-width-1: 1376px;
  --max-width-2: 525px;
  --max-width-3: 505px;
  --max-width-4: 380px;
  --max-width-5: 344px;
  --max-width-6: 322px;
}

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Websites whose lead colour is closest to 日本経済新聞’s

Captured from nikkei.com on 22 October 2026. SiteStyleGuide isn’t affiliated with or endorsed by 日本経済新聞; this guide describes the public website for reference.