SiteStyleGuide

Unofficial A style guide made by SiteStyleGuide from thedailybeast.com’s public web pages. Not affiliated with or endorsed by The Daily Beast. The real site is thedailybeast.com ↗

The Daily Beast logo

Unofficial style guide

The Daily Beaststyle guide

The Daily Beast’s website (thedailybeast.com) sets its headings in aktiv-grotesk-condensed and its body text in Apple Color Emoji. Its palette is led by Red (#EA0606), Midnight Blue (#322C70) and Deep Pink (#FF329C), with #02141F text on #FFFFFF. Captured from the live site on 22 October 2026.

Typefaces
aktiv-grotesk-condensed, kensington, Apple Color Emoji
Palette
4 neutrals, 3 colours, 3 gradients
Captured
22 Oct 2026 · added by @sitestyleguide
https://www.thedailybeast.com/ Screenshot
Screenshot of the thedailybeast.com homepage on a desktop screen
Screenshot of thedailybeast.com on a 1440 px desktop screen, 22 Oct 2026.

Identity & metadata

What browsers, search engines and social cards show before anyone reaches the page, from the homepage’s <head>.

Title &
description

Page title
The Daily Beast: The Latest in Politics, Media & Entertainment News
▲ 67 / 60 characters
Meta description
A smart, speedy take on breaking news and opinion in politics, media, entertainment, and more.
● 94 / 160 characters
Site name
The Daily Beast
og:title
The Daily Beast: The Latest in Politics, Media & Entertainment News
og:description
A smart, speedy take on breaking news and opinion in politics, media, entertainment, and more.
Language
en

In search results

The Daily Beasthttps://www.thedailybeast.com/

The Daily Beast: The Latest in Politics, Media & Entertainmen…

A smart, speedy take on breaking news and opinion in politics, media, entertainment, and more.

When shared

The image The Daily Beast shares with links

thedailybeast.com

The Daily Beast: The Latest in Politics, Media & Entertainment News

A smart, speedy take on breaking news and opinion in politics, media, entertainment, and more.

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Colour

Read from the site’s stylesheets and weighted by where each colour is used. Names are the nearest standard colour name. Click a swatch to copy its hex code.

Contrast is against the site’s text colour (#02141F) and white, using WCAG 2 ratios: 4.5 for body text, 3 for large text.

Colour

Balance

How much each colour is used
  • Cool Near Black 47.4%
  • White 24.4%
  • Red 20.8%
  • Black 4.7%
  • Midnight Blue 1.5%
  • Warm Off White 0.6%
  • Deep Pink 0.6%

By how often each colour appears in the site’s CSS, weighted by where (body, headings, buttons), not by area on the screen.

Neutrals

Text, backgrounds and structure
  • Cool Near Black

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    94 35 0 88
    On text
    —
    On white
    18.71:1 AAA

    Text, background, border · inline style on <div>, .text-\[color\:var\(--color-text-title-dark\)\]

  • White

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    0 0 0 0
    On text
    18.71:1 AAA
    On white
    —

    Background, text, border · inline style on <div>, .bg-\[linear-gradient\(to_bottom\,rgba\(255\,255\,255\,0\)_0\%\,rgba\(255\,255\,

  • Black

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    0 0 0 100
    On text
    1.12:1 Fail
    On white
    21.00:1 AAA

    Background, text, border · .bg-black, .bg-black\/50

  • Warm Off White

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    0 6 6 0
    On text
    16.90:1 AAA
    On white
    1.11:1 Fail

    Background · .bg-\[rgb\(255_240_240\)\]

Colours

Brand colours and accents, most used first
  • Red

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    0 97 97 8
    On text
    4.03:1 AA large
    On white
    4.64:1 AA

    Text, background, border · .aria-selected\:\[\&_h3\]\:text-\[var\(--components-content-card-color-title-hov, .\[\&_a\:hover\]\:text-\[var\(--components-content-card-color-title-hover\)\] a:

  • Midnight Blue

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    55 61 0 56
    On text
    1.54:1 Fail
    On white
    12.14:1 AAA

    Background · .group-\[\.obsessed\]\:bg-\[var\(--color-obsessed-core-purple\)\]:is(:where(.gro, .group-\[\.obsessed\]\:data-\[state\=active\]\:bg-\[var\(--color-obsessed-core-p

  • Deep Pink

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    0 80 39 0
    On text
    5.51:1 AA
    On white
    3.39:1 AA large

    Background · --color-obsessed-core-pink, .group-\[\.obsessed\]\:hover\:bg-\[var\(--color-obsessed-core-pink\)\]:is(:where

Gradients

  • linear-gradient(initial)

  • linear-gradient(#fff0 0%,#fff6 25%,#fffc 50%,#fffffff7 75%,#fff 100%)

  • linear-gradient(270deg,#fff0 0%,#fff 100%)

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Typography

Faces from Google Fonts are shown in the real thing. Others are licensed to the site, so they show in your device’s copy if you have one, or a stand-in if not.

aktiv-grotesk-condensed

Aa 400 Aa 700

aktiv-grotesk-condensed

Adobe Fonts · weights 400, 500, 600, 700 · headings · shown in a stand-in if you don’t have it

Aa 700 Aa 900

kensington

Adobe Fonts · weights 700, 900 · headings · shown in a stand-in if you don’t have it

Aa 400

Apple Color Emoji

System font, or not loaded on this page · body · shown in a stand-in if you don’t have it

Aa 400

SFMono-Regular

Probably Adobe Fonts · shown in a stand-in if you don’t have it

ABCDEFGHIJKLMNOPQRSTUVWXYZ
abcdefghijklmnopqrstuvwxyz
0123456789 ! ? & @ % $ – ’ “ ”

Type scale

From the site’s CSS
Small 80%

A smart, speedy take on breaking news and opinion in politics, media, entertainment, and more.

Sizes in use

Most common across the site
  • 24px1 rules
  • 20pxline initial · 2 rules
  • 18pxline initial · 2 rules
  • 16pxline initial · 3 rules
  • 15px1 rules
  • 14pxline initial · 3 rules
  • 12pxline initial · 2 rules
  • 10px1 rules

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Elements

The main button and link as the site’s CSS draws them, and the corner radii and shadows it uses most.

Elements

Corner radius

  • .25rem · 3×
  • 8px · 2×
  • .375rem · 2×
  • 9999px · 1×
  • 4px · 1×
  • 6px · 1×

Shadows

  • 0 0 #0000, 0 0 #0000, 0 0 #0000, 0 0 #0000, 0 0 #0000

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Layout

Breakpoints from the site’s media queries and the widths its content is held to, with how often each appears.

Grid

Content widths (max-width)

1280 px
700 px
640 px
600 px
350 px
300 px

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Notes

Plain checks on what was found. Worth fixing if you look after this site.

Notes

  • ▲ CheckThe title is 67 characters. Google usually cuts titles near 60, so the end may not show in results.

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Questions

Quick answers, from the same capture as the rest of this guide.

Questions

What font does The Daily Beast use?
The Daily Beast’s website uses four typefaces: aktiv-grotesk-condensed (headings), adobe Fonts; kensington, adobe Fonts; Apple Color Emoji (body text), a system font; SFMono-Regular, probably Adobe Fonts.
What are The Daily Beast’s brand colours?
The main colours on thedailybeast.com are Red (#EA0606), Midnight Blue (#322C70), Deep Pink (#FF329C), Cool Near Black (#02141F), White (#FFFFFF) and Black (#000000).
What colour is The Daily Beast’s text and background?
Body text is #02141F on a #FFFFFF background.
Where is The Daily Beast’s logo from?
The logo shown in this guide was found on thedailybeast.com’s homepage. For official logo files and usage rules, check The Daily Beast’s own brand or press page.
Is this The Daily Beast’s official style guide?
No. SiteStyleGuide made it from thedailybeast.com’s public web pages on 22 October 2026, and isn’t affiliated with The Daily Beast. Members can refresh a guide after 90 days to pick up changes.

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Design tokens

Everything above as CSS variables, ready to paste into a project. Members can download the tokens as files for Figma (Tokens Studio), Style Dictionary and Tailwind.

Tokens

thedailybeast-com-tokens.css

Download

Free with an account: sign up or sign in, and you’ll come straight back here.

/* thedailybeast.com design tokens, from SiteStyleGuide (https://sitestyleguide.com/thedailybeast.com) */
:root {
  /* Colours */
  --text: #02141F;
  --background: #FFFFFF;
  --colour-cool-near-black: #02141F;
  --colour-white: #FFFFFF;
  --colour-black: #000000;
  --colour-warm-off-white: #FFF0F0;
  --colour-red: #EA0606;
  --colour-midnight-blue: #322C70;
  --colour-deep-pink: #FF329C;
  --gradient-1: linear-gradient(initial);
  --gradient-2: linear-gradient(#fff0 0%,#fff6 25%,#fffc 50%,#fffffff7 75%,#fff 100%);
  --gradient-3: linear-gradient(270deg,#fff0 0%,#fff 100%);

  /* Typefaces */
  --font-headings: 'aktiv-grotesk-condensed';
  --font-body: ui-sans-serif, system-ui, sans-serif, 'Apple Color Emoji', 'Segoe UI Emoji', 'Segoe UI Symbol';
  --font-other: ui-monospace, 'SFMono-Regular', 'Menlo', 'Monaco', 'Consolas', 'Liberation Mono';

  /* Type scale */
  --text-small: 80%;

  /* Shape */
  --radius-1: .25rem;
  --radius-2: 8px;
  --radius-3: .375rem;
  --radius-4: 9999px;
  --radius-5: 4px;
  --radius-6: 6px;
}

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Websites whose lead colour is closest to The Daily Beast’s

Captured from thedailybeast.com on 22 October 2026. SiteStyleGuide isn’t affiliated with or endorsed by The Daily Beast; this guide describes the public website for reference.