SiteStyleGuide

Unofficial A style guide made by SiteStyleGuide from gravatar.com’s public web pages. Not affiliated with or endorsed by Gravatar. The real site is gravatar.com ↗

Gravatar logo

Unofficial style guide

Gravatarstyle guide

Gravatar’s website (gravatar.com) uses Segoe UI for its headings and body text. Its palette is led by Royal Blue (#1D4FC4), Deep Sky Blue (#2EA2CC) and Fire Brick (#CC1818), with #101517 text on #FFFFFF. Captured from the live site on 4 November 2026.

Website
gravatar.com
Typefaces
Segoe UI, SF Pro Text, SF Pro Display
Palette
4 neutrals, 12 colours, 3 gradients
Captured
4 Nov 2026 · added by @sitestyleguide
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https://gravatar.com/ Screenshot
Screenshot of the gravatar.com homepage on a desktop screen
Screenshot of gravatar.com on a 1440 px desktop screen, 4 Nov 2026.

Identity & metadata

What browsers, search engines and social cards show before anyone reaches the page, from the homepage’s <head>.

Title &
description

Page title
Your Free Avatar, Profile, and Link In Bio | Gravatar
● 53 / 60 characters
Meta description
Create a global avatar and profile image with Gravatar. Get a free one-page personal site to showcase your identity and connect across the web.
● 143 / 160 characters
Language
en

In search results

Gravatarhttps://gravatar.com/

Your Free Avatar, Profile, and Link In Bio | Gravatar

Create a global avatar and profile image with Gravatar. Get a free one-page personal site to showcase your identity and connect across the web.

When shared

No og:image, so no picture

gravatar.com

Your Free Avatar, Profile, and Link In Bio | Gravatar

Create a global avatar and profile image with Gravatar. Get a free one-page personal site to showcase your id…

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Colour

Read from the site’s stylesheets and weighted by where each colour is used. Names are the nearest standard colour name. Click a swatch to copy its hex code.

Contrast is against the site’s text colour (#101517) and white, using WCAG 2 ratios: 4.5 for body text, 3 for large text.

Colour

Balance

How much each colour is used
  • White 32.5%
  • Royal Blue 22%
  • Cool Near Black 15.7%
  • Off White 8.7%
  • Cool Dark Grey 4.1%
  • Deep Sky Blue 3.3%
  • Fire Brick 2.3%
  • Blue 1.8%
  • Light Slate Grey 1.5%
  • Dark Sea Green 1.5%
  • Light Blue 1.5%
  • Orange Red 1.5%
  • Dark Golden Rod 1.1%
  • Gold 1.1%
  • Cornflower Blue 0.8%
  • Dark Red 0.8%

By how often each colour appears in the site’s CSS, weighted by where (body, headings, buttons), not by area on the screen.

Neutrals

Text, backgrounds and structure

  • White

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    0 0 0 0
    On text
    18.39:1 AAA
    On white
    —

    Background, text, graphic · body, #header input

  • Cool Near Black

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    30 9 0 91
    On text
    —
    On white
    18.39:1 AAA

    Text, background, border · body, body.is-404-page main h1

  • Off White

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    0 0 0 6
    On text
    16.14:1 AAA
    On white
    1.14:1 Fail

    Background, text, border · .button:disabled, .g-hovercard-wrapper

  • Cool Dark Grey

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    15 7 0 63
    On text
    2.51:1 Fail
    On white
    7.33:1 AAA

    Text · .g-details .g-details__content, .g-logo-group .g-logo .g-logo__name

Colours

Brand colours and accents, most used first

  • Royal Blue

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    85 60 0 23
    On text
    2.60:1 Fail
    On white
    7.08:1 AAA

    Background, text, border · #header input[type=submit], --g-color-button

  • Deep Sky Blue

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    77 21 0 20
    On text
    6.27:1 AA
    On white
    2.93:1 Fail

    Background · #header input[type=submit], #header form input[type=submit]:active

  • Fire Brick

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    0 88 88 20
    On text
    3.25:1 AA large
    On white
    5.66:1 AA

    Text, background, border · .g-header-menu__button.components-button.has-icon.g-header-menu__button--has-new, .g-search-result

  • Blue

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    89 73 0 16
    On text
    2.29:1 Fail
    On white
    8.03:1 AAA

    Background, text, border · .components-button.is-primary.is-busy, .components-button.is-primary:active:not(:disabled)

  • Light Slate Grey

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    17 12 0 37
    On text
    5.59:1 AA
    On white
    3.29:1 AA large

    Background · .is-link-in-bio-page .g-wrapper--benefits, .is-teams-page .g-section--header

  • Dark Sea Green

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    3 0 16 29
    On text
    8.75:1 AAA
    On white
    2.10:1 Fail

    Background · .is-link-in-bio-page .g-wrapper--benefits, .is-teams-page .g-section--header

  • Light Blue

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    21 6 0 9
    On text
    12.25:1 AAA
    On white
    1.50:1 Fail

    Background · .is-link-in-bio-page .g-wrapper--benefits, .is-teams-page .g-section--header

  • Orange Red

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    0 63 85 16
    On text
    4.33:1 AA large
    On white
    4.25:1 AA large

    Background, text · .sandbox-label.is-sandbox, #admin-bar.is-sandbox

  • Dark Golden Rod

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    0 15 50 38
    On text
    5.22:1 AA
    On white
    3.53:1 AA large

    Background · .is-homepage .g-section--hero, .is-teams-page .g-section--email-signatures

  • Gold

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    0 18 99 1
    On text
    12.32:1 AAA
    On white
    1.49:1 Fail

    Background · .sandbox-label, #admin-bar

  • Cornflower Blue

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    60 42 0 5
    On text
    5.78:1 AA
    On white
    3.18:1 AA large

    Background · .g-browser--name-trello, --g-color-accent

  • Dark Red

    HEX
    RGB
    HSL
    OKLCH
    CMYK
    0 81 100 50
    On text
    1.79:1 Fail
    On white
    10.25:1 AAA

    Text · .is-homepage .g-section--hero .g-search-result:not(.is-no-user-found), .components-notice.is-error

Gradients

  • linear-gradient(40.06deg,#858ea1 -.64%,#b0b698 49.68%,#b7d8e7)

  • linear-gradient(180deg,#2ea2cc,#1d4fc4)

  • linear-gradient(180deg,#1d4fc4,#2ea2cc)

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Typography

Faces from Google Fonts are shown in the real thing. Others are licensed to the site, so they show in your device’s copy if you have one, or a stand-in if not.

Segoe UI

Aa 400 Aa 600

Segoe UI

System font, or not loaded on this page · weights 400, 600 · body, headings, buttons · shown in a stand-in if you don’t have it

Aa 600 Aa 700

SF Pro Text

System font, or not loaded on this page · weights 600, 700 · headings, buttons · shown in a stand-in if you don’t have it

Aa 700

SF Pro Display

System font, or not loaded on this page · weights 700 · headings · shown in a stand-in if you don’t have it

ABCDEFGHIJKLMNOPQRSTUVWXYZ
abcdefghijklmnopqrstuvwxyz
0123456789 ! ? & @ % $ – ’ “ ”

Type scale

From the site’s CSS
Heading 1 56px / 62px weight 700 · SF Pro Display

Gravatar

Heading 2 24px / 1em weight 700

Your Free Avatar, Profile, and Link In Bio | Gr…

Heading 3 20px / 1em weight 700

Your Free Avatar, Profile, and Link In Bio | Gr…

Heading 4 17px / 1em weight 400

Your Free Avatar, Profile, and Link In Bio | Gr…

Heading 5 16px / 1em

Your Free Avatar, Profile, and Link In Bio | Gr…

Heading 6 14px / 1em

Your Free Avatar, Profile, and Link In Bio | Gr…

Body 16px / 24px Segoe UI

Create a global avatar and profile image with Gravatar. Get a free one-page personal site to showcase your identity and connect across the …

Paragraph 16px / 27px weight 400 · uppercase

Create a global avatar and profile image with Gravatar. Get a free one-page personal site to showcase your identity and connect across the …

Link 16px / 24px weight 600

Read more about Gravatar

Sizes in use

Most common across the site
  • 24pxline 28px · 3 rules
  • 20pxline 24px · 3 rules
  • 18pxline 27px · 7 rules
  • 16pxline 24px · 19 rules
  • 15pxline 21px · 5 rules
  • 14pxline 21px · 10 rules
  • 13pxline 20px · 12 rules
  • 12pxline 28px · 6 rules

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Elements

The main button and link as the site’s CSS draws them, and the corner radii and shadows it uses most.

Elements

Button

Get started

#header input[type=submit] · #1D4FC4 · radius 3px

Link

Read our latest news today.

a · #1D4FC4

Corner radius

  • 8px · 18×
  • 4px · 16×
  • 50% · 12×
  • 2px · 4×
  • 6px · 3×
  • 3px · 2×

Shadows

  • 0 8px 16px 0 rgba(0,0,0,.08),0 0 4px 0 rgba(0,0,0,.04)
  • 0 0 0 1px #f0f0f0,0 .7px 1px rgba(0,0,0,.1),0 1.2px 1.7px -.2px rgba(0,0,0,.1),0 2.3px 3.3px -.5px rgba(0,0,0,.1)
  • 0 2px 6px rgba(0,0,0,.08)
  • 0 1px 1px rgba(16,21,23,.05),0 3px 48px rgba(16,21,23,.15)

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Layout

Breakpoints from the site’s media queries and the widths its content is held to, with how often each appears.

Grid

Breakpoints

480
600
650
760
782
850
960
1060

On a scale of 0 to 1440 px.

Content widths (max-width)

1060 px
800 px
672 px
576 px
480 px
300 px

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Notes

Plain checks on what was found. Worth fixing if you look after this site.

Notes

  • ● FineThe title is 53 characters, short enough to show in full in search results.
  • ▲ CheckThere is no og:image, so links shared on social media show no picture.

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Questions

Quick answers, from the same capture as the rest of this guide.

Questions

What font does Gravatar use?
Gravatar’s website uses one typeface: Segoe UI (headings and body text), a system font.
What are Gravatar’s brand colours?
The main colours on gravatar.com are Royal Blue (#1D4FC4), Deep Sky Blue (#2EA2CC), Fire Brick (#CC1818), Blue (#183AD6), Light Slate Grey (#858EA1) and Dark Sea Green (#B0B698).
What colour is Gravatar’s text and background?
Body text is #101517 on a #FFFFFF background.
Where is Gravatar’s logo from?
The logo shown in this guide was found on gravatar.com’s homepage. For official logo files and usage rules, check Gravatar’s own brand or press page.
Is this Gravatar’s official style guide?
No. SiteStyleGuide made it from gravatar.com’s public web pages on 4 November 2026, and isn’t affiliated with Gravatar. Members can refresh a guide after 90 days to pick up changes.

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Design tokens

Everything above as CSS variables, ready to paste into a project. Members can download the tokens as files for Figma (Tokens Studio), Style Dictionary and Tailwind.

Tokens

gravatar-com-tokens.css

Download

Free with an account: sign up or sign in, and you’ll come straight back here.

/* gravatar.com design tokens, from SiteStyleGuide (https://sitestyleguide.com/gravatar.com) */
:root {
  /* Colours */
  --text: #101517;
  --background: #FFFFFF;
  --colour-white: #FFFFFF;
  --colour-cool-near-black: #101517;
  --colour-off-white: #F0F0F0;
  --colour-cool-dark-grey: #50575E;
  --colour-royal-blue: #1D4FC4;
  --colour-deep-sky-blue: #2EA2CC;
  --colour-fire-brick: #CC1818;
  --colour-blue: #183AD6;
  --colour-light-slate-grey: #858EA1;
  --colour-dark-sea-green: #B0B698;
  --colour-light-blue: #B7D8E7;
  --colour-orange-red: #D54E21;
  --colour-dark-golden-rod: #9D864F;
  --colour-gold: #FCCF03;
  --colour-cornflower-blue: #618DF2;
  --colour-dark-red: #801800;
  --gradient-1: linear-gradient(40.06deg,#858ea1 -.64%,#b0b698 49.68%,#b7d8e7);
  --gradient-2: linear-gradient(180deg,#2ea2cc,#1d4fc4);
  --gradient-3: linear-gradient(180deg,#1d4fc4,#2ea2cc);

  /* Typefaces */
  --font-body: -apple-system, blinkmacsystemfont, 'Segoe UI', 'Roboto', 'Helvetica', 'Arial';
  --font-headings: -apple-system, blinkmacsystemfont, 'Segoe UI', 'Roboto', 'Helvetica', 'Arial';
  --font-buttons: -apple-system, blinkmacsystemfont, 'Segoe UI', 'Roboto', 'Helvetica', 'Arial';

  /* Type scale */
  --text-h1: 56px;
  --leading-h1: 62px;
  --text-h2: 24px;
  --leading-h2: 1em;
  --text-h3: 20px;
  --leading-h3: 1em;
  --text-h4: 17px;
  --leading-h4: 1em;
  --text-h5: 16px;
  --leading-h5: 1em;
  --text-h6: 14px;
  --leading-h6: 1em;
  --text-body: 16px;
  --leading-body: 24px;
  --text-p: 16px;
  --leading-p: 27px;
  --text-a: 16px;
  --leading-a: 24px;

  /* Shape */
  --radius-1: 8px;
  --radius-2: 4px;
  --radius-3: 50%;
  --radius-4: 2px;
  --radius-5: 6px;
  --radius-6: 3px;

  /* Layout (breakpoints can’t be used in media queries as variables; they’re here for reference) */
  --breakpoint-1: 480px;
  --breakpoint-2: 600px;
  --breakpoint-3: 650px;
  --breakpoint-4: 760px;
  --breakpoint-5: 782px;
  --breakpoint-6: 850px;
  --breakpoint-7: 960px;
  --breakpoint-8: 1060px;
  --max-width-1: 1060px;
  --max-width-2: 800px;
  --max-width-3: 672px;
  --max-width-4: 576px;
  --max-width-5: 480px;
  --max-width-6: 300px;
}

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Share

Links open each service’s own share page. Nothing from them loads here.

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<a href="https://sitestyleguide.com/gravatar.com" title="Gravatar style guide on SiteStyleGuide"><img src="https://sitestyleguide.com/public/badge.svg" alt="View our style guide on SiteStyleGuide" width="200" height="44"></a>

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Also set in Segoe UI

Other websites using Segoe UI as their main typeface

Similar colours

Websites whose lead colour is closest to Gravatar’s

Captured from gravatar.com on 4 November 2026. SiteStyleGuide isn’t affiliated with or endorsed by Gravatar; this guide describes the public website for reference.